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Search Results for: Mambo

Anya Katsevman: “You have the dream, I have the tools”

USA - New York - New York

When we refer to Anya Katsevman, the first word that comes to mind is: passion! And that is the only way we could explain that a woman has so much strength, dedication and dedication in different facets of her life.

Anya Katsevman is not only a dancer and choreographer, but also a motivational coach and dream builder. In addition, it has its own line of dance dresses and costumes. An unstoppable woman!

Anya Katsevman by Franklin Liranzo
Anya Katsevman Courtesy of Franklin Liranzo

A native of Kiev, Ukraine, Anya and her family immigrated to the United States when she was 8 years old. She is the younger sister of award-winning Latin dancer Eugene Katsevman. She lives in New York.

She also holds numerous titles in salsa. Among them, she is a two-time World Champion as well as the San Francisco International Salsa Congress and New York Salsa Congress Champion.

Anya Katsevman dancing
Anya Katsevman dancing

Anya Katsevman is a maker of champions

This is precisely the distinctive mark of Anya Katsevman , that ability to make each dancer, each artist, each dreamer discover in himself his potential to succeed, his style and make the most of his abilities.

She believes that “the art of dance requires much physical ability, exposure and practice. The art of dance is also developing your own voice and getting to know the artist behind the athlete that makes the dancer”

A wonderful career

“Queen of Salsa” Anya Katsevman is a two-time World Salsa Champion, coach and choreographer to more than a dozen world champions, noted costume designer, respected salsa congress circuit judge and advocate for international Latin dance who has transformed the sport during her more than 25-year career.

Anya Katsevman
Anya Katsevman

Renowned for her unique coaching methods, Anya’s style blends multiple cultures and dance forms: her eastern European upbringing and the appreciation for Latin dance culture that she developed in the United States; and her ballroom and salsa backgrounds. She demands rigor, discipline and excellence, and uses her understanding of anatomy, physiology and movement while encouraging freedom of expression to turn her students into the top dancers in the world.

Anya trains and choreographs for “Dancing with the Stars Costa Rica” principal dancer Lucia Jimenez (2020 World Bachata, Chacha and Salsa Champion), “America’s Got Talent” stars Harold Rancano and Regan Hirose (9-time World Bachata Champions), the Huracan Dance Company (2019 World Team Salsa Champions), the stars of Quebec’s 
Revolucion Adriano Leropoli and Samantha Scali (2017 World Salsa Champions), principal dancers in Carmen to Havana and Back Isabelle Freiberger and Hunter Houde and the USA World Games Olympic salsa team.

Always successful and sharing her knowledge

As a competitor and performer, Anya has won more than 20 world titles including the 2009 and 2010 Salsa World Championships. She is also the 2008 North American Salsa Champion, a two-time San Francisco Open Salsa Champion, two-time New York Congress Salsa Champion, Puerto Rico Open Salsa Champion and La Classique Du Quebec Champion. Anya has starred in touring shows “Burn the Floor ” on Broadway and ABC’s “Dancing with the Stars, in addition to numerous other television productions, stage shows, movies, and showcases in the U.S. She has performed with El Gran Combo, Gilberto Santa Rosa and “The Mambo King” Eddie Torres, and for President Barack Obama.

Anya Katsevman - dancers
Anya Katsevman – dancers

Anya is an ambassador for salsa, helping to expand its popularity worldwide. She believes connection is one of the most important aspects of the human experience, and dance is the best medium to explore how we connect with each other and ourselves. Anya has expanded her dance instruction to include GoDeeper, which she co-founded in 2019 to provide monthly movement classes, individual coaching sessions, and group workshops to promote professional growth and self discovery.

Meet this talented woman

International Salsa Magazine had the pleasure of interviewing Anya recently and invites you to learn a little more about this magnificent artist.

International Salsa Magazine (ISM): How did you discover your passion for Latin Dance?

Anya Katsevman (AK): My brother is a professional ballroom dancer

I started to dance ballroom in 1995 following his footsteps  I competed in the international Latin category world wide  in 2007 I was teaching in a dance studio in Manhattan and they did a lot of salsa  that’s where I was introduced to social dancing  I fell in love with the idea that dance is accessible to all people and doesn’t have to be competitive  from there my love for salsa turned in to a career choice  I decided to study Latin social dance and became a two time world salsa champion  for me it was a passion to spread the beauty of dance through teaching as much as performing that did the trick.

ISM: Have you had any obstacle in your professional life? How could you overcome them?

AK: I think when your career is long enough you will probably have many obstacles to overcome  and your passion for your craft and the reason you do it is usually stronger than the obstacle in front of you that gives you the drive to overcome it  it is hard to narrow specifics down because I’ve had so many  my competitive dance partner lived 3000 miles away from me when we won the worlds in 2010 and I just made the commitment to work hard and travel pick up the slack where needed and get the job done regardless I think that was the formula in every struggle.

ISM: What is the achievement that has made you most proud?

AK: I am most proud of all of my students accomplishments  I am of course extremely proud and honored to be a world champion but for me the pleasure of having developed other world champion’s especially those who started learning from me from scratch makes me extremely proud beyond all measures I am also very proud of how individual and independent all of my students are  the variety and diversity of their dancing makes me really happy.

ISM: In the path of entrepreneurship, how did you manage to find the strategy to grow your business? What are the skills you consider an entrepreneur must have to achieve success?

AK: Honestly I believe success comes from genuine passion and desire  it is easy for us to study a successful person after the fact and say which moves appeared strategic but I believe who ever is on their way working toward that goal should do it because they are passionate about each step not because of the end result  my business grows because I am committed to my craft and doing it at my best capacity.

I am genuinely passionate about my dance quality  my students growth and the subjects I am teaching  I study the Industry I watch for what’s missing I ask what contribution would be of most value this doesn’t feel like hard work to me  it is my passion my genuine interest and the rest flows  when I feel I am doing something strategic or because it’s good for my brand or etc it doesn’t flow the same way feels forced and isn’t as successful so I try to only go with my own flow current interest and most passionate desires.

ISM: Could you give us some advice to maintain discipline, even in complex situations?

AK: Absolutely  discipline is hard for anyone when it feels needed and forced so I always try to flip the mindset  if I have to do something I’m bored of or am avoiding because it’s hard or tedious I always find something to be excited about instead whether it is dreaming of what the task will do for me  or adding something Sensory I enjoy to the task like my favorite sounds smells or visuals or including a friend in the process.

If you focus on what you do like about it it’s much easier to do it. Also discipline is really only hard at first pretty quickly it becomes a habit so if you put more disciplined things in to practice it will all feel like a habitual part of your day and you’ll start to enjoy it and feeling accomplished.

ISM: What would you say to all those young dancers who want to achieve a dream?

AK: They do come true!!!!!

Dream more!!!! Everything is possible  want it bad enough to work for it but don’t be afraid to dream those wild dreams if it wasn’t possible you wouldn’t have had the dream in the first place.

Bebo Valdés is considered one of the central figures of the golden age of Cuban music

On March 22, 2013 in Stockholm, Sweden, Dionisio Ramón Emilio Valdés Amaro, better known as Bebo Valdés, died.

He was an excellent musician of Cuban music and Afro-Cuban jazz, considered one of the central figures of the golden age of Cuban music.

In addition to being a pianist, his best known facet, he has been a composer, arranger and orchestra conductor.

He was born in Quivicán, Cuba, on October 9, 1918. He was the father of the Afro-Cuban jazz pianist Chucho Valdés (b. 1941). From 1931 to 1935 he studied piano in his hometown with Moraima González; in 1936 he moved with his family to Havana, where he studied music theory, harmony and composition with Oscar Bofartigue.

In 1938 he made his professional debut with Happy D’Ulacia’s orchestra. He played in Havana, since the 1940s, in the orchestras Ulacia, García Curbelo, Julio Cueva and Orquesta Tropicana, and recorded albums with groups dedicated to performing Afro-Cuban jazz.2

Known among his family and friends by the affectionate nickname of Caballón because of his considerable stature, he composed mambos, such as La rareza del siglo, which covers the genre recently introduced by Pérez Prado and which would change the course of Cuban music. From 1948 until 1957, he worked at the Tropicana cabaret as pianist and arranger for Rita Montaner.

The Sabor de Cuba orchestra, of Bebo Valdés, and that of Armando Romeu, made the show of this night club, in which Valdés stopped performing in 1957, when he was hired by Ernesto Roca, of the Peer International Music Publishers, to make arrangements for Xiomara Alfaro and Pío Leyva; at the same time, he joined Guillermo Álvarez Guedez, of the Panart and Rolando Laserie in Radio Progreso. With his orchestra Sabor de Cuba, he accompanied singers Reinaldo Henríquez, Orlando Guerra (Cascarita), Pío Leyva and Ada Rex; Beny Moré also sang with this group, and Chucho Valdés made his debut.

About the descarga or jam session, there are multiple versions, this is the one by Bebo Valdés which, due to the concreteness of data, dates and record labels that made the recordings, is the most objective: “One night in October 1952, I was resting in a cabaret in Havana with members of the Tropicana orchestra.

Bebo Valdés Fue un excelente músico de música cubana y jazz afrocubano, considerado como una de las figuras centrales de la época dorada de la música
Bebo Valdés Fue un excelente músico de música cubana y jazz afrocubano, considerado como una de las figuras centrales de la época dorada de la música

It is important to know that since 1948, Cuban, Mexican or even American musicians used to meet on Sunday afternoons at the Tropicana to play descarga, in the course of which we mixed jazz and Cuban rhythms.

Sometimes the descargas were held at four o’clock in the morning, at the end of the [Tropicana] show. The percussionist Guillermo Barreto was the one who animated them; we had received Roy Haynes, Kenny Drew, Sarah Vaughan, Richard Davis and many other musicians passing through; in fact, all the great names of jazz paraded through the Tropicana.

All of that could have been recorded, but no one was interested. So, that night Irving Price, the owner of a record store on Galiano Street, announces to me that producer Norman Granz is in town and that he can’t believe that Cuban musicians are capable of playing jazz.

Granz and Price ask me to go to the studio to record. It was September 16, 1952. So, I called some musicians, but I myself was late for the session, because in the morning I had another recording for RCA: I was going to accompany a singer! When I finally arrived at Panart’s studio, Granz had already left for the United States.

We called the orchestra The Andre’s All Star, after the name of Irving Price’s record store. We had decided to play classic jazz tunes, such as Distrust, Taboo, Sleep and Blues for Andre. At the end of the session, as there were still a few minutes available for the record, I started playing a riff, from which we improvised. We called that track “Con poco coco.”

The record was titled Cubano! and the participating musicians were all from the Tropicana cabaret: Gustavo Más, tenor saxophone; Alejandro Vivar (El Negro Vivar), trumpet; Kiki Hernández, double bass; Guillermo Barreto, timbal; Rolando Alfonso, tumbadora and Bebo Valdés, piano.

The works it contains are the same as those mentioned by Bebo Valdés, and the label, Mercury. In 1955, Bebo Valdés recorded, in the studios of Radio Progreso, Holiday Habana and She Adores the Latin Type, for the Decca label, which contained mambo, chachachá, bolero, jazz descarga, even jazz with bebop tendencies.

According to Luc Delannoy, in 1956 the Panart recorded Cuban Jam Session, with Julio Gutiérrez and Pedro Jústiz (Peruchín), as directors, and the musicians Alejandro Vivar (El Negro Vivar), Edilberto Escrich, Osvaldo Urrutia (Mosquifin), Emilio Peñalver, José Silva (CHombo), Juan Pablo Miranda, Salvador Vivar, Jesús Esquijarrosa (Chucho), Oscar Valdés, father, Marcelino Valdés, Walfredo de los Reyes and José Antonio Méndez. The participation of Israel López (Cachao) in a descarga did not occur until 1957, when the Panart recorded Descargas cubanas, with the participation of Cachao himself, Guillermo Barreto, Gustavo Tamayo, Rogelio Iglesias, Richard Egües, Andrés Hechavarría (El Niño Rivera), Rolito Pérez, Alfredo León, Arístides Soto (Tata Güines), Alejandro Vivar (El Negro Vivar), Generoso Jiménez, Orestes López (Macho), Emilio Peñalver and Virgilio Vixama. In other years, there were also recordings of downloads, and some unrecorded ones, such as those recalled by Leonardo Acosta at the Cuban Jazz Club, held between 1958 and 1960, with the participation of Pedro Jústiz (Peruchín), piano; Guillermo Barreto, drums and pailas, and Arístides Soto (Tata Güines), tumbadora (drums). This proves -or at least shows another side of the coin- that Bebo Valdés was one of the initiators of descarga in Cuba, a resource used by Cuban musicians in the most diverse instrumental formats, genres and styles of our popular music, as, for example, did the composers of the filin movement.

On June 8, 1952, with a band of twenty musicians, Bebo unveiled the batanga rhythm in the studios of RHC Cadena Azul; among the three singers in the orchestra was Beny Moré.

Bebo Valdés un virtuoso de la música cubana
Bebo Valdés un virtuoso de la música cubana

That same year he travels to Mexico with the purpose of recording a disc with this new modality of Cuban music, which also included a new choreography; they were not successful, and, according to Bebo Valdés, “the batanga died a natural death”.

When he left Cuba in 1960 due to disagreements with the Cuban government, Bebo also abandoned his family, his wife Pilar Valdés and his five children (including Chucho). Bebo Valdés goes to Mexico, then moves to Los Angeles, California, where he works with singer Miguelito Valdés; from there he travels to Spain, where he records two albums as director of the orchestra that accompanies Chilean singer Lucho Gatica.

Later he toured England, France, Holland, Germany and Finland with the Lecuona Cuban Boys. In 1963 he settled in Sweden, and worked with the Hatuey Orchestra, a Swedish group playing Cuban music. In Sweden he formed a new family when he married in 1963.

International career

After thirty years of relative anonymity, on November 25, 1994, Valdés received a call from Paquito D’Rivera, who invited him to record a new album in Germany for the Messidor label. A new beginning in his career took place at the age of 76 with the recording of Bebo Rides Again.

He participated in Fernando Trueba’s film Calle 54, along with, among others, pianist and composer Chucho Valdés, Paquito D’Rivera, Elaine Elías, Chano Domínguez, Jerry González, Michel Camilo, Leandro J. Barbieri (Gato Barbieri), Ernesto Antonio Puente (Tito Puente), Arturo O’Farrill (Chico), Israel López (Cachao), Orlando Ríos (Puntilla) and Carlos Valdés (Patato).

In 2004 he traveled to Salvador de Bahia, Brazil, to participate in Trueba’s film El milagro de Candeal, along with Carlinhos Brown, Marisa Monte, Mateus Aleluia and César Mendez.

Bebo y Chucho Valdés una verdadera dinastía de la Música Cubana
Bebo y Chucho Valdés una verdadera dinastía de la Música Cubana

An integral musician capable of tackling the most diverse genres and styles of music, not only as a pianist and composer, but also as an orchestrator and orchestra conductor of sublime values; of solid technical training, both theoretical and pianistic, Bebo Valdés is one of the all-time greats of Cuban music. He was, with Israel López (Cachao) and Patato Valdés, nominated for the Latin Grammy Award for El arte del sabor, best traditional tropical album 2002.

In 2002, Fernando Trueba produced Lágrimas negras, an album that unites flamenco singer Diego el Cigala with Bebo Valdés on piano.

After its release in 2003, it became an international success, recognized with a Grammy, three Music Awards, an Ondas Award, five Amigo Awards, three Platinum Discs in Spain and one each in Argentina, Mexico and Venezuela. The New York Times praised the album as Best Latin Music Album of the Year and opened the doors to a tour of Paris, New York, London, Havana, Buenos Aires, Tokyo, Mexico City, Madrid and Barcelona, among others. By the end of 2004 the album had sold more than 700,000 copies worldwide.

He retired to Benalmádena, a village in the province of Málaga (Spain), until his death in Stockholm (Sweden).

Chucho Valdés

Read also: Carlos “Patato” Valdés one of the best percussionists in the history of Latin Jazz

Meet Richard “Saoco” Rodríguez

Latin America / Venezuela / Caracas

Venezuelan Richard “Saoco” Rodríguez

There is a great variety of countries in Latin America that are incredible, but none as varied, dynamic and beautiful as Venezuela, a country that is known for having beautiful and varied landscapes, a great variety of climates and fauna, and Venezuelans are very pleasant, respectful and mostly partygoers. On this occasion we have the pleasure of meeting the young salsa singer, Richard “Saoco” Rodríguez who sees the light in the city of Guarenas, the neighboring town of the great city of Caracas, Venezuela.

Richard “Saoco” Rodríguez
Richard “Saoco” Rodríguez

Since he was very young, he has stood out as a vocalist in local salsa genre groups, he was driven by recommendations from family and friends, he decided to compose his own songs and make contact with two great and renowned musical arrangers such as José “Tuky” Torres and Héctor “Chispa Hurtado, the latter is the one who takes the reins as music producer and arranger of his orchestra.

Richard “Saoco” Rodríguez has the ability to compose songs in a very contagious way, he takes up the essence of Son, Mambo and Guaguancó.

He has received 4 important awards from the Music Industry such as the Popular Vote of the Singing Festival at the Teatro Principal in 2016, the Compas de Oro Award for International Salsa in 2017, Salsa Revelation Figure of the Year in 2017, Yara Awards The Best Salsa Singer with International Projection in 2018.

Richard “Saoco” Rodríguez
Richard “Saoco” Rodríguez

Today he presents a musical proposal with the launch of his new song titled “Soon you will return”, where he incorporates the Harp which is an emblematic instrument of Venezuela that resounds in the musical sound that maestro Héctor “Chispa” Hurtado gives it.

Consequently, Richard gets emotional when he tells us about this song, telling us that it all started one day watching the planes leave the Simón Bolívar Airport.

“I went to accompany a great friend who was going to Argentina and on the way home I thought about how hard it is to leave our land, leave our loved ones to undertake new challenges in another country. When I got home, the muse and nation came up with this beautiful song “Soon You Will Be Back” where I remind my Venezuelan brothers of our customs, the importance of sharing with the family, reminding them that we are a happy, pachanguero country.”

Richard “Saoco” Rodriguez.

Richard “Saoco” Rodríguez - Pronto Volveras
Richard “Saoco” Rodríguez – Pronto Volveras

Definitely Richard “Saoco” Rodríguez came with his talent, style and originality to be the difference, thus demonstrating that he is part of the relief generation in the Salsa Industry.

CD by Richard “Saoco” Rodríguez
CD by Richard “Saoco” Rodríguez

For more information:

  • Facebook: https://www.facebook.com/people/Richard-Saoco-Rodriguez/100021840700541
  • Twitter: https://twitter.com/richardsaoco
  • Instagram: https://www.instagram.com/richardsaoco/?hl=es-la
  • YouTube: https://www.youtube.com/channel/UCI7Bt6vQsfKYEazwDNdty_Q

Eva Gordillo, psychologist by profession and director Salseros Academy

Eva Gordillo: The so-called Cuban style is the original way of dancing “casino” or “rueda de casino”.

The first steps of this dance were developed in the sports casino in Havana and other dance halls in the Cuban capital at the end of the 1950s, hence its name in Cuba: “–“, as it was originally called “El baile del casino”.

Photo of Salseros Academy Dance Academy
Photo of Salseros Academy Dance Academy

In Barquisimeto, the musical capital of Venezuela, the dancers of Afro-Caribbean rhythms have a place to develop, improve and learn skills with the help of professionals, who achieve the integration of its participants, creating an atmosphere of great joy for all ages.

In this sense, our special guest in Salsa Escrita “La Columna Salsera de Barquisimeto”, through International Salsa Magazine, www.salsamundi.com, is Eva Gordillo, psychologist by profession and director of the dance academy “Salseros Academy”.

Dancers of Salseros Academy Dance Academy
Dancers of Salseros Academy Dance Academy

Eva has been a passionate dancer since the age of 13 and today, with only 22 years old, she has toured most of the dance schools in the twilight city and some outside the state of Lara, projecting and developing herself as an instructor of proven hierarchy and reliability.

Welcome Eva to the only salsa magazine in the world, International Salsa Magazine and Salsa Escrita. Thank you, Professor Carlos, for giving me the opportunity to be present in your prestigious salsa column, which is already recognized in my country, the Caribbean, the United States and Europe, thus supporting the entire existing salsa movement in Venezuela.

Eva Gordillo and Members of the Salseros Academy dance academy
Eva Gordillo and Members of the Salseros Academy dance academy

Eva, how and when did the idea of having your own dance academy come up? Friend Carlos, on November 26, 2018, I started and materialized my great dream, my own academy and together with my colleagues and friends, Eleazar Hernandez and Manuel Gamez, we started this adventure, from which today, we are harvesting many fruits and we feel extremely happy with this project and grateful, mainly with God, because everything is thanks to Him.

Excellent, very good friend, by the way, what kind of dances do you develop and teach in “Salseros Academy”? In our academy we give group and personalized classes, for all ages, conditions and levels. Our strength is Latin rhythms, especially Salsa, as our name indicates.

We focus on their different dance ramifications, such as New York style mambo, Salsa en Linea or Los Angeles style, Cuban Timba en Linea and En Rueda or “Salsa Casino”. Amiga Eva, in addition to salsa, do you teach other dance rhythms? Indeed Carlos, in addition we teach some Cuban music derivatives such as the chachachá, pachanga and boogaloo.

We are also projecting ourselves strongly with the bachata and its variants, as well as other Latin genres, such as merengue, among others.

During a visit to the headquarters of “Salseros Academy” in the city of Barquisimeto, by the Latin American correspondent team of International Salsa Magazine, we were able to see the excellent, comfortable and spacious facilities, located on Carrera 16 between Calle 61 and Avenida Rotaria, where Eva is accompanied by four experienced instructors specialized in different dance styles. The attendance and registration of participants is massive, given the proven quality and recognized throughout the city of Barquisimeto.

Dance Academy Salseros Academy
Dance Academy Salseros Academy

Friend Eva Gordillo, do you also have other projects at a musical and danceable level? That’s right teacher, at present we are heading to be producers of salsa events, thus promoting the Latin dance movement in our state Lara.

By the way, last year we had the pleasure of carrying out an event called “La Gran Gala de la Salsa” (The Great Salsa Gala), on the occasion of the celebration of the 1st anniversary of our academy, in which the dancers were able to enjoy the “Kadencia Latina” and “Jossy y su Banda” orchestras. Digital platforms and contacts for those interested in dancing at Salseros Academy? Friend Carlos, they are: Instagram: @salserosacademy, @evacarolgz, Whatsapp: 0424-5697908, Facebook: Grupo Salseros.

On behalf of the academy, my team and students, we would like to thank you for your support and projection of our work through your column “Salsa Escrita” in International Salsa Magazine. We wish you success and blessings to continue driving the Venezuelan salsa movement.

ISM Salseros Academy Dance Academy Fund
ISM Salseros Academy Dance Academy Fund

By Carlos Colmenares, ISM Journalist Correspondents, Barquisimeto, Venezuela

A walk through the history of Latin music in the United States

Latin music has been of great in­fluence for singers in training and, without a doubt, marked the lives of its pioneers. Some born in Spanish-speaking countries and others with descent from these lands have not been able to put aside the ­flavor that has been inherited to them. There are those who affirm that these tropical and Caribbean rhythms are carried in the veins and it is very difficult to get rid of these roots.

The arrival of Latinos in the United States also implied the arrival of their customs and culture. Latin music is considered to be a large number of genres, including: salsa, merengue, bachata, bolero, bossa nova, reggaeton, rumba, ranchera, cumbia, tango, among others.

Photo of Latinamerican Festival at Nagoya in Golden Week

Latinamerican Festival at Nagoya in Golden Week

How did Latin music begin to enter the United States?

Latin American music has in­fluenced American music, starting from jazz to country music. Many bands added congas, percussion, or maracas to their instruments as they were drawn to the result these elements brought.

Starting in 1940, the music of Latin America, which still did not have a specific term, covered a greater number of audiences in the United States; international radio networks broadcast different themes of the time. In addition, they featured different Mexican bolero musicians such as Alfredo Antonini, Néstor Mesta Chayres, Eva Garza and Juan Arvizu. In the 1940s the US also heard the “Calypso” with great acceptance.

It was not until the 1950s that the term “Latin music” became popular, seeking to establish a difference between Afro-American and Afro-Latin American rhythms. Some artists marked this musical fusion to a greater extent, making the best of Latin music known on American soil. During the 1950s, music brought to the north from the island of Cuba, such as mambo, cha-cha, and rumba, was very popular. As well as the famous Mexican songs: rancheras and mariachis.

Some Latino artists who marked the history of Latin music in the United States Tito Puente was an American percussionist with Dominican origins remembered for his participation in worldwide jazz, Cuban music and salsa. In 1950 he helped promote the genre of mambo and cha-cha. His album “Dance Manía” was considered the most famous by the artist, it was one of the most heard among the Latino community in the US The album also set a precedent by being recorded in Spanish, generally, Latin albums were in English or with instrumental songs. It was Tito Puente who broke with this tradition.

At the beginning of the 20th century, tango touched American soil. Then, in the 70s, the Argentine Astor Piazzolla gave something to talk about by demonstrating his passion for the genre and revolutionizing what was known until that moment. Piazzolla was born in Mar de Plata but lived in New York from a very young age. It definitely changed the way of looking at music that was long marginalized, it was considered the music of the working class. The singer made mixtures between tango, jazz and contemporary classical music. His songs were a great success and were famous in bars of the time.

It was not until the late 1960s and early 1970s that the term “salsa” began to become known. Afro-Caribbean musicians mixed Cuban dance with infl­uences from jazz, Caribbean music, and American rhythms. Although in previous decades it had already had its beginnings, it was in the streets of New York where it was consolidated as a commercial success.

Photo by Celia Cruz and Tito Puente

Celia Cruz and Tito Puente – Latin music

Salsa launched artists who are now legends to stardom, such as: Celia Cruz, Willie Colón, Héctor Lavoe, Rubén Blades, Johnny Pacheco, among others.

Between the 1970s and 1990s, Dominican immigrants to the United States continued, especially to New York City, and promoted genres such as merengue and bachata. Juan Luis Guerra was one of the great exponents of both styles.

In the 90s, Selena mixed the Texan aesthetic with pop, giving her the title of the highest representative of the genre.

Entering the 2000s

In this decade, Latin rhythms continued to set the trend. Singers like Rubén Blades returned with songs that promised to be hits in the country.

At the end of 1999 Marc Anthony surprised his followers with an album of the same name. Although he was already known in the salsa genre, he decided to try other styles. With the intention of reaching the Anglo market, he is encouraged to sing in English. “I Need To Know” is a cha-cha song that quickly became popular in the United States. For eleven weeks it remained in the top North American positions, ranking in the Top 10 on the Billboard. The Spanish version won the Grammy for the best Latin song of the year 2000.

Marc Anthony was one of the artists who marked this decade in the US That same year a compilation of his best salsa songs went on sale, which he called: “Desde el principio”. With these successes to his credit within this country, he set out to make an important tour of the United States. Canada and Central America. Madison Square Garden in New York was over­flowing with fans who wanted to hear this American singer but who positioned himself as the leader of a Latin genre.

Photo by Marc Anthony

Marc Anthony

The opening of “I Need To Know” appeared in the Nissan Versa commercial in the United States and in 2009 it also featured in an American Dad chapter, an American television series; thus giving greater projection to this genre throughout the North American territory.

During this decade, salsa and Latin music in general ended up positioning themselves in the United States.

In 2002 Blades launched his album “Mundo”, becoming one of the most popular in the United States. In fact, it won a Grammy. The album contained a mix of various rhythms and instruments. The artist wanted to create a fusion of cultures and musicians from different countries. “Estampa” was a subject with great acceptance as it evoked the Afro-Cuban infl­uence in New York music.

By the year 2000, there were already music channels and with them the projection of emerging talents who in many cases did not speak the English language. The dynamics of these channels focused on the public, who chose which songs and videos were to be played, giving the opportunity to many young, little-known artists. They were also considered a springboard for the singers of the season and the Latin movement in general.

A movement that is here to stay

Latin music had come to continue making history and it was time to give it greater merit within the American spectacle.

Today, Latin singers, songwriters, and bands are innumerable. Latin music continues to gain space in the United States and more and more artists are achieving success within its borders. In addition, the endless awards that enhance their work in the industry.

Ruben Blades - Mundo

Ruben Blades – Mundo

The consumption of these musical rhythms has increased throughout the American territory. Latinos and followers of this genre have gained space over the years; they can enjoy nightspots, live music, festivals, concerts and much more. Long live Latin America and its people! Long live the United States and the countries that have opened their doors to Latin music

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.