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Search Results for: New York

The man who conquered Hollywood

The magic of a great musician is that he has the key to open your soul.  He takes you to a dimension full of happy emotions, you forget all your pain and troubles and you just dance!  For the Yoruba’s, one of the sons of Obatala, is Changó. He represents strength, virility, drums, music, fire, lightning, dance, justice, the need and joy for living.  If one person was all of that, it was Mr. Johnny Polanco.  Mr. Polanco is dearly remembered by all those whose life he touched.  This June 2nd marks the sixth year of his passing.   Altagracia and Socrates, from Puerto Rico and Santo Domingo were his parents.  They lived in the Bronx in New York.  Socrates was the owner of an auto mechanic shop.  This is probably where Johnny first came into contact with automobile engines.  He developed a passion for working with automobile engines.  Johnny graduated from Alfred E. Smith High School; a school reputed for teaching shops.  It’s very probable that he furthered his knowledge of engines there. His talent grew to engineering levels.  If anyone could fix a problem on an engine, it was Johnny.  All the musicians knew that if there was a problem, it was Johnny who could fix it for them. There’s a story about how DJ Robbie called Johnny at home one such time at around 3:00 am and Johnny got out of bed and went to his aid.   His other passion was music.  Johnny never attended music school.  He mastered a number of instruments, all on his own. Everyone says that around five years of age, he was given a guitar.  But it wasn’t until the age of ten, that he became serious in learning music.  At the age of fourteen, he was already playing with the Steve Colon band. He played with a number of New York groups, Charanga Sensual, Conjunto Saoco to name a few. Johnny had flat feet, but nonetheless in 1979 he enlisted in the United States Marine Corp.  The Marine Corps capitalized on his knowledge of engines and assigned him to the motor pool. His early assignments were in Camp Lejeune, North Carolina, Parris Island, South Carolina, and Okinawa, Japan. Johnny was a patriotic American who loved and served his country.  Just before enlisting in the service at twenty-four, Marion Gonzalez gave birth to Christopher and three years later to Melody.  In 1980 the marines sent Johnny to the west coast, Camp Pendleton, California. Marion and Johnny married, but their union did not survive. Marion and Johnny had joint custody. Johnny’s visitation turn was usually from Fridays after school to Monday morning, returning them to school.  In 1984 Johnny was playing at the New Porter Inn, in Newport Beach, California.  That night he met Joanna, a lady from Bronx.  They say it was love at first sight.  On January 23, 1987 they married and she remained his companion for the rest of Johnny’s life.  Joanna worked as a Registered Nurse and had two children of her own, Angela and Anthony Wheaton.  They made their home in Lakewood, California, where they had all their four children together on the weekends.  They were fortunate, because the kids all got along well. Some called them the Brady Bunch.

Johnny Polanco and Conjunto Amistad
Johnny Polanco and the rest of the members of Conjunto Amistad.

The long full gear marches and Johnny’s flat feet became a problem. In 1987, with the rank of E-5 sergeant, Johnny decided to be a full-time musician and separated from the Marines.  Close to their Lakewood home Johnny took a daytime job working for Mr. Tom Scott a Union 76 service station owner. Johnny stayed with Tom for next six years, when Tom sold in 1992.  The job was conveniently within walking distance of his Lakewood home.

In this gas station Johnny Polanco worked many years
Union 76 gas station where Johnny Polanco worked for many years.

In Hollywood, there was a Vietnam disabled veteran who had been studying business, Armando Castro.  Completing his studies, Armando opened a small restaurant. Although of Nicaraguan origin, Armando decided to serve Cuban food and named the restaurant El Floridita. On Monday nights they started to play Salsa.  Cali Aleman was the first band that played.

Armando Castro Floridita owner
Armando Castro owner of El Floridita

In 1993 Orquesta Versatil was playing on Monday nights. It was then that Armando Castro introduced Johnny to the band leader, Carlos Navarro.  At the time Versatil was a popular, strong, well liked band and Johnny fitted right in.  Then things started to happen, the band leader Carlos had to fly to Venezuela, also the arranger Niño Jesus Alejandro went to Canada. So, they held a meeting with Armando.  “mete mano Johnny, put a band together and take over.”  For the next 22 years Johnny played Monday night with his Conjunto Amistad at El Floridita.   Johnny’s band was in demand.

Carlos Navarro leader of Orquesta Versatil
Carlos Navarro band leader of Orquesta Versatil.

Albert Torres was a consultant and MC to over 50 yearly Salsa Congress’ around the world.  Albert had a lot of connections and started to manage Johnny for some 15 years.  With Albert’s connections the band played in Japan, England, Italy, Spain, China, Thailand, Mexico, Costa Rica to name a few.  Everyone was busy with little time to spare, eventually Johnny started handling his own bookings and the relationship with Albert just disappeared.

Albert Torres manager of Johnny Polanco
Albert Torres managed Johnny Polanco for 15 years.

In business they always say location, location, location! Nothing could be truer than that for “El Floridita.”  You see folks, this little restaurant in a small strip mall, is just across the street from … Pickford Center.  What’s Pickford Center? It’s the film industry Academy of Arts.  You know the “Oscars!”  The clientele boasted of directors, writers, producers, actors like Patrick Swayze, Jay Leno, Jennifer Lopez, Nicole Kidman, Robert Duvall, Mick Jagger, Edward Olmos to name a few.  They didn’t just go there to eat; it was the film industry’s connection to Salsa and the work just poured in.  Johnny played for Hugh Heffner at the Playboy mansion and also the Playboy Jazz Festival. Prince chose Johnny to be his opening act in Las Vegas.  Johnny did the music for countless films (see bio).    When a victorious general was paraded in Rome, above his head, a slave would hold the laurel reave, while at the same time continuously whispering “this too shall pass.” The idea was to keep him grounded. Johnny didn’t need that.  He was a man who saw the injustice in the world and was always looking out for the little guy, the underdog.  He was a man who shared the wealth.  Many remember how Johnny would call them to give their bands work.  To this day many a story is told about how Johnny helped them out.  He was a man who in his car, would carry cat food and milk to feed the strays.  May God bless you in heaven Johnny.  We remember you as a kind man who loved and cared for the poor.   His accomplishments were so many that we created a link for you to view the photos and also his biography of recognitions and accomplishments.

Changó

The magic of a great musician is that he has the key to open your soul.  He takes you to a dimension full of happy emotions, you forget all your pain and troubles and you just dance!  For the Yoruba’s, one of the sons of Obatala, is Changó. He represents strength, virility, drums, music, fire, lightning, dance, justice, the need and joy for living.  If one person was all of that, it was Mr. Johnny Polanco.  Mr. Polanco is dearly remembered by all those whose life he touched.  This June 2nd marks the sixth year of his passing.  Altagracia and Socrates, from Puerto Rico and Santo Domingo were his parents.  They lived in the Bronx in New York.  Socrates was the owner of an auto mechanic shop.  This is probably where Johnny first came into contact with automobile engines.  He developed a passion for working with automobile engines.  Johnny graduated from Alfred E. Smith High School; a school reputed for teaching shops.  It’s very probable that he furthered his knowledge of engines there. His talent grew to engineering levels.  If anyone could fix a problem on an engine, it was Johnny.  All the musicians knew that if there was a problem, it was Johnny who could fix it for them. There’s a story about how DJ Robbie called Johnny at home one such time at around 3:00 am and Johnny got out of bed and went to his aid.
His other passion was music.  Johnny never attended music school.  He mastered a number of instruments, all on his own. Everyone says that around five years of age, he was given a guitar.  But it wasn’t until the age of ten, that he became serious in learning music.  At the age of fourteen, he was already playing with the Steve Colon band. He played with a number of New York groups, Charanga Sensual, Conjunto Saoco to name a few.
Johnny had flat feet, but nonetheless in 1979 he enlisted in the United States Marine Corp.  The Marine Corps capitalized on his knowledge of engines and assigned him to the motor pool. His early assignments were in Camp Lejeune, North Carolina, Parris Island, South Carolina, and Okinawa, Japan. Johnny was a patriotic American who loved and served his country.  Just before enlisting in the service at twenty-four, Marion Gonzalez gave birth to Christopher and three years later to Melody.  In 1980 the marines sent Johnny to the west coast, Camp Pendleton, California. Marion and Johnny married, but their union did not survive. Marion and Johnny had joint custody. Johnny’s visitation turn was usually from Fridays after school to Monday morning, returning them to school.
In 1984 Johnny was playing at the New Porter Inn, in Newport Beach, California.  That night he met Joanna, a lady from Bronx.  They say it was love at first sight.  On January 23, 1987 they married and she remained his companion for the rest of Johnny’s life.  Joanna worked as a Registered Nurse and had two children of her own, Angela and Anthony Wheaton.  They made their home in Lakewood, California, where they had all their four children together on the weekends.  They were fortunate, because the kids all got along well. Some called them the Brady Bunch.

The long full gear marches and Johnny’s flat feet became a problem. In 1987, with the rank of E-5 sergeant, Johnny decided to be a full-time musician and separated from the Marines.  Close to their Lakewood home Johnny took a daytime job working for Mr. Tom Scott a Union 76 service station owner. Johnny stayed with Tom for next six years, when Tom sold in 1992.  The job was conveniently within walking distance of his Lakewood home.

In Hollywood, there was a Vietnam disabled veteran who had been studying business, Armando Castro.  Completing his studies, Armando opened a small restaurant. Although of Nicaraguan origin, Armando decided to serve Cuban food and named the restaurant El Floridita. On Monday nights they started to play Salsa.  Cali Aleman was the first band that played.

In 1993 Orquesta Versatil was playing on Monday nights. It was then that Armando Castro introduced Johnny to the band leader, Carlos Navarro.  At the time Versatil was a popular, strong, well liked band and Johnny fitted right in.  Then things started to happen, the band leader Carlos had to fly to Venezuela, also the arranger Niño Jesus Alejandro went to Canada. So, they held a meeting with Armando.  “mete mano Johnny, put a band together and take over.”  For the next 22 years Johnny played Monday night with his Conjunto Amistad at El Floridita.   Johnny’s band was in demand.

Albert Torres was a consultant and MC to over 50 yearly Salsa Congress’ around the world.  Albert had a lot of connections and started to manage Johnny for some 15 years.  With Albert’s connections the band played in Japan, England, Italy, Spain, China, Thailand, Mexico, Costa Rica to name a few.  Everyone was busy with little time to spare, eventually Johnny started handling his own bookings and the relationship with Albert just disappeared.

In business they always say location, location, location! Nothing could be truer than that for “El Floridita.”  You see folks, this little restaurant in a small strip mall, is just across the street from … Pickford Center.  What’s Pickford Center? It’s the film industry Academy of Arts.  You know the “Oscars!”  The clientele boasted of directors, writers, producers, actors like Patrick Swayze, Jay Leno, Jennifer Lopez, Nicole Kidman, Robert Duvall, Mick Jagger, Edward Olmos to name a few.  They didn’t just go there to eat; it was the film industry’s connection to Salsa and the work just poured in.  Johnny played for Hugh Heffner at the Playboy mansion and also the Playboy Jazz Festival. Prince chose Johnny to be his opening act in Las Vegas.  Johnny did the music for countless films (see bio).
When a victorious general was paraded in Rome, above his head, a slave would hold the laurel reave, while at the same time continuously whispering “this too shall pass.” The idea was to keep him grounded. Johnny didn’t need that.  He was a man who saw the injustice in the world and was always looking out for the little guy, the underdog.  He was a man who shared the wealth.  Many remember how Johnny would call them to give their bands work.  To this day many a story is told about how Johnny helped them out.  He was a man who in his car, would carry cat food and milk to feed the strays.  May God bless you in heaven Johnny.  We remember you as a kind man who loved and cared for the poor.
His accomplishments were so many that we created a link for you to view the photos and also his biography of recognitions and accomplishments.

Film Academy of Arts Center
Pickford Center in front of El Floridita.

By: Eduardo Guilarte & Karina Garcia

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Geovanny Leonardo Sepúlveda – “El Sonero de la Calle”

Geovanny Leonardo Sepúlveda, known as “El Sonero de la Calle”

Photo of Geovanny Leonardo Sepúlveda
Photo – Geovanny Leonardo Sepúlveda

He was born in the city of Santo Domingo, Dominican Republic. He is a singer-songwriter (he composes and sings his own songs, including the lyrics and the melody), percussionist, raised on the outskirts of the Santo Domingo neighborhoods, he developed an interest in Afro-Caribbean music. This is how he obtains a clear direction towards the creation of his own style to compose and sing this genre, which involves a series of different rhythms such as: guaracha, rumba, son montuno, bolero, mambo, son, jazz, guaracha and cha cha cha, known worldwide by its trade name “Salsa”.

He tells us that from his mother Carmen Sepúlveda and his aunt Santa Julia Sepúlveda, he inherited the passion for jazz music, bolero and son, also that his mother is an artist, but he did not get to record their music, however he went to competitions of television expressing his musical talent. Geovanny mentions that he liked music from an early age seeing this great specimen in turn, he says that his talent is born and empirical which he is seeing how it progresses in these times.

Photo by Geovanny Leonardo Sepúlveda
Geovanny Leonardo Sepúlveda in Dominican Republic

During his tour he obtained his artistic nickname “El Sonero de la Calle”, which was given to him by a great Dominican musician (bassist and arranger) named Rafael Victoria, better known as maestro Cuso Cuevas (he was a popular bassist who played with the most important popular music groups and orchestras), who was in the recording of “Batato”, mentions that he advised him the following… “that he should not change his theme of making music, that it be a different sonero, a street sonero… that he could interpret the reality of the street with his lyrics and way of singing ”

He comments that he spent a large part of his life in Caracas, Venezuela (approximately 18 years), despite having been born in the Dominican Republic, considering it his second homeland since he adores and / or loves Venezuela; During this time he met Dudamel and Orlando Latuci, his song “las carabelas” is a Venezuelan.

The teacher Ubeny Loaiza and Geovanny Leonardo Sepúlveda
The teacher Ubeny Loaiza and Geovanny Leonardo Sepúlveda
– Photo

He also had the opportunity to sing with the “La Realidad” Orchestra, from there he began to give his beginnings as a singer, it all began in 2003 when Roberto Ledezma was singing a bolero and the orchestra director listened to it and without Knowing that he was a musician and I invited him to go to one of the rehearsals and when to a place called Caño Amarillo Estudio, in Caracas, Venezuela, and there I was part of the team that at that time was very necessary since they lacked a vocalist, From that moment on he appeared in the bars of Caracas, in the center of the city, he told us that it was a wonderful experience.

As time passes, his fondness for this wonderful culture born in Africa is born, brought to the Antilles and then brought to New York, USA by great masters such as Johnny Pacheco, Machito, Beny More, Santiago Cerón, José Bello, El Canario, Tito Puentes, La Typica 73, among other great musicians of this genre.

Photo of Geovanny Leonardo Sepúlveda and Andi Montañez
Geovanny Leonardo Sepúlveda and Andi Montañez – Photo

His first musical album was entitled “A las malas”, from which his first single is called “Batato” and in his musical theme “Satte de los Callejones” he indicated “El Sonero de la Calle”, the following quote … “Special dedication for all the neighborhoods of my Dominican Republic and the world. My goal is to reach the heart of the town, Geovanny L. Sepúlveda, El Sonero de la Calle.

In the current Covid-19 pandemic, many activities have been closed, especially in the musical world, but with extensive communication over the internet, many have chosen to use various platforms either to promote themselves as artists or to hold events (Facebook, Instagram, Tick Tock, Youtube, among others), and despite these complicated moments he gives us the great news that Leo Aguirre and Ubeny Loaiza are in charge of the new production of Geovanny Leonardo Sepúlveda, his new single under the musical direction of Ubeny Loaiza, owner of the La Sabrosura orchestra, giving rise to the music “Salsa Pura” which is a Rumba, which you will not stop hearing

At the end of the interview, he gives us a message for the new talents … “Study and have a lot of dedication to what you like, never stop and that the rest is in the hands of God.”

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North America – June 2021

conquered hollywoodBella Martinez

Diana Marie

Carlos colmenares

Erika Martinez

Cheetah Club

new york

johnny cruz

 

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The place where salsa as we know it today was born

The role that the Cheetah Club played in the beginnings of salsa in New York

Young people's acceptance to salsa in New York
A group of young people dancing salsa in New York

As we all know, New York City has been instrumental in the birth of what is today known as salsa because this has been the place that has seen the birth and bloom of the greatest talents who have given life and added rhythm to this wonderful and fast-paced genre. That is why when we talk about the history of salsa, we cannot leave out the most populous metropolis in the United States. 

We all know how important the city that never sleeps is to the development of this musical genre, but where and how does this set of rhythms specifically born? Right, well this was a now-defunct nightclub called Cheetah, which met all the conditions for giving birth to salsa and making it a cultural phenomenon, which is now known worldwide. 

The establishment, located in an area full of theaters and nightclubs close to Times Square, witnessed a spectacular and historic evening in which, unexpectedly, brought together several of the biggest stars of Latin music, including Willie Colón, Ray Barreto, Bobby Valentín, among others. None of them could ever imagine that they would draw crowds eager to hear them. From that night on, the Latins finally had voices to make known to the rest of the planet their purest essence. 

As soon as the band started playing, those present started to dance no matter what. According to calculations by a pianist for Fania All Stars, they gathered as many as two thousand attendees who were lined up around the block to enjoy the talent of some of the considered greatest exponents of Latin music.  It should be noted that the artists from that night had never played together, but when they took the stage, everything went spontaneously and the audience fell madly in love with them. However, nothing was by chance. 

Poster in which you can see the logo of the Cheetah Club
A poster for the Cheetah Club at the time

How it all started 

After the Second World War, Latin music and dance began to be present in New York City during the 20th century. This was due to the arrival of Cubans, Puerto Ricans and other immigrants from the southern part of Latin America, who brought with them a number of rhythms that started playing in discos and nightclubs from various US cities. 

When these sounds arrived in the Big Apple, there was a very interesting mixture of these sounds with jazz and some instruments that were incorporated to have as a result what we know today as salsa. This is how some of the most popular genres began to be played and become famous in places near the Cheetah Club, so, as a logical consequence, the establishment would end up falling under the spell and rhythms of so cheerful melodies.

One of those places was the Palladium Ballroom, where artists such as Machito and Tito Puente performed. Of course, the public that gathered there was Latin in origin, but its privileged location in the heart of Manhattan made it very well known to the locals of any nationality. It got to the point where there were spectators from the five continents and of all religions, which was unthinkable with any other musical style. 

This is how the great concert at the Cheetah Club succeeded in bringing Latin music to places nobody thought it could reach and all thanks to American artists with a Latin background that was very awake in their being. 

Charlie and Eddi Palmieri at the Palladium Ballroom
Charlie and Eddi Palmieri performing at the Palladium Ballroom in 1964

How was the Cheetah club created and what became of its facilities? 

The Cheetah club was created by Olivier Coquelin and Border Stevenson in 1968 when it was formally opened to the public. From the beginning, it had two spaces specially designed for dancing: a dance floor of reduced size located on the top floor and a bigger one which could accommodate about two thousand people at the same time. Likewise, there was a stage on which no less than 20 musicians could perform in the same show. 

Although the club enjoyed a certain fame among the locals in the area, what really made it famous was the concert performed by the Fania All Stars on August 26, 1971. That was a day that will undoubtedly remain in many people’s mind forever, both attendees and musicians. This was the moment when the musical phenomenon initiated by Johnny Pacheco and Jerry Masucci would reach well beyond what its creators have never dreamed of. 

The idea of performing the show was conceived by Ralph Mercado, who would comment to Masucci on this. Given that the Cheetah Club had a large space and enviable acoustics, it was the place they finally selected for the historic concert. 

Anyone seeing the place in which would be the colorful establishment would never imagine what happened there 50 years ago. At present, the formerly nightclub is a residential condominium of more than 20 floors housing large apartments with wide windows. 

Although there is nothing left of the place that witnessed one of the greatest musical events in Latin music history, the memory of that special night will remain in the minds of those who witnessed such a waste of talent on that now-defunct platform in the 1970s.   

Announcement of the concert performed by the Fania All Stars
A poster announcing the concert performed by the Fania All Stars

For more information, you can read Génesis of Salsa, its essence, characteristics, rhythm, history and expansión and Where the idea of the name of the Fania Record label came from

 

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Mel Martinez I come from Puerto Rico and Puerto Rico is Salsero

Totally agree with the premise that Mel Martínez establishes in this song of his authorship.  Yes, Puerto Rico is the same as saying: “Yo soy salsero”.

Long live the music!  Know that this implies shouting:

“Long live the musicians, so they can keep making it”.

The song starts off timidly and it seems that the arrangement asks the listener for his opinion on what he thinks of what is the first single of what will be his next musical production in a segment that presents a transcript of that “what do you think of Cholito”.

From there it pivots into a melodic design that reminds me of a segment of “I like Christmas that tastes like Puerto Rico” The shyness of the theme lasts approximately ten seconds.

Then the arrangement takes a turn that suggests that in Puerto Rico it’s Christmas all year round.

The lyrics of the song assures that all salsa-loving countries have their flavor and their flag; defined by other rhythms, highlighting the native rhythms of Colombia, Dominican Republic, Argentina and Peru. But Mel comes from Puerto Rico and asserts on behalf of all Puerto Rican salseros that: “In Puerto Rico the sun is boiling and that’s where Caliente salsa comes from”.

The song starts off timidly and it seems that the arrangement asks the listener for his opinion on what he thinks of what is the first single of what will be his next musical production in a segment that presents a transposition of that "what do you think of Cholito".
Mel Martinez The essence of family and Music

Evidently salsa is our pride.  We are all Mel in terms of his love for salsa, the shout of pride, the flavor and the flag”.

And speaking of flavor and flag, it is clear that still “Aníbal Vázquez as a dancer, Giovanni Hidalgo hitting a leather, Tite Curet’s songs and Sammy Marrero’s feeling” are as valid as their first day in salsa performances.

New York’s emblematic nightclubs, all of them already disappeared, stand out in the lyric.

The mention of El Corso, Latin Quarter and the unforgettable Copacabana filled me with nostalgia and joy for having been lucky enough to have been part of that history. In Puerto Rico we have also been part of the history of salsa as it was spun in Lomas del Sol, El Coabey -which has been sustained against all odds- and El Tropicana.

The groups of Luis “Perico” Ortiz, El Gran Combo, Willie Rosario, Bobby Valentín, Tommy Olivencia, La Ponceña, Roena, Mulenze and Chaney star in the list of orchestras born in our soil and that Mel includes in the lyrics of the theme. Costa Brava, Puerto Rican Power, Canayón, Mario Ortiz, Don Perignon and La Solución complete the list of outstanding orchestras in sound and category.

The patron saint festivities and the dancers arrive at the theme at the climax of the mambo, through the pregones in the voice of our favorite for several decades.

From Fajardo to Mayaguez, passing through Bayamón and Carolina, Cataño and Dorado Mel assures that our 100 x 35 and its inhabitants are salseros by birth.

The lyrics of Mel’s song are so great that it secured mention of the dancers who every year try out for National Salsa Day, which until 2020 was exclusive to Puerto Rico.

If you haven’t heard this song, I dare you to listen to it without getting stuck to it:

I don’t know where you’re from

But I love my land

I come from Puerto Rico

and Puerto Rico is salsa.

I can tell you that the choruses are deluxe.  The coros feature Luisito Carrión, Lalo Rodríguez and Carlos García; the same Carlos García who composes, arranges, sings and dances, all while masterfully dominating behind his piano.

As Mel states in this beautiful composition, which is also patriotically historical: we were born salseros.

I add by way of an intimately personal opinion that no human being is prepared to face the battle of life without the encouragement that music gives us.

I conclude by recommending you not to miss the correspondence between Pedro Perez’s bass and Emanuel Navarro’s timbal at the end of the song.

For those who doubt that musicians give us music even when it seems that the musical theme has already closed.

What is left for me to say? Long live the music!  Know that this implies shouting: “Long live the musicians, so that they keep on making it”.  Ah! And that we are still salseros.

Facebook: Mel Martinez

By: Bella Martinez “The Irreverent Salsa Writer”

Puerto Rico

Puerto Rico es Salsero
Bella Martinez “The Irreverent Salsa Writer”.

Website: Bella Martinez Escribe

 

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.