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Search Results for: Latin Music

Large projects of Mexican pianist and composer Irving Flores

It is always a pleasure for us to talk with important figures from the Latin music industry in the United States and today it was the turn of the incredibly talented producer, arranger, composer and pianist Irving Flores, who has been kind enough to connect via Zoom and talk a little about his career and personal life. 

After the usual greetings and introductions, Irving started talking about what inspired him to get started in music which, in his case, was his father.   

Pianist Irving Flores
Mexican producer, arranger, composer and pianist Irving Flores

Irving’s father as a source of inspiration 

Irving’s first important contact with music was his father, who was a professional saxophonist in the 60’s and even worked for a big band in Tamaulipas, Mexico, the artist’s native country. 

He was his first musical maestro and the one who helped him take his first steps in this complicated world, to the extent that Irving also started playing the saxophone encouraged by his father. The young man always wanted to learn how to play piano, but the high level of salinity in the city of Tampico damaged this type of instruments. It is then that he chose the organ which, being electronic, withstood the weather conditions, but he never discarded the instrument he was most passionate about. 

Once he began his career as an orchestrator and arranger, he was exploring all wind instruments such as the saxophone, trumpet, and trombone and string instruments such as the guitar. He played the saxophone professionally for some years, studied at the National Conservatory of Music and received private music lessons to strengthen his knowledge.  

Roles as a producer, an arranger and a composer 

So, as was the case with many other Latin musicians, Irving perceived music as a job in which experience has been much more important than the academic part. In fact, he told us that, as a child, he saw his father sitting writing music and making arrangements, which led him to imitate him and do the same.  

When he has beraly 15, he was perfectly capable of arranging at a professional level, an experience that served him well in Mexico City when dealing with the best composers of his native country, such as Luis Demetrio, Vicente Garrido, Eugenia León and maestro Armando Manzanero. He was also Paulina Rubio’s musical director for many years. 

For years, Irving spent three or four days each week in a studio, which gave him the necessary experience to prepare for what was to come in his professional future.  

Irving worked with many figures
Irving has worked with many important figures in the music industry

San Diego 

Irving married a U.S. citizen and had a daughter with her, which made it much easier for him to get a visa to travel to the United States. After he split up with his wife, he specifically chose the city of San Diego because his daughter lives here and he wanted to see her grow up.  

Although that was the primary reason for his move there, he immediately noticed that there was much scope for him to work on his own stuff and make many contacts. One of them was Dave Scott, thanks to whom he was able to write music for the San Diego Symphony Orchestra. 

The artist assures that, regardless of the place he used to live, he never lost his way and never stopped learning everything he could about music. 

One of the greatest experiences he had in this city had to do with taking the place of Oscar Hernandez in the Spanish Harlem Orchestra. It turns out that Hernandez lost his luggage and passport on a flight, so someone had to take his place in the concert the band would have the next day in Mexico City. It was then that Gilbert Castellanos recommended Irving for this task.  

Hernandez and Irving met, each one put their terms and reached an agreement. The founder of the orchestra bought the artist a plane ticket and went to assume the role of pianist that Hernandez could not take that night and the result could not be better. Since then, Irving and the orchestra has been on excellent terms and both he and the world famous pianist became good friends.   

Irving and his piano
Irving next to his greatest passion, his piano

Working for great artists 

According to Irving, one advantage Latin musicians have is that they are able to play all styles of music, which gives them a greater range of action compared to other artists. We are also influenced by Latin music, Afro-Antillean music and Afro-Cuban music. These elements help us a lot to do our job. American musicians tupically specialize in a single context or genre, but Latinos don’t have those limitations,” Irving said on the subject.   

Although the pianist specializes in makings arrangements for jazz, the above mentioned shows that he is perfectly capable of entering any other genre, which has led him to work with great artists with many styles.   

One of the most interesting cases was Luis Miguel. One of his most important producers, Alejandro Carvallo, spent some time in Los Angeles, where he and Irving met and forged a friendship. That is how he started writing arrangements for ”El Sol de Mexico” and had a very good experience working for him and his team.  

In the case of the San Diego Chamber Orchestra, a composer working for the institution (and Irving’s friend) named Dave Scott needed an urgent arrangement at that time, but they did not have the budget for the relevant work. So, he asked Irving what they could do, to which he replied that he needed a few days to write a new arrangement. The following two weeks, the pianist had no time even to sleep, but he achieved the goal and wrote ”A Tribute to Frank Sinatra”. According to Irving himself, this has been one of the most important projects he has had in his entire career.  

Irving worked with Luis Miguel
Irving worked with many talented Mexican artists such as Luis Miguel and Paulina Rubio

American Citizen 

In the year 2021, Irving became an American citizen, which is certainly a great honor for anyone who lives in that country and also a great responsibility. The artist seems to know this very well.   

When we asked Irving about this topic, his answer was not so much based on the artistic aspect, but on everything that involves the acquisition of citizenship as a Latino. In this sense, the artist emphasized that the cultural and even judicial environment in which we grew up in most of our countries are completely different from those of the United States, so adapting to this country is a real challenge, but well worth it.   

In his case, the pianist also says that he was as disciplined as possible in each of his decisions to be able to get to the point where he is now. In that sense, he has always done his best to exercise his career as a musician with excellence, but always respecting U.S. laws at all times. He said this because he knows many talented people who were unfortunately imprisoned or deported for making mistakes in this regard.  

On the same subject, he also said that it is very important to follow the rules for American society to accept you as a member and give you all the opportunities you are given as a citizen with all the letters. 

Musically speaking, having a U.S. passport has provided him with the possibility to travel and tour anywhere in the world without any problem, which is extremely important for the growth of an artist’s career. 

Read also: The Rumba Madre and its roots in Basque culture 

Tracy Jenkins from Lula World Records spoke exclusively with us

There are many Latin artists residing in Canada who have gone to the North American country to seek opportunities in music and, little by little, they have found them thanks to people like Tracy Jenkins and her label Lula World Records.   

Tracy Jenkins, with whom we had the opportunity to talk a few days ago, is one of the co-founders of Lula World Records, part of the Lula Lounge nightclub team and an artist manager.   

We found it very interesting to discover a record label belonging to a project focused on managing artists who make Latin music, which is a great opportunity to further promote our culture and genres that have been disseminated throughout the world in recent years. 

Tracy has done an immeasurable work to guide and make known soloists and groups from all over Latin America and we want to recognize her great work with the most important details of the conversation we had with her.   

Tracy Jenkins from Lula
Tracy Jenkins, co-founder of Lula World Records

Lula World Records 

When we wanted to know a little about the context of creating Lula World Records, Tracy told us that this was a project born from the vibrant Latin music scene at the Lula Lounge club, which has 21 years of operation in the city of Toronto. 

During this time, the venue has established itself as one of the best places to enjoy live Latin music throughout the city of Toronto and Canada in general. Attendees can usually enjoy live singers, orchestras and DJs on Fridays and Saturdays, although there can be more days. 

Currently, it is the only place in Canada that offers a total of 12 salsa orchestras and each one has its own sound and repertoire. It is the club that gave rise to what would later become known as Lula World Recodrs, which was born as a means to share the best quality salsa music produced in Toronto with a much more global audience. 

The first official release of the project took place in 2012, but in the form of a musical complication under the name ”Lula Lounge Essential Tracks”, including the best tracks from artists such as Roberto Linares Brown, Yani Borrell, The Puentes Brothers and many other important names in the Canadian music industry. 

Tracy says that, from that moment, they saw the opportunity to continue producing and releasing albums and tracks from other renowned singers and groups such as Lula All Starts, Conjunto Lacalú, Lengaïa Salsa Brava, Salsotika, La Borinqueña and El Charangon del Norte led by Wilver Pedrozo.   

Yani Borrell managed by Lula
Yani Borrell, one of the artists managed by Lula World Records

Why Lula World Records focuses on Latin Music 

”We have centered our efforts on Latin music because of the relationship this project has with Lula Lounge, which opened its doors in 2022 with a concert by Isaac Delgado. From that point, the club has been remaining current for more than 20 years, time in which it has been the birthplace of new projects and emerging artists who have used the venue as a platform to develop and promote their music to local salsa fans,” Tracy said. 

Among the many genres supported by Lula World Records all this time, we can mention salsa, Latin jazz, merengue, Cuban son, samba, bossa nova, reggae, classic tumbao, Latin-leaning funk, among many others. However, Tracy and his team are not limited to Latin genres, as they have also promoted Caribbean, Arab and European styles.   

Something else Tracy said is that it is highly unlikely that the line followed by the label will change, since there are many migratory waves from Latin America that Canada continues to receive, so he knows that the Latin scene will keep growing in the coming years.   

Charangon Del Norte managed by Lula
Multi-instrumentalist Wilver Pedrozo, leader of Charangon Del Norte, ne of the groups managed by Lula World Records

What Lula World Records looks for in an artist   

As with any other music label, Lula World Records has its own requirements for managing an artist, Tracy explained that she and her team generally engage with artists who have made great strides in recording, mixing and mastering their own music. 

During the evaluation process carried out by them, aspects such as the quality of the songs, excellence in production, catchiness of the tunes and the overall authenticity and originality of the project are taken into consideration.   

The label has a particular interest in original and innovative mixes of diverse musical elements and used as an example an Afro-indigenous punk rock group of Brazilian origin called Xocô, which recently released one of its latest albums. Two other great examples of this diversity are Ahmed Moneka, the creator of Arabic and Afro-Iraqi jazz, and Nastasia, a Ukrainian soul singer.   

Another detail they take into consideration is the artist’s ability to collaborate with them during the process of releasing their albums. Releasing a record production requires a lot of work from start to finish and a lot of things to do such as marketing and promotion of music. Lula World Records wants artists who fully live up to their commitment and use all the platforms and tools available to promote what they are doing. 

To close the conversation, Tracy told us that any artist who want their musical work to be promoted can submit their EPK to the company for evaluation by the board of directors. They are still a small label, but hope to grow a lot more over the next two years and even manage artists outside of Canada. 

Read also: Christmas salsa albums to listen to this December 

Singer and manager of Cambalache Pancho Chavez

Peru continues to give much to talk about with regards to salsa and the guest we have this time is clear proof of that. We are talking about the talented singer and backup singer Francisco ”Pancho” Chávez, who has been kind enough to talk to us to reveal unpublished details of his life and career in his native country and, of course, in the United States. 

Pancho, who currently serves as vocalist and manager of the Orchestra Cambalache, has a very long career in the U.S. Latin music scene, to the point that his group has established itself as one of the top salsa bands in the northwestern United States. It is a great honor for us to have an artist of this stature in this January 2024 edition.  

Pancho from Cambalache
Francisco ”Pancho” Chavez, manager and lead singer of Cambalache

Pancho’s Musical beginnings 

Pancho’s first contact with music happened thanks to his mother’s family, many of whom were musicians. Although the young man never go into business in his country, he was able to see how to handle things thanks to his relatives until moving to the United States in 1997. 

One or two years later, someone gave him a double album by El Gran Combo de Puerto Rico that, he says, he played a million times because he really liked it. This material was one of his great inspirations to dedicate himself to salsa as a genre and nobody could change his mind.   

It was in Seattle that he started making music with college friends when he was already living in the United States, implying that he was not yet formally dedicated to music. In fact, Pancho was studying business at the time and was looking for a small musical group with other young college students he met around 1999.   

This group turned out to be Cambalache, which he founded along with Colombian musician Camilo Suarez. This would be the first and only group to which the Peruvian has belonged, so everything he knows about music and the industry was learned with this same project.   

He always stood out for his talent to sing and do vocals, but he also learned to play some instruments such as the congas, timbales, bongos, cowbells, among others. He also learned a bit of sound engineering and can work a little in this area, although he recognizes that he is not yet an expert.   

Pancho and Maelo
Puerto Rican salsa singer Maelo Ruiz and Pancho Chavez

Recruiting talent for Cambalache   

Pancho says that there were not many Latinos at the university back then, so he and Camilo forged a strong friendship and shared many common interests, especially music. 

At the time, both were facing the economic problems typical of a college student and saw music as an opportunity to make a little extra money during their summer vacation. Camilo knew other musicians, so he contacted them and proposed them to join the orchestra they were creating. 

Pancho and Camilo had thought of a group of five or six people, but there were so many interested in joining the orchestra that the first rehearsals included about 13 people. In the end, solely for economic reasons, they only accepted nine members, of which only he remains.   

All these members, including Camilo himself, ended up working with other artists and groups and obtaining new opportunities in the musical field.   

Clasiqueando 

Cambalache’s first album was ”Clasiqueando”, which was released almost 20 years ago. Pancho assures that the acceptance to the material was very nice, even though the details are not so refined and worked.   

The success they had was a surprise for Pancho and the rest of the group, since the scope they expected was local. “We were surprised that people called us from many countries saying they had heard the album and loved it. There were even companies in countries like Japan and Italy that wanted to buy us songs for distribution” Pancho said on the issue. 

It was a great start for everything that came next for the group in the years to come.   

Pancho and Porfi
Pancho Chavez and Venezuelan arranger, producer, and musician Porfi Baloa

Why choose Seattle 

Pancho and his musicians chose Seattle as their base of operations because he and all the members of Cambalache have lived there for many years. That is exactly the city the Peruvian chose to make his living there and he never left it. 

It is also in Seattle where they all have their jobs and occupations outside of music and where they meet to rehearse and deal with all the affairs related to the orchestra. 

In the beginning, it was very hard for them because the Latino audience was not very large when they created the project. However, that has been changing, and today, many Latinos live in the city and maintain their Latino customs, including music.   

Other tasks besides music 

In addition to being the vocalist and manager of the orchestra Cambalache, Pancho is also a business administrator and manages his own event company whose main element is, of course, music. In this company, Pancho and his staff are in charge of hiring artists and bands for private events. Of course, Cambalache is involved in the operation of this project. 

The event center managed by the Peruvian singer has a capacity for 500 people and has its own stage. He rents it to hold events there and has all types of clients waiting.   

They have hired artists such as Gilberto Santa Rosa, Tito Nieves, El Gran Combo de Puerto Rico, Willie González, Conjunto Bahía, Frecuencia Latina, among others. 

Read also: Producer and saxophonist Martin Franco talks about his passion for music 

ISM / January 2024

Carlos Santana by Camilo Verdejo (L) Carlos Santana by Camilo Verdejo (R) 2024
SalsaApp-L SalsaApp-R
North America January 2024
Latin America January 2024
Europe January 2024
Asia January 2024
Australia an d New Zealand January 2024
Africa January 2024
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Astist Jan-2024
Do you enjoy Latin music? Would you like to get more involved in this genre and share your passion for Salsa, Bachata, Kizomba, Merengue and more. Why not joint our Global Team of volunteers as a correspondent?

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[Read more…] about ISM / January 2024

Poncho Sanchez visited us at the Salsa Museum

Like every month, we are going to dedicate this edition to a very special name in the Latin music scene and it is about the extraordinary percussionist and conguero Poncho Sanchez, who has given us the honor of donating some of his congas and the suit he wore during the Grammy Awards to the Spaha Salsa Gallery Museum.   

In gratitude to such a generous act, we want to dedicate the following lines to his brilliant career and everything he has contributed to Latin music with his work and talent.    

Poncho playing the congas
Poncho Sánchez playing the congas live

Poncho’s beginnings in music 

Pablo Sanchez, better known as Poncho Sanchez, is currently a percussionist and salsa singer who leads a renowned Latin jazz and Cuban music band. He became such a talented artist after a long journey in the difficult and competitive music industry. 

Poncho is the son of two Mexicans from different cities who had eleven children, the musician being the youngest of them all. From a very young age, he developed an intense love for music, which led him to learn to play instruments on his own.   

Although Poncho was born in Laredo, Texas, he spent all his childhood in Los Angeles with his family. In that place, he began to have a lot of contact with American jazz, Latin jazz and soul. During his adolescent years, his musical tastes were dominated by artists such as Mongo Santamaría, James Brown, John Coltraine, Miles Davis, among many others.   

Poncho at Catalina Bar
Poncho Sánchez performing at Catalina Bar and Grill in Hollywood

When he decided he wanted to take music up professionally, he began to teach himself to play the congas, guitar, drums, timbales and flute. This is how he was preparing for what was to come in his professional life later on.   

When he reached adulthood in his twenties, he was playing in various dance clubs for a while, until finally he got Cal Tjader and his group to notice his talent and invite him to join them.   

Today, Poncho is very grateful to Cal and said that he learned a lot from him during the time he was in the group. In fact, he even recalled in an interview that he gave him some lessons just as he was a teacher and Poncho was a student. This, in order to be on par with his bandmates and be able to put on a good show to the public.   

Poncho and Tito Puente
Poncho Sánchez and Tito Puente ”The King of Timbales”

Poncho as a soloist  

In 1980, Poncho finally managed to form his own group with which he began to carry out certain projects, although he had not completely departed from Cal’s band. In fact, the conguero worked with the musical director till the end of his days in 1982.   

Just a few months later, he signed with the Concord Records label to release his first official solo album, which he titled ”Sonando”, marking the beginning of a partnership that remains intact to this day. So far, Poncho has some two dozen recordings with Concord.  

Following decades of starting his career, Poncho saw his dreams become a reality when he won a Grammy for ”Best Latin Album” in 1999 thanks to the Latin soul album he had recorded at the time. That’s when the artist finally felt that everything he had worked for in the previous years had paid off.   

As for his latest album called ”Trane’s Delight”, Poncho seeks to pay homage to the artists who have inspired him and helped him develop his own art, as he considers that these personalities have been a fundamental basis for his growth as a music professional. 

Johnny Cru ISM corresponde in New York City

Read also: The Great Pichie Pérez and his brilliant career 

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.