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Salsa Dance TV is always present in the best events

Behind the camera and production of Social Dance TV is Kir Korshikov, videographer for Dance Festivals & Events who told us his story

Social Dance TV Logo

Social Dance TV is a dance video production company founded in 2014 by Kirill Korshikov, based in Rostov-on-Don, Russia ano with presence all around the world. Their mission is to make the magic moment of dance dialogue part of the social dance community heritage by capturing the flow of partner dancing on video and sharing it worldwide through social media.

Social Dance TV is friendly and fully equipped video production team and social media for dance events. Dancing and dialogue through it between people all over the world is their passion. They travel to the most amazing dance events and share what they see with the rest of the world, rising the interest to what is happening where they are and making people going more and more to the dancefloor where they have been.

Kir Social Dance TV Logo

What they do?

Cover all the video tasks – filming the shows, social dancing, making the event’s after movie and production materials

Promote events on their channels – Facebook, Instagram and Youtube

Do promotional videos for dancers, events and live concerts

Do livestream during your events on Facebook and Instagram

Manage social media accounts

Make web design and motion graphics

Write the articles and small texts about the events for promotion

Manage your event because they know how to do it!

Behind the camera, but at the forefront of all this business is a passionate and tireless man who takes care of every detail and every piece of gear. There is nothing Kir Korshikov cannot achieve on Social Dance TV, but … Who is Kirill Korshikov?

Ker Korshikov - Social Dance TV — Ker Korshikov – Social Dance TV

Kirill Korshikov is an entrepreneur and videographer based in Rostov-on-Don, Russia. Is known for his work on Shine (2017), Street Dance 2 (2012) and for his project Social Dance TV which became famous among Latin dance community since 2015, this was the first online project that helps people and events to get together and unite the social dance fans all around the world. The innovative approach to the video filming of dances allowed us to see social dances more dynamic, thereby attracting more and more fans to the Latin American culture.

Born in Rostov-on-Don, Russia, Korshikov studied at the Taganrog Technological Institute of Southern Federal University and graduated in 2012. Kirill was one of the best graduate students of 2012. When Kirill was a student, in 2010 he organized a dance school in the University Student Club, which was popular among students and where dance events were held.

Which later became known as Baila Rico Dance Studio Technical education helped him to set up the finest tools in order to create uniquely video content. Nowadays Kirill goes for broadening the supply for dance event makers and widen the world Social Dance TV map (over 35 countries on it now) in order to make the dancing community strong, varied and united through the videos that he creates. Kirill was a videographer for several movies in Bollywood too.

Know the story behind Social Dance TV

Kirill Korshikov opened the doors of his project to us and told us in an incredible way, the history of Social Dance TV and how he came to form a community that admires him and has made him part of the Social Dance family.

In this story you will discover how an ordinary Instagram account became a world covering media for the whole wide community of social dancers. Also the story tells how it was made possible to gather tens of thousands of viewers on recent anti-corona-aid live airs. Now, more than ever, Social Dance TV’s feed captures sights of most dancers round the globe as the only way to keep connected during anti-COVID restrictions. These days together with millions of dancers I long for a fine party just for the whole world to see!

Through the last 20 years social dancing not only has changed by way of new fancy moves and styles as it always does, but evolved into a huge global community and cultural industry thanks to social media. Save for local parties, now a whole new world of dance festivals up to 10 000 people with its own icons, maps and mass media offers you best shows, parties till dawn, and a constant news feed. Social dance has become probably more of a life background than it has ever been.

Kir invites us to compare: in 2000, when “Salsa” cult movie came out, “salsa festival” format was in its founding. The biggest events gathered up to 1000 people. Now, after twenty years, around 15 events are held every weekend. Hosting over five thousand people is a tradition for Warsaw Salsa Festival and Croatian Summer Salsa Festival, as an example. And 10 000 people come to Euro Dance Festival in Germany. It’s hard to imagine a place where salsa and bachata festivals are somehow missed.

Back in 2014 social dancing issue representation in social media was rather disjoint: dance schools, festivals and dancers themselves charged their channels with diverse content to appeal to a wider audience based on their activity. So it was pretty hard to get some aggregated content wide and deep enough to explore any distinct topic. Oh, wait! It’s clear now, but then it was OK!

“While I was totally in that number of newsmakers I had some overlapping background. I had done a lot of filming for many years by then, I took part in shooting several dance movies and made tons of wedding videos and all that, so I had an eye for fine things to shoot. Plus, I am a dancer since the age of 4, so it made no trouble for me to fit the social dance community and to know a good dancer from a bad one.”

And the brighter idea that came to Kirill was to create an Instagram channel with just dancing videos in order to unite visuals like himself, who could spend hours consuming that kind of content. Also it seemed convenient to have one link to send to people who constantly ask “what’s that social dancing you keep talking about?” Thus, on Jan. 13 2015 the Social Dance TV channel was started. In the beginning he aired stirring dancing videos from different sources and of course he started to make his own videos, intending to show the dancers to themselves in the way he could do that, in the way he see them.

“In a half a year it came clear that that my videos had way more engagement, so SDTV became an author’s channel.”

And it also came clear that all dancers needed dance videos as a detached easy-access root of their dance web inquiry. Virally, SDTV became a mandatory part of the subscription of every self-respected social dance community member.

“I mean it, I realized that my Instagram channel actually brought the vast majority of dancers together and I felt how huge it was. When you realize something is huge, don’t deny it. So, I quit filming weddings (for it was too few fine dancing there), widened my channel on YouTube and Facebook and started to work full-time as a social dance event videographer, as SDTV occurred to be a perfect platform for festivals’ post production release.”

And it became a fine platform for dancers’ communication thanks to button “show translation”, leaving dance as the main language of the messages.

When Kirill is on the party, he originally think of himself as a dancer, he feel himself a part of the flow. He do what everybody else does, dance and watch. The only difference is he watch through the camera.

“Watching people dancing is, in my opinion, the best way to observe people. Those who have eyes must see how sincere even the showiest move is. And a couple dance is the most exciting way for people to communicate, being so in-the-moment, so to-each-other and to-the-music, I’m never tired to watch. At last, the most thrilling experience to me is to capture that wonder into a box to show to those who missed it, to make them see what I’ve seen.”

By now SDTV has grown into a production studio with recruited staff to shoot more, to post faster and to film concomitant events. They film up to 50 festivals every year all over the world. They’ve been to 36 countries. Their capacities allow them to support dancers and organizers who work in the dance industry full-time, which is more professional and more uncertain. They promote online classes, do live airs, volunteer for a charity, make trends, and they can confidently name themselves mass media.

“It would be sly to say I never thought it would be this way, but even now it’s sometimes hard to realize how a video dance channel can affect lives of hundreds of thousands of people.”

The issue of the day makes them try harder: in March they shoot a charity festival, all funds of which were donated to COVID relief, they made several on-line classes with famous dancers to gather donations to medical centers.

“Dancers can be surprisingly compassionate, when they’re left with nothing but TV. Social Dance TV.”

Social Dance TV Logo

Their goals for the future are to keep aggregating a still rather disjoint massive of social dancing content in the Internet, to shoot even more, to post even faster in order to widen the world Social Dance TV map. And by broadening the supply for dance event makers their aim to enhance the dancing community as a beautiful, strong, varied and united world that we live in through videos that they create.

So, that’s a brief story of how Kir’s passionate startup became a full-time job as a mass media holder.

Social Dance TV have deep roots in the social dance community so they know how to present the dance in a most attractive way and remind everybody how thrilling it is to watch everything with their own eyes.

They help people and events to get together, help the dancers to make their dances to be seen, help the dance world to be united and open minded to every dance style they have.

Magical moments of events be captured and saved forever by them. Everybody around the world see those brilliant moments of dance. Social Dance TV and Kirill Korshikov contribute to make the Social Dance more and more popular… They do what they love.

Follow Social Dance TV on Instagram, Facebook and YouTube! This community covers more than 600 thousand people with a common passion: Social Dance

We continue working to enhance Salsa

This month I want to continue sharing good news for everyone in NY and in the Salsa world. On this occasion, Oscar Hernández and Spanish Harlem Orquesta join Spaha Salsa Gallery Museum. Oscar has donated an incredible piece that we will be exhibiting immediately.

Four times Grammy Award Winner, Oscar Hernández, has long been considered one of the most gifted and prominent pianist / arrangers on the contemporary Latin, Latin-jazz and salsa music scene. He has achieved legendary status for his prolific career spanning now over 40 years.

Hernández is the leader of the world renowned Spanish Harlem Orchestra. Won the Grammy for their second CD release, “Across 110th Street” and winning yet another Grammy with their 4th CD “Viva La Tradition” and won their 3rd Grammy with “Anniversary” in 2019. Oscar was the music producer as well as pianist / arranger on all CD’s.

Since the band’s inception in the year 2001, SHO has garnered numerous awards and world acclaim as one of the finest exponents of Salsa and Latin / Jazz music. Spanish Harlem Orchestra is generally considered one of the best Salsa & Latin Jazz Orchestras today and one of the finest music ensembles in the world.

The Bronx native has produced such artists as Ruben Blades, Paul Simon, Willie Colón “Carabali”, Daniel Ponce, Rafael Dejesus, Eddie Torres, Phil Hernandez, Steve Kroon, Juan Luis Guerra, etc.

In addition to being Rubén Blades pianist, arranger and musical director, Oscar Hernández has enjoyed a prolific musical career recording and performing with such world renown artists as Latin music king Tito Puente, Queen of Salsa Music Celia Cruz, Latin Pop Star Julio Iglesias, Juan Luis Guerra, Ray Barreto, Earl Klugh, Dave Valentin, Johnny Pacheco, Ismael Miranda, Pete “Conde” Rodríquez, Oscar De’ Leon, Luis “Perico” Ortiz, “Libre” “Grupo Folkorico Experimental “, Willie Colón, Kirsty MacColl, etc. Oscar’s musical exploits include working as Musical Director / Conductor, arranging and producing the music for “The Capeman,” pop-rock icon Paul Simon’s Broadway musical.

Oscar is also the music producer of “The Capeman” cast recording. Oscar was Musical Director / Arranger for the hit shows “Quén Mató a Hector Lavoe” and “La Lupe” at the 47th Street Theater. He was also, Music Supervisor / Arranger for the show “Four Guys named Jose & Una Mujer named María” Oscar also has released 2 CD’s as a solo artist, Oscar Hernández & Alma Libre, titled “The Art of Latin Jazz” and “Love The Moment ”on Origin Records. It is a true honor to have the donation of an incomparable musician like him in our museum. Thanks, Oscar!

Another of the great figures of the Spanish Salsa Harlem Orchestra is Luisito Quintero, the timbalero from Venezuela. Luisito Quintero was born in Caracas, Venezuela where he had his first contact with music. Cultural influences of Afro-Venezuelan rhythms were always present at home. His father, a highly respected percussionist, taught and encouraged Luisito to play the timpani in his teens.

Quintero continued to refine his playing level with the Venezuela Symphony Orchestra, where his technique for playing the timpani soon caught the attention of his colleagues. Subsequently, he joined the popular music groups Guaco and the Trabuco Venezolano and traveled with Oscar D ‘León with whom he achievedan important international projection. The live performances, recordings and projects in which he has participated are countless.

He has made his mark as a percussionist with figures such as Tito Puente, Eddie Palmieri, Marc Anthony, Gloria Estefan, Richard Bona, Jack Dejonette, Willie Colón, George Benson, Natalie Cole, Herbie Hancock, Nuyorican Soul, Masters at Work, and of course, The Spanish Harlem Orchestra. Luisito is part of the group Elements of life, with whom he has toured for the last years.

The band has shared stages with major artists in the market such as Robert Plant, Lauryn Hill and Alicia Keys, performing at festivals such as Montreux Jazz Festival in Switzerland, North Sea Jazz Festival in Holland, Roskilde in Denmark, Blue Note in Japan, Jazz Cafe in London, England and the legendary New Morning Cafe in Paris, France. Without a doubt, an impressive and worth mentioning career.

And if we are talking about incredible careers in this edition, I can’t stop talking about Adalberto Santiago and the new projects of the 60th anniversary with great artists of the genre. This his time I can tell you about Cuco Peña’s string arrangements, the participation of Nelson Jaimes and, of course, the help of my friend Freddy Miranda. At 83 years old, he is still in the rumba. There is less and less to show the world this historical piece for the world of salsa.

Johnny Cruz and Adalberto Santiago - Salsa — Johnny Cruz and Adalberto Santiago – Salsa

I also want to remember Raphy Leavitt, on the fifth anniversary of her death on August 5. In 1970 Leavitt organized an orchestra that should have a different sound and style. He wanted to select the repertoire of songs of the orchestra with a particular, positive, social and even philosophical message; and founded “La Selecta”. Since its inception, La Selecta has featured Coamo-born Sammy Marrero as one of its singers.

Marrero, who has always been strongly influenced by the music of the Puerto Rican jíbaro, had an opportunity to teach his dramatic singing style in his first hits as the almost hymn “Jíbaro Soy”, a very patriotic and unusual Puerto Rican song, “Payaso”, and “The Good Shepherd”. However, it is in the band’s signature song, “La Cuna Blanca,” that Marrero’s voice is for the most part associated.

In the 1990s, he established his record recording company, R.L. Records. The company’s first production was the album titled “Provocame,” which became a hit in Puerto Rico, the United States, and South America.

In 1978, Leavitt discovered a young singer named Tony Vega, who became a legend among salsa singers on his own merit. Raphy Leavitt and La Selecta were responsible for the introduction of salsa in many countries. Raphy passed away in Miami as a result of an operation of the hip prosthesis that had been installed due to an accident in 1972, and that he had become infected. Leavitt passed away in his sleep. Raphy will always be endorsers of the Salsa Museum with the clown suit of its 25th anniversary.

I also want to thank the constant and significant support for the Museum, from my friend Sully Díaz, who as endorser of the museum, is always working to promote and make our work reach more people. Sully was born in New York, the daughter of Sephardic parents from Puerto Rico. She began her career as a model, and at the age of 17 she began acting in Spanish soap operas, making herself a well-known figure on television in Puerto Rico.

In 1983 she became popular throughout Latin America with the role of Coralito, in the telenovela of the same name. From that moment on, Sully was known as “the queen of Puerto Rican soap operas.” In the early 1990s, Sully moved to Hollywood and appeared on various television shows as a guest star and worked on a few movies.

In the mid-1990s, Sully joined four other Latina women (Dyana Ortelli, Marilyn, Ludo Vika, and Lydia Nicole) in a comedy group called “The Hot & Spicey Mamitas”. They sold out at several Los Angeles comedy clubs. They recorded a CD live called simply The Hot & Spicey Mamitas.

In 2002 Sully appeared in the play La Lupe: My Life, My Destiny, in which she played the Cuban singer La Lupe. Shortly after the execution of this work, Sully made her own production of La Reina, La Lupe. This work toured all of Puerto Rico and was a great success in Florida. That same year, she starred in the Puerto Rican thriller “Cuéntame tu pena”, in which she plays Isadora, a radio host who receives a call from a woman who is killed while on the air.

In 2004 Sully toured with Gilberto Santa Rosa in a play called “The True Story of Pedro Navaja.” In 2009 Sully appeared in the movie Princess Protection Program as Reina Sofía, along with Selena Gómez and Demi Lovato.

Papo Rosario and Isidro Infante - Photo — Papo Rosario and Isidro Infante

Recently, Papo Rosario released his new single “Gracias” produced by arranger and musician Isidro Infante. Rosario appreciates being alive and being able to walk after being bedridden as a result of a car accident. Papo Rosario is a world-class artist who has put the name of Puerto Rico on high. Rosario, who retired in 2019 from the group considered the “University of Salsa”, El Gran combo de Puerto Rico, after having an accident and presenting health problems, affirms that he already feels ready to resume his musical career with the Launch of his first solo production by producer Isidro Infante. I wish you success in this new beginning.

The invitation to tune in to the new Fm / Internet radio station on Live365.com: Salsagallery continues. Great music, artist interviews and much more.

At the Spanish Harlem Salsa Gallery Museum we are happy to affirm that New York City is preparing to resume its activities little by little. We hope to have more news soon and that we can return to normal soon.

By Johnny Cruz, ISM Correspondent, New York, New York City

La Dimensión Latina is a Venezuelan salsa group founded in 1972 and still going strong today

The original members Oscar D’ León, César Monges “Albóndiga”, José Antonio Rojas “Rojitas” , José Rodríguez “Joseíto”, Elio Pacheco Jesús “Chuito” Narváez (R.I.P). And later Carlos Guerra.

César Monge, trombone player, after graduating from the Escuela de Bandas Militares, was part of the orchestras “La Tropicana de Eldy Tor” and “Los Mundiales” and “Swing Latino”.

Victor Cuica, a saxophone player, knew him from those musical steps.

Oscar León had just bought a car with which he used to be a cab driver, but with a great love for music.

León wanted to create a musical group and gave Cuica the task of recruiting musicians from the Escuela Superior de Música, where Cuica was studying.

La Dimensión Latina es una agrupación de salsa venezolana fundada en 1972 y sigue vigente

That orchestra was called “Oscar y sus estrellas”. César Monge played in that orchestra for a while, until musician Federico Betancourt, director of his group “Federico y su Combo”, hired him.

From there, Monges moved on to the orchestra “Los Dementes” of musician Ray Pérez and later to “Los Satélites” of “Cheché” Mendoza.

While playing with this orchestra, in the Caracas night club La Distinción in the urbanization El Rosal, a disagreement arose between the owner of the orchestra and the owner of the club.

León took advantage of the incident and decided, together with Cuica and Monge, to reestablish his group. Cuica, inspired by the name of the successful American group The 5th Dimension, suggested calling it Dimensión Latina.

La Dimensión Latina es una agrupación de salsa venezolana

Then León took a square and drew the logo with which the group was launched.

It was formally created on March 15, 1972 in a first rehearsal in La Guaira, at the home of the pianist Enrique (Culebra) Iriarte. It was formed by Iriarte on piano, César Monge (Albóndiga) and José Antonio Rojas (Rojitas) on trombones, José (Joseíto) Rodríguez on timbales and bongo, Elio Pacheco on tumbadoras and Oscar León, renamed Oscar D’León on bass and in the role of singer.

They made their debut as Dimensión Latina at the same venue La Distinción. The repertoire was based on songs by Mon Rivera, Eddie Palmieri and Willie Colón.

Several nights the establishment was frequented by Victor Mendoza, singer and musician founder of Trio Venezuela and by then hired as music producer by the Top Hits record label, who had a band called “El Clan de Victor”, which had to produce an album per year. Mendoza motivated the musicians and they did two musical auditions.

José Rodríguez, who had some money saved due to his work as a musician and motorcyclist, arranged for the recording at Estudios Fidelis with a song by Elio Pacheco and another by Oscar León. These tests were not to the liking of the label owner.

This discouraged Enrique Iriarte, who promptly left the group. His place was taken by pianist Jesús “Chuíto” Narváez. Despite the label’s refusals, Víctor Mendoza wanted to record them and decided to include them in his production of “El Clan de Víctor” in 1972.

The sextet’s first hit was “Pensando en ti”. Mendoza then suggested Oscar León the artistic name of Oscar D’León.

During 1973 they recorded their second album, called “Dimensión Latina” where he gained recognition and participated in important events, such as tours of Curacao and the carnival of Maracaibo, launching their third album “Triunfadores” from which the second hit of the orchestra “Qué Bailen Tós” was released.

In 1974 the bolerista from Caracas Wladimir Lozano joined the orchestra, who had been working in night clubs in Caracas along with the harpist Ramón Hernández.

Wladimir gave the group more interpretative depth, achieving the duo Oscar and Wladimir, which gave birth to important interpretations and commercial successes that earned the band international recognition.

The highlight of Lozano’s entrance was “La Piragua”, a song that reached the top of the radio charts.

By 1975, La Dimensión Latina enjoyed the support of the public, who enjoyed their performances on television and being the image of commercial products.

A new album arrived, “Dimensión Latina ’75”, and with it came their consecration, for some critics the most successful and iconic. It included songs of extraordinary commercial success such as “Taboga”, “Parampampam”, “Mi Adorada”, “Cañonazo”, and a song by Oscar that was included as filler but would become the best-selling single in their history, “Llorarás”.

This album catapulted the orchestra’s career and gave it a place of recognition in the salsa world that, at that time, was almost reserved for the orchestras of the New York salsa boom.

Musician Carlos Guerra joined the orchestra on trombone, increasing the number of trombonists to three.

Subsequent productions included new commercial and interpretative achievements such as “Dolor cobarde”, “El frutero” and “Dormir contigo”. After their presentation in the United States, La Dimensión produced the album “La Dimensión Latina en Nueva York” (1976), which would be the seventh and last album of the orchestra with Oscar D’León, who would leave the group to start a successful solo career.

In the absence of Oscar, La Dimensión Latina calls, at the suggestion of Joseíto Rodríguez, the well-known guarachero and gaitero from Zulia Argenis Carruyo, who had been a member of Super Combo Los Tropicales and Guaco, for the recording of the album “La Dimensión Latina ’77 Internacional” and bassist Gustavo Carmona.

That same year, thinking of continuing to blaze trails abroad, they thought of a voice of international stature, and it was the Puerto Rican musician Roberto Roena who suggested the famous Puerto Rican singer Andy Montañez, lead singer of the Gran Combo de Puerto Rico.

Montañez was tempted by an extraordinary contract. Along with Montañez, the Zulian singer and sonero Rodrigo Mendoza joins the band and for the first time La Dimensión has three voices in its cast.

On November 11, 1977, La Dimensión Latina headlines the “Salsa International” festival at Madison Square Garden in New York, organized by Ralph Mercado and with the presence, among others, of Wilfrido Vargas and Cheo Feliciano.

Andy Montañez remained with the orchestra until 1980, recording eight albums, including hits such as “El Eco de un Tambor” by maestro Tite Curet Alonso, “Linda Minerva” sung as a duet with Argenis Carruyo, “Ave María Lola”, “Por el Camino”, “Mi Bombolaye”, and Puerto Rican contributions such as “Cantante Errante” by composer Johnny Ortiz and “Quisiera Saber”.

Rodrigo Mendoza managed to create hits such as “Fanfarrón”, “Córreme guardia” and “Suena el cuero”.

The orchestra also included Colombian pianist Samuel del Real, percussionists Carlos (Pacusso) Guillén and Luís Machado and the voices of Cheo Valenzuela, Alexis Martínez, Luis Arturo Guaramato and Alex “Mostaza” Vargas.

Cuatro décadas después y unidos por la salsa el Reencuentro del año Oscar D’ León y La Dimensión Latina

Four decades later and united by salsa, the reunion of the year Oscar D’ León and La Dimensión Latina.

Poliedro de Caracas

Only Invershow makes it possible

Venezuela this May 12, 2023 we will live something “HISTORIC”, and you can be present at this iconic reunion.

From seeing them together again to dancing and singing to the rhythm that only they can achieve.

It will be an unprecedented concert, don’t let them tell you about it and buy a ticket to live it YOU.

Será Un concierto sin precedentes, no dejes que te lo cuenten y compra una entrada para vivirlo TÚ

“The important thing is to maintain the style of the orchestra. The singer here has to adapt to the orchestra, not the orchestra to the singer. Whoever comes to sing has to adapt to the repertoire and to our way of doing salsa, which is very peculiar. We have a unique sonority”.

César Monge, Albóndiga.

Visit: La Dimensión Latina S.R.L

How Jacira Castro and Salsa Power changed the Latin music scene

How did Salsa Power start?

Latin culture, specifically the musical part, has had a large group of unconditional allies who have promoted it worldwide through their work and platforms, being Chilean-American Jacira Castro one of the best known. Jacira is a salsa casino-style salsa teacher and web designer who had the dream of spreading the typical rhythms of our countries, but she did not figure out how until she came up with a revolutionary idea: Salsa Power.

Salsa Power was born in 1999 as part of an initiative created by Castro and graphic designer Julian Mejia, who practically became her partner until the moment when the page stopped working. From that year on that the dance instructor began to generate contacts and develop human networks with people inside and outside the world of music, especially from the salsa genre. A particularity of this system devised by Jacira was that it was fed by the information received from people from anyqhere in the world about everything related to concerts, festivals, press conferences, autograph signings and much more.

Jacira Castro - Salsa Power — Dance instructor and web designer Jacira Castro – Salsa Power

How did this project work?

Thanks to the technology that was advancing little by little in all this time, there were many more contact ways and social media came along to facilitate these activities. The website grew to such an extent that it came to have more than 300 correspondents in over 60 countries, many of whom did not even have professions or occupations related to music, but wanted to strive to make the initiative successful and Latin artists and orchestras have a dependable space to promote their work.

Contrary to what many readers may have thought, everyone involved in this project never received a single cent or publicity in return for all the work being done. In fact, it was Jacira herself who had to pay for all the expenses related to Salsa Power such as plane tickets, travel, lodging, food, wardrobe, among other things. Not to mention the website maintenance and other hosting costs for the domain to work properly.

Fortunately, all that effort and money were worth it because Salsa Power rose to become the largest salsa website on the internet and a true reference for any independent media planning to do anything remotely like that. Much of the fruits harvested by this beautiful project can still be found on the internet and consist of articles, interviews, event coverage, videos and many other things.

The name Salsa Power was so respected that you could not talk about the Latin salsa scene in the United States without mentioning it, especially in South Florida, a place where competition for the first places was at its higuest. This competition was not only between artists and musical groups, but also between media, associations and academies, triggering some inconvenience and regrettable situations like the one experienced by Jacira and Julián a few years ago.

Jacira paid for all the expenses related to Salsa Power

Controversies

Jacira has had run-ins with some important personalities of the Latin music community in Florida because of her political positions, which went against the current of a large number of Latin artists and dancers at that time, especially those who are part of the Cuban exile. Her attitudes towards the political situation in Cuba have been highly controversial, mainly those related to the U.S. economic embargo on the Caribbean country and the limitations on free cultural exchange between both nations. Both Castro and other leaders of the entertainment industry were opposed to the decades-old blockade, which has been maintained until today.

This caused the dance teacher to make some enemies in the Miami music scene, which led to the hacking of Salsa Power with the caption ”This is a communist website” in big red letters along with a message whose author calls Jacira ”communist” and ”pro-Fidel Castro”. Obviously, she got worried and immediately called Julian to bring down the page.

As they began to diagnose the issue and its possible causes, they concluded that those responsible were part of an association composed of a dozen dance schools in Miami and its sorroundings called Salsa United. Around the same time, this organization had just created its own website, which published content very similar to that of Salsa Power, so much so that its principal spokesperson Jolexy Hurtado and Jacira came to have some arguments and run-ins due to how much alike the interviews were in both websites. The conflict reached at such a level that Jacira states that Hurtado told her she was messing with the wrong guy.

Undoubtedly, this whole situation was a big headache for the web designer, but has never let any of this daunt her or make her feel inadequate. On the contrary, she has grown before adversities and has faced them with the gallantry that has always characterized her, since she knows what her work is worth in terms of quality and globality.

However, there comes a point when the effort and time invested are not enough, so it is time to be realistic and assume that everything has its end, as the great Héctor Lavoe would say.

Jacira and Larry — Jacira Castro with producer, composer, and pianist Larry Harlow

Farewell to Salsa Power and Jacira’s current life

After 22 years of operation of the Salsa Power project, many of the correspondents who provided information for the page got married, had children, studied, moved and pursued other professional opportunities that did not allow them to continue their work. For the same reason, Jacira had no choice but to terminate the project that was her life for more than two decades and publish a farewell message thanking all her readers for their support over the years and assuring that she will continue to travel and enjoy salsa and dance.

In spite of abandoning her duties as administrator of Salsa Power, the great impact of the Chilean-American’s work on those who have come to know her and collaborate with her cannot be denied. On her LinkedIn profile, there plenty of favorable reviews about her professionalism and commitment in every activity she makes.

From International Salsa Magazine, we wish her the greatest success in every project she undertakes and that she enjoys all the stages that are to come.

International Salsa Magazine showcases important facts about Héctor Lavoe

(Héctor Juan Pérez Martínez; Ponce, 1946 – New York, 1993) Puerto Rican singer and composer, considered one of the best interpreters of Caribbean music of all time and a pioneer in the introduction of New York salsa in the early 1970s.

He was part of the legendary orchestra of trombonist Willie Colón and was known by the nickname of El Cantante de los Cantantes.

-.Héctor Juan Pérez Martínez was born on September 30, 1946 in Ponce, Puerto Rico. His parents Luis and Francisca are musicians who, from song to song, manage to support a large family of several children.

-. In the year of Hector’s birth, the singers who would influence him are much older: Daniel Santos is 30 years old; Ismael Rivera, better known as “Maelo”, is 15; and Jose “Cheo” Feliciano is eleven.

-. At the age of three, he suffers his first loss: the death of Francisca Martínez, his mother.

-. Juan Morel Campos is a music academy where his father enrolls him. Héctor begins to learn classical music, but he quickly decides to learn what is played in the streets. Jesús Sánchez Erazo, better known as “Chuito el de Bayamón”, is his first idol.

-. Sings the song Campanitas de cristal, a bolero composed by Rafael Hernández Marín, at a school party.

-. In the early sixties, he forms with friends, including Papo Luca, a group that performs boleros and salsas. He earns 18 dollars a night and his talent seduces the people of Ponce. He is invited to sing on television programs. Musicians Felipe Rodríguez and Tito Lara give him a promising future.

-. At the age of 17, being recognized in his native Ponce, he travels to New York. His family does not agree with his departure. In the city he is greeted by the ghost of the death of a brother, who was supposedly a drug addict. He stays in the apartment of Priscila, one of his older sisters.

Before joining the Fania All Stars for the first time, a group directed by the Dominican Johnny Pacheco, he was part of bands such as Orquesta Nueva York and Alegre All Stars.

-. In 1966, at the age of 21, he sings alongside Pete Rodríguez, Adalberto Santiago, Tito Puente, Richie Ray, among other artists, in the incipient Fania All Stars. He meets Willie Colón, an American musician with Puerto Rican parents. “We both knew the world in the Bronx neighborhood. I learned to speak Spanish with Hector, although at first I understood what he was saying. I remember he had a brilliant sense of humor and was a great imitator of singers,” said Colón in an interview.

-. In 1967, he achieved fame with his first album with Willie Colón. It is a mixture of genres such as guaracha, plena and guaguancó, and is entitled El Malo. The album is a tribute to the slum culture of the United States and Latin America.

-. He tries to work as a painter, but his sister won’t allow it. After two weeks, he attends a musical rehearsal with his backing vocalist friend Roberto Garcia. Hector takes the microphone and makes the orchestra directors fall in love with him.

-. At the beginning of 1968 he meets Carmen, a follower he meets at a concert. On October 30 of that year Jose Alberto, his first son, is born.

-. After the birth of Jose Alberto, he has his second son with Nilda Román, another follower. With her, who is nicknamed “La Puchi”, he finally marries and stays in an apartment in Queens. Héctor Junior is the name of his second son.

-. At the end of the sixties he becomes addicted to drugs. In more than one stage he leaves the audience in a daze.

-. In 1971 he is called again to record, together with other stars, Fania All Stars at the Cheetah. This combo featured Cheo Feliciano, Richie Ray, Ismael Miranda, Celia Cruz and the young Rubén Blades. In 1973, the group filled the Yankee Stadium bleachers. Anacaona, Quítate tú and Ahora vengo yo are some of their hits.

-. With Willie Colón, he recorded more than 18 albums between 1967 and 1973. Thousands of reissues of Asalto navideño, El Juicio and Lo Mato were made. Che che colé, Ausencia, Calle luna calle sol, Todo tiene su final are the most requested songs by the Latin American public.

(H3) -. Willie Colón dissolves the duet in 1974. However, both continue to work. Lavoe’s talent continues despite his excesses and the author of Talento de televisión knows it well.

-. In 1975 he releases La voz, his first solo album. This incursion is interpreted as a second wind in his career. So much is his energy to continue that he releases eight more albums. De ti depende (1976) is a collection of boleros and Comedia (1978) breaks sales with the song El cantante, written by Rubén Blades. This work was also produced by Willie Colón, who that year teamed up with Blades to record Siembra, the best-selling salsa album.

-. His interpretation of El cantante helps to build the nickname “El cantante de los cantantes” (The singer of the singers).

-. He performs at the Coliseo Evangelista Mora in Cali in 1977. This concert was attended by the writer Andrés Caicedo, who managed to take a picture with Lavoe in the dressing room. Months later, the author of ¡Qué viva la música! committed suicide with an overdose of barbiturates.

-. As a result of a strong depression, Lavoe is interned in a mental sanatorium in the United States in 1977. His heroin addiction, which he had begun to suffer at the end of the sixties, is not only known by those close to him but also by his fans. “He paid a lot of attention to me and, when he was in trouble, he would call me”, confessed singer Ismael Miranda in an interview.

-. Lives in Cali between November 1982 and March 1983 at the Hotel Aristi. He is a regular singer at the Juan Pachanga discotheque, owned by Larry Landa, a concert organizer. In the capital of the Valley it is said that Lavoe takes drugs during the day and tries to sing at night.

Hector Lavoe el Cantante de los Cantantes

In February 1987, due to a fire, he jumps out of his apartment in Queens. At the same time, in Puerto Rico, his mother-in-law is stabbed to death.

-. On May 7, 1987, his son Hector is hit by a stray bullet. “That death broke his heart,” said Tito Nieves in an interview. “At that moment Héctor Lavoe’s soul dies”.

-. He is diagnosed with AIDS in 1988. Those who visit him in the hospital maintain that he does not lose his sense of humor nor his desire to return to the stage.

-. In Bayamón, Puerto Rico, he sings Mi Gente in a patron saint festival. But his presentation is sabotaged by one of the organizers who supposedly owes him money; in the middle of the song the lights are turned off and Lavoe is left without sound to continue.

-. In 1988, he throws himself from the ninth floor of a hotel in San Juan. He survives to continue fighting the battle. He sings on a Bronx street in 1989. His physical deterioration is a reflection of his state of mind. Lavoe is a ghost of his former self.

-. Tito Nieves is one of his friends who accompanies him in his difficult days. Lavoe depended on other people to live. A thrombosis paralyzes part of his body.

-. In March 1993, pushed by his record company, he makes his last presentation in New Jersey. He sings with Roberto Roena’s orchestra. Maestro Roena is not able to play in front of the “Singer of singers”. “It was too much to put him on stage”, he said indignantly.

-. At the age of 46 he dies of a cardiac arrest, on June 29, 1993, in New York. “He came into the world to enjoy it and suffer it. Although he was not happy, he made many people happy,” said his sister Priscila.

-. He is buried in Puerto Rico. He is accompanied by a horde of followers. The presence of his friend Ismael Miranda stands out, who bids him farewell saying: “He is not here with us, but his music continues”.

-. In 2007, El cantante, a movie inspired by his life, was released. It stars Marc Anthony and Jennifer Lopez.

-. Currently there are two monuments in his honor. One in his native Ponce, Puerto Rico, and another in Callao, Peru.

Héctor Lavoe

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