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Search Results for: Van Van

The 2026 NAMM Show Took Center Stage as Historic Gathering Celebrating the Future of Global Music Industry

2026 Show Marked 125-Year Anniversary of NAMM and Demonstrated Why the Global Music Community Gathers Every Year at The NAMM Show.

 January 28, 2026 – NAMM (The National Association of Music Merchants), the largest global not-for-profit music trade organization, celebrated 125 years of NAMM at The 2026 NAMM Show — a powerful week that concluded on Jan. 24 and set the music industry’s narrative for years ahead. Featuring five days of incredible education, live concerts and special events, alongside three days of extraordinary exhibits and brand activations, this year’s show featured 1,650-plus exhibitors representing over 5,400 brands and more than 200-plus educational sessions for NAMM member communities.
The 2026 NAMM Show highlighted innovative music technologies, product introductions and trends that will shape the future of the music industry during a five-day-long platform for networking, connections and meetings that are critical for uniting and growing music makers globally.
“The 2026 NAMM Show once again delivered an incredible week of unity and energy for our global NAMM members, showcasing products, partnerships and networking for the entire music industry,” said John Mlynczak, NAMM president and CEO. “NAMM continues to be the global stage for our industry to announce groundbreaking products, establish transformative partnerships and gain valuable education that drives success for our industry for the rest of the year.”
NAMM SHOW 2026 BY THE NUMBERS
  • 60,000+ show attendees, including 8,760+ international attendees from 122 countries, regions and territories
  • 1,650+ exhibitors representing 5,400+ brands, which is 25% more than 2025
  • Nearly 15,000 artists demonstrating and endorsing products and brands
  • 200+ education sessions with 550+ speakers
  • 1,600+ media, influencers and content creators reaching over 200+ million followers, which is 50% more than 2025.
NAMM SHOW 2026 SET LIST HIGHLIGHTS
Product Launches
The NAMM Electronic Press Kit, an online book of product and show announcements, tripled in size from 2025, with nearly 400 brands and companies using the platform to launch new products at The NAMM Show.
NAMM Global Media Day
Now in its third year, NAMM’s Global Media Day featured iconic brands spanning music, sound and entertainment technology categories to announce more than 500 ground-breaking products and business news to an exclusive media/creator/podcast-only audience of 750-plus guests.
NAMM Events and Awards Shows
Providing the platform for some of the industry’s best awards shows and live events, The 2026 NAMM Show saw sold-out crowds all week long, starting with the TEC Awards, followed by The Bass Awards Show, She Rocks Awards and The Parnelli Awards. Each show catered to a thriving professional community that gathered to honor the best of the best in each category.
Looking Back on NAMM, 125 Years Later
NAMM has been consistently guided by the best minds in the music business, who share a common desire to grow the industry and music making. Ever since 1901, NAMM leaders have come together, even as competitors, to ensure their association is helping the entire industry expand. The 125-year timeline is fully digitized and available to everyone on NAMM.org
NAMM’s Music for Life Honor Awarded to Industry Icon Rick Beato
NAMM presented globally acclaimed producer, educator, musician and YouTube creator Rick Beato with its highest honor, the Music for Life Award, in recognition of his lifelong contributions to music and commitment to inspiring music makers. In an exclusive Thursday morning Q&A with NAMM President and CEO John Mlynczak, Beato discussed his early musical influences, the music products that have helped define his career and the future of the music business in the age of AI.
NAMM’s Grand Rally for Music Education 
NAMM rallied the industry around its mission Saturday morning, highlighted by magical moments with Grammy Award-winning artists Victor Wooten and Chad Smith. The session, hosted by John Mlynczak and Julia Rubio, brought the audience to its feet with inspirational performances, conversations and messages, as well as live performances from Roots of Rhythm.
The NAMM Foundation 
In honor of our 125th “NAMMiversary,” and the upcoming 250th anniversary of the United States, the NAMM Foundation — with a generous $125,000 matching donation from Chris Martin, past chair of NAMM — announced at the 2026 show a total of $250,000 in funds to give back.
The Return of NAMM NeXT Europe and New NAMM NeXT Latin America
Coming off the success of last year’s inaugural event, NAMM NeXT Europe will return and NAMM NeXT Latin America will debut in 2026. These NAMM NeXT events are one- to two-day leadership conferences that will gather our industry to focus on how we can grow the industry and address common challenges.
  SCORPIO, Reported and correspondent on the job at NAMM!
Bryan Astrachan, aka Scorpio, at the NAMM Show
Radio host and International Salsa Magazine correspondent Bryan Astrachan, aka Scorpio, at the NAMM Show

The 2027 NAMM Show is already in the works for January 26-30, 2027, at the Anaheim Convention Center. Booths with early bird rates and discounts are available now at NS27 Exhibit | NAMM.org

“I have worked with Gary since 2018 and I have been able to actively learn from his expertise as an engineer, host, programmer and now as the interim program director”

“Gary has always welcomed me with open arms and kindness”
He always supports Canto Tropical and our paths continue to cross as we support live music in all genres!  Scorpio
Gary baca and Scorpio at the NAMM
Gary Baca, KPFK, Interim Program Director & Scorpio, Reporter, Correspondent, and Anchor

Gary Baca, aka G-Spot was born and raised in East Oakland. Baca began his radio career at KALX Berkeley before initiating his radio programming at KPFA Berkeley which then lead him to KPFK Los Angeles.

Gary is an American radio veteran and cultural tastemaker who currently.
In previous radio programs, Baca’s featured presentations have included interviews with Lisa Lisa, Rick James, Morris Day & The Time, George Clinton, Boy George, Tito Puente, Macy Gray, Roger Troutman & Zapp, Bootsy Collins, WAR, James Brown and Cameo, Rakim, The Commodores, Buddy Miles, The Doors, Earth, Wind & Fire, Johnny Mathis and Carlos Santana.
Now celebrating over 30 years of radio programming, he is also a concert emcee introducing such acts as Ice Cube, Cameo, Cypress Hill, DJ Quik, Too Short, E40, Tierra, Malo, The Dramatics, Rappin 4Tay, Sheila E. & Rhythm Tribe.
KPFK 90.7 FM’s Pocho Hour of Power provides a smartly satirical look at political issues facing Latinos in America. Co-hosted by cartoonist Lalo Alcaraz, filmmaker Esteban Zul, comedian’s Jeff Keller, Paul Vato, and producer Gary Baca the show brings its raucous brand of satire.
*Gary has a history of discovering artists, hosting community TV, and teaching radio skills.
KPFK, Interim Program Director: Manages Programing for KPFK.DJ & Host:
Global Village (Tuesday’s 11am-
1pm) The Pocho Hour of Power
(Friday’s 3-4pm) Welcome 2 the
Dawn (Saturday 4:00 AM – 6:00 AM) Co-Host and produce La Raza radio Thursdays 3-4pm
Gary Began his career in radio in the late 80’s at KALX in Berkely
KPFK 90.7 FM Los Angeles, 98.7 FM
Santa Barbara,
93.7 FM San Diego, 99.5 FM
Ridgecrest & China Lake *ONLINE @ KPFK.ORG
Studios located in Glendale, CA
Transmitter high atop Mt. Wilson
With 110,000 watts of power
 
Scorpio and Rafael Feliciano
Scorpio with Rafael Feliciano, “Soul Sauce”
Born out love and respect for the unique musical sounds created by latin jazz legend/vibist Cal Tjader, this collective of pro players recreate the exact musical arrangements Tjader wrote and recorded for today’s audience. From original hits such as “Soul Sauce(wachi-wara)” to versions of jazz standards like “Speak Low”, this band will entrance an audience with its exotic, soothing sound which fuses afro-cuban and brazilian rhythms with modern jazz classics.
The band features Peter Burke on vibes/percussion, Ramon Banda on timbales, Rafael Feliciano on congas, Joe Rotondi on piano, and Ross Schodek on bass. There is usually a surprise guest appearance added to each show as well, making each performance a special occasion.
“I have had the pleasure of attending several “Soul Sauce” presentations at a variety of venues including Roscoe’s in Long Beach  and I have always been impressed with their professionalism, talent , respect & love for the music they play live”
Scorpio, Reporter, Correspondent and Anchor
Musicians at The NAMM Show
Some musicians at The NAMM Show
Gabrielito at The NAMM Show
Gabrielito Y La Verdad at The NAMM Show

Gabriel Gonzalez, also known by his stage name Gabrielito, is a multi-talented artist whose career spans decades of film, music, videos, commercials, theatre and live-performance concerts. Internationally recognized for movie roles from his childhood work in Mexican cinema to cult classic films as well as countless mainstream commercials, tours and stage productions, Gonzalez captivates audiences with his dynamic stage presence and larger-than-life vocals that make each performance a memorable experience.

He began his career in show business at the age of seven appearing in numerous top grossing films in Latin America featuring the Latin Orchestra La Sonora Santanera and famed comic Resortes. At eight years old, he recorded his first album. Gonzlaez has toured and shared billing with some of today’s most iconic artists across Mexico, Cuba, and the U.S. including Camilo Sesto, Lalo Guerrero, Juan Gabriel, Los Van Van, QUETZAL, Cubanismo, Lila Downs, Los Lobos and many more.

Most notably, he toured with the Tony award-winning musical, In the Heights by acclaimed composer Lin-Manuel Miranda as a principal character of the 2011-2012 North American National Tour. Gonzalez’s latest projects include working in the Salsa community with bands such as Boogaloo Assassins and the Los Angeles-based La Verdad.

La Verdad is the premier West Coast Latin music ensemble. A collective of world-class musicians embodying the truth of the Los Angeles Latin experience, the group is led by Grammy award-winning singer-songwriter Gabriel Gonzalez. La Verdad’s traditional and original repertoire spans the scope of Latin American route music including Salsa, Cha-Cha, Boogaloo, Latin Soul and much more.

Scorpio with Gabrielito
Scorpio with Gabrielito

“I have had the absolute pleasure of knowing Gabrielito for several years and I have grown to love & respect his music”

I have had numerous conversations with him regarding community uplift activities and his love for his family and children!
“Gabrielto has impressed me with his ongoing support of public radio especially Canto Tropical and Alma Del Barrio and live music”
Scorpio, Reporter, Correspondent and Anchor
Scorpio and Max at the NAMM Show
Scorpio and Max from La Verdad
Pictures of NAMM
the stands of the NAMM Show
People shopping in the stands of the NAMM Show
Instruments at The NAMM Show
Some instruments at The NAMM Show

 

Humberto Ruiz Jr, Musician at The NAMM Show
Humberto Ruiz Jr, Musician
Musicians on stage at the NAMM Show
Some musicians on stage at the NAMM Show

MOLENNON BUSES IN THE UNITED STATES AND EUROPE ARE DEDICATED TO PROVIDING YOUNG PEOPLE, COMMUNITIES AND SCHOOLS WITH FREE EVENTS, WORKSHOPS, INTERACTIVE EXPERIENCES, AND HANDS-ON OPPORTUNITIES TO PRODUCE AUDIO, VIDEO, AND DIGITAL MEDIA PROJECTS.

THE OFFICIAL NAMM SHIRT
THE OFFICIAL NAMM SHIRT

THE JOHN LENNON EDUCATIONAL TOUR BUS IS A NON-PROFIT MOBILE PRODUCTION STUDIO.

 

MUSIC AND VIDEO CREATION

The John Lennon Educational Tour Bus is a non-profit mobile production studio.

MOBILE PRODUCTION STUDIOS

The John Lennon Educational Tour Bus is a non-profit mobile production studio.

MOBILE PRODUCTION STUDIOS

The John Lennon Educational Tour Bus is a non-profit mobile production studio.
Read also: Manhattan Latin Music by Jon Horn

Bryan 'Scorpio' Astrachan

10th Annual Salsa Festival in Cuba: A Milestone Between Stage Lights and the Shadow of Crisis

The event founded by Maykel Blanco celebrates a decade of history amidst blackouts and inflation that make access difficult for the local public.

Havana. What began in 2016 as a personal dream for musician Maykel Blanco has evolved into Cuba’s most significant cultural tourism event for the genre.

As the Salsa Festival reaches its 10th edition, it has succeeded in uniting top-tier orchestras under a single project, fostering an organic exchange between local dancers and international visitors who travel specifically for the occasion.

Festival de la Salsa 2026
Festival de la Salsa 2026

However, the announcement of this year’s celebration scheduled for February 26 to March 1 at Club 500 comes at a time of extreme fragility for the country.

While the government promotes the festival as a showcase of “credibility and growth,” the Cuban population is grappling with a profound economic crisis characterized by daily blackouts, shortages of basic goods, and a steady decline in quality of life.

Tributes and a Star-Studded Lineup

This special edition will pay tribute to the 70th anniversary of Elito Revé y su Charangón, an iconic institution of popular dance music. Organizers announced in a press conference that the event will feature a strong international presence, including foreign dance instructors and DJs.

Starting Friday, February 27, four high-caliber orchestras will perform each night. Among the confirmed headliners are:

  • Los Van Van
  • Alexander Abreu y Havana D’Primera
  • Adalberto Álvarez y su Son
  • Alain Pérez
  • Willy García (Special guest from Colombia, former vocalist of Grupo Niche).
Cartel Oficial de los Artistas que estarán en la 10ma edición de el festival de la salsa en Cuba
Cartel Oficial de los Artistas que estarán en la 10ma edición de el festival de la salsa en Cuba

The Economic Barrier to Entry

Despite its cultural relevance, ticket prices have sparked debate. Presale tickets at Cine Yara were set at 800 Cuban Pesos (CUP), a price that will rise to 1,000 CUP per night at the venue.

In a context of stagnant wages and runaway inflation, these figures are out of reach for many everyday Cubans, highlighting the gap between official propaganda and daily reality.

Main Concert Schedule

Date Featured Artists
Thursday, Feb 26 Opening Gala: Issac Delgado, Los Muñequitos de Matanzas, and Eduardo Sandoval.
Friday, Feb 27 Los Van Van, Manolito Simonet y su Trabuco, Papucho y Manana Club.
Saturday, Feb 28 Maykel Blanco y su Salsa Mayor, Adalberto Álvarez y su Son, Alain Pérez, and Willy García.
Sunday, March 1 Alexander Abreu y Havana D’Primera, Haila Mompié, and Elito Revé y su Charangón.
PROGRAMACIÓN OFICIAL (Horarios) de todas los conciertos que brindaremos en EL Festival dela salsa en cuba en su 10ma Edición
PROGRAMACIÓN OFICIAL (Horarios) de todas los conciertos que brindaremos en EL Festival dela salsa en cuba en su 10ma Edición

Beyond the Music: An Immersive Experience

The festival—driven by MB Producciones, ARTEX, and the Paradiso Agency—is not limited to evening performances (which begin at 9:00 p.m.). The agenda also includes:

  • Dance Workshops: Classes in Casino (Cuban salsa), Rumba, Son, and the popular “Reparto” genre, taught by prestigious instructors.
  • Pool Parties: Meet-and-greets with national and international DJs at the Memories Miramar Hotel.
  • Academic Forums: Lectures on the evolution of popular music and the legacy of figures like Elio Revé Matos.
Presentadores Oficiales de la 10ma edición del Festival de Salsa en Cuba
Presentadores Oficiales de la 10ma edición del Festival de Salsa en Cuba

Once again, the Salsa Festival presents itself as a musical oasis on an island mired in uncertainty, leaving open the question of whether art can truly build bridges in the midst of such a structural crisis.

Also Read: Compay Segundo The Eternal Patriarch of Cuban Son

Son 14 The History of the Orchestra and the Success of “A Bayamo en Coche”

The Son 14 orchestra was founded in Santiago de Cuba in 1977 by vocalist Eduardo “El Tiburón” Morales (born in Cuba in 1935) and pianist and musical director Adalberto Álvarez.

As the name suggests, it is a 14-member ensemble dedicated to performing son, the national musical genre of Cuba. In 1978, Lázaro Rosabal (born in Santiago de Cuba in 1953) joined the group.

They quickly recorded several albums for the local EGREM label, many of which became bestsellers throughout Latin America, allowing them to undertake extensive tours across the Americas and Europe.

In 1992, co-founder Álvarez left the band to form his own group. Nevertheless, Son 14 continued its journey under the musical direction of Rosabal.

In addition to their continued success in the Latin market, the band began to gain international recognition, first with the song “El Son De La Madrugada,” included on the compilation Cuba – Fully Charged (Earthworks Records, 1993), and later with the release of Son – The BIG SOUND (Tumi Records, 1995), a compilation of their material from the Álvarez era.

Son 14 de «A Bayamo en Coche»
Son 14 de «A Bayamo en Coche»

After introducing a modern, vibrant version of son and its variations (son montuno, bolero son, etc.) to non-Latin audiences, Tumi Records commissioned a new recording at Cuba’s EGREM studios. Released in 1996 as part of the Cuba Explosion series, the album Cubanía proved that the band had not lost an ounce of its musical talent and energy under Rosabal’s direction. Three years later, the group released La Máquina Musical, which incorporated Colombian tropical rhythms into their sound, promoting the album with a European tour that included a performance at the Cuba Presente Festival at the Barbican Centre in London. (Source: AllMusic)

Eduardo Morales Orozco Tiburón
Eduardo Morales Orozco Tiburón

 The Milestone of “A Bayamo en Coche”

The album A Bayamo en Coche (A Bayamo by Carriage) was released in 1979, with its biggest hit being the title track itself. The album’s opening song, composed and arranged by Adalberto Álvarez from Camagüey, instantly transformed him into one of the leading figures in popular Cuban dance music from that year on.

The song “A Bayamo en coche” not only revives traditional son and enriches it with new sounds but also artistically recreates a cherished tradition rooted in Bayamo, the cradle of Cuban nationality. In this city, coches (horse-drawn carriages) are used for pleasure rides and recreation, and the song’s lyrics narrate these moments.

The album contained other tracks that were hugely popular in Cuba between 1978 and 1980, such as “Calle Enramada” (a son elegy to that main Santiago street), “El Son De La Madrugada” (with a beautiful later version by Omara Portuondo), “Se quema la trocha,” and “Elena la cumbanchera,” which turned the record into a landmark within this genre of Cuban music. Most of the tracks were performed by Tiburón Morales, the group’s lead vocalist.

Tribute to The Gentleman of Son

Recently, Son 14 founder Adalberto Álvarez, known as “El Caballero del Son” (The Gentleman of Son), was honored with a concert at the Karl Marx Theatre. This event celebrated his 46 years in music and the 35th anniversary of his later orchestra, Adalberto Álvarez y su Son.

The concert was a memorable tribute to the work of the composer of “A Bayamo en coche.” Some of his best songs were performed by notable Cuban musicians:

  • Septeto Santiaguero (Son para un sonero)
  • Pancho Amat and Alain Pérez (Tu fiel trovador)
  • Alexander Abreu (Pura imagen)
  • Paulo F. G. (Fin de semana)

At other points, Frank Fernández performed a duet accompaniment with the voices of Adalberto Álvarez and Jorge Luis Rojas, “Rojitas,” on Santa Cecilia.

Additionally, Rojitas sang with Tania Pantoja (Vivir lo nuestro) and solo (Y qué tú quieres que te den). Robertón and Lele, vocalists from Van Van, performed Agua que cae del cielo, while the orchestra Adalberto Álvarez y su Son took on De Cuba pa’l mundo entero, Son de la madrugada, and Los caminos de Ifá.

En La Sala Show “El Saraito” Adalberto Álvarez (R.I.P) Fundador, Director. Arreglista y Pianista del Son 14 de Cuba, Dj. Augusto Felibertt y Vicente López
En La Sala Show “El Saraito” Adalberto Álvarez (R.I.P) Fundador, Director. Arreglista y Pianista del Son 14 de Cuba, Dj. Augusto Felibertt y Vicente López

That night, Maestro José Luis Cortés highlighted Álvarez’s musical quality, focusing specifically on “A Bayamo en coche,” the song that, in 1979, announced the existence of a great artist to the public. Álvarez was capable of bringing son to Cuban art schools and has defended Cuban son with grace and artistry, all while staying true to the essence of one of the dance music genres that best represents Cuban identity. (Source: Joel del Río, Cibercuba)

“A Bayamo En Coche” Album Details (1980)

No. Track Genre Composer
01. A Bayamo En Coche Son Adalberto Álvarez
02. El Son De La Madrugada Son guaguancó Adalberto Álvarez
03. Se Fue Mi Amor Y No Lo Vi Partir Bolero son Adalberto Álvarez
04. Calle Enramada Son Pedro Gómez
05. Elena La Cumbanchera Son Gerardo Martínez
06. Se Quema La Trocha Bachata-Son Adalberto Álvarez
07. Tal Vez Vuelvas A Llamarme Son montuno Adalberto Álvarez
08. Gimen Las Rosas Por Una Triste Ilusión Bolero Adalberto Álvarez
09. Vamos, Háblame Ahora Bachata-son Adalberto Álvarez

Musicians who participated in the recording (1979):

  • Director, Acoustic Piano, Keyboards: Adalberto Álvarez
  • Vocals, Minor Percussion: Eduardo “El Tiburón” Morales, Héctor Wedderbron, Daniel Carmenates
  • Bass: Jorge Machado
  • Guitar: Efisio Barroso
  • Trumpet: Eduardo Sánchez, Guillermo Femández, José Fernández, Dagoberto Rodríguez
  • Trombone: Lázaro Rosabal
  • Tumbadora (Conga Drum): Ubaldo Canes
  • Bongó, Cowbell: Guillermo Viera

Recorded at: EGREM Studios (1979)

Collaborators:

L’Òstia Latin Jazz

Dj. Augusto Felibertt

Also Read: Luis Conte: The Cuban-American percussionist who fuses Cuban son with global music

Cristobal Verdecia and his quartet Son Qba in Miami

As we all know, Cuba is an endless source of talent and never tires of proving it. Today, we are really honored to be able to talk to one of its greatest exponents in the city of Miami and it is arranger, producer, bandleader, and bassist Cristóbal Verdecia, who very kindly agreed to talk to us for a few minutes about his life and career both in Cuba and in the United States, his home for more than 10 years.

Cristobal with his basses
Cristobal Verdecia with his two basses

Cristóbal’s beginnings and inspirations for entering the world of music

The first reference that Cristobal had at a musical level was his uncle Israel “Kantor” Sardiñas, who was the vocalist, bassist, and pianist for the legendary band Los Van Van. The artist always wanted his nephew to learn to play instruments, more specifically the piano, but Cristóbal had other hobbies at the time and did not pay much attention to him. Then, in 1982, Sardiñas packed suitcases and left Cuba in search of better opportunities, but not before leaving his piano, bass, and guitar to the young Cristóbal to use them in his place.

It was then that he finally became truly interested in music, and the instrument that most caught his attention at the time was the bass. Seeing this sudden love for the instrument, Cristóbal’s father decided to enroll him in the Guillermo Tomás Music Conservatory when he was about 10 years old. He greatly improved his skills with the bass and began playing with local jazz bands, but his academic training was not yet complete. 

Some time later, he enrolled at the Ignacio Cervantes Conservatory, where his teachers, in his own words, were two of the best bassists to come from Cuba: Silvio Vergara, now deceased, and Carlos Del Puerto. At this institution, he studied electric bass and double bass.

From there, Cristóbal began playing with increasingly prestigious bands such as Pachito Alonso y Su Kini Kini, Paulo FG y Su Élite, Adalberto Álvarez y Su Son, Havana D’Primera, among many others. Being with Pachito, he had the opportunity to share with artists of the stature of Roberto Hernández “Robertón” (current Los Van Van singer), “El Lele,” the Mengual twins, among others. It was Robertón who gave him some advice about how to improve the quality and raise the level of his work.

Cristobal and his uncle
Cristobal Verdecia and his uncle Israel “Kantor” Sardiñas

In the case of Paulo G Y Su Élite, he had the opportunity to serve as musical director for about five years in the band, which provided great learning for the future. 

Subsequently, Alexander Abreu, director of Havana D’Primera, had the idea of forming his own band with the best musicians in Cuba and that each musician had a substitute. That was where Cristóbal joined and became part of the first album, “Haciendo Historias.”

Move to the United States

When Cristóbal made the decision to leave Cuba, the first country he visited was Mexico, where he spent about four years and also played with many other bands. However, the idea of forming his own project was already on his mind for some time.

When he finally turned this idea into reality, the artist and his band accompanied singers who arrived alone, which provided him the expertise to face the future professional challenges that awaited him.

Julio Cesar, Cristobal, Marciano, and Franklin
Guitarist Julio Cesar rodriguez, bassist Cristobal Verdecia, percussionist Marciano Hernandez and tresero Franklin Reytor

Once his cycle in Mexico concluded, he moved to Miami in 2012 to continue growing in music, as he believed that the city offered him an opportunity that his previous country of residence did not. One of the first things he wanted to do was to revive his quartet Son Qba, which he had started in Mexico, but he was advised to take the time to learn how everything worked there first and then follow the path he wished.

This is how Cristóbal also managed to play with several local artists and bands to understand the dynamics of the place, such as Tony Succar, Issac Delgado, Timbalive, Aymée Nuviola, Grupo Niche, Gonzalo Rubalcaba, Albita Rodríguez, Buena Vista All Stars, among others. All this path traveled finally led him to be able to resume Son Qba with the full works in 2019.

Today, Son Qba consists of our guest Cristóbal Verdecia, tresero Franklin Reytor, percussionist Marciano Hernández, singer and guitarist Julio César Rodríguez, and singer José “Pepito” Gómez.

Read also: Gabrielito Y La Verdad giving everything in Los Angeles and beyond

Gabrielito Y La Verdad giving everything in Los Angeles and beyond

Gabriel González from the group Gabrielito Y La Verdad has been kind enough to speak exclusively with International Salsa Magazine and me, Karina García, about his beginnings, bands, and current career. The composer, actor, and musician gave us some of his time to address the most important issues concerning his successful career and everything that surrounds it, for which we are extremely grateful.

Gabriel performing at the museum
Composer, percussionist, singer, and actor Gabriel Gonzalez playing live at the Los Angeles County Museum of Art

How Gabriel started to become interested in music 

Gabriel was born and raised in Los Angeles, where he took his first steps towards what would become his lifelong vocation. Since his parents were Mexican immigrants, it was not uncommon for him to listen to rancheras, huapango, boleros, son jalisciense, and other genres typical of that country.

He liked music so much that he began participating in contests at “El Mercadito,” a place located east of Los Angeles, where amateur concerts and all kinds of musical events were held. After his father sang there several times, he told him he wanted to do the same, and that is how he began entertaining wider audiences with his voice.

Years later, after his passion for music was being shaped and getting more serious, he contacted his uncle, who was a promoter, and took him with him to Mexico to get some acting work in movies. This means that his artistic career was not just limited to singing but also to acting, but at some point, both areas would end up mixing. 

It should be noted that his work as an actor made him stay in Mexico for several years, so he shared with many great actors of the time who were also singers, such as Yolanda del Río, Federico Villa, David Reynoso, Lucha Villa, and many more. 

Upon returning to California, he experienced a significant culture impact. He realized that he was not Mexican enough for Mexicans nor American enough for Americans. This double identity made it much easier for him to cross cultural and musical boundaries, so from playing ranchera, huapango, and son jalisciense, he was given a chance to play other styles such as son montuno, which for Gabriel is the basis of salsa and much of Latin music. 

Gabrielito at the Vibrato Grill And Jazz
Gabrielito Y La Verdad performing at the Vibrato Grill And Jazz

Gabriel’s professional beginnings in music

Gabriel tells us that, during a huge part of his career, he worked as a solo artist, but he went on to collaborate with several groups and one of them was the Mexican band Quetzal, which specializes in playing Chicano rock and son jarocho. His sister Martha González was the lead singer, so he was able to work with them on and off for about 20 years. He describes his time with Quetzal as a very nice period in which he learned a lot and was even blessed to win a Grammy, but everything has an end, so he went ahead and worked with many other bands in the Los Angeles salsa scene.

In fact, today he is a member of Boogaloo Assassins and has been playing with them since 2015, while also having his own project, which he named Gabrielito Y La Verdad.

Gabrielito Y La Verdad

After all experience gained so far, Gabriel decided to form his own group Gabrielito Y La Verdad, with which he had his first big hit “Oye Muñeca,” released around 2019. Since the project began, the artist has had the same keyboardist and pianist, but the rest of the musicians have come and gone over the years, as it is not easy to maintain a cohesive musical group for a long time.

In fact, he usually has a list of musicians he can call, and their presence at an event depends almost entirely on their availability and ability to read sheet music. Gabriel often works with the same musicians Jimmy Bosch uses, so when the Puerto Rican travels to Los Angeles, Gabriel knows he can count on them if an event comes up. He also often uses some of Jerry Rivera’s musicians and those of many other exponents of the genre.

Gabriel with Oscar Hernandez
Gabriel Gonzalez and bandleader and pianist Oscar Hernandez

Facets additional to singing

In addition to being a singer and film actor, Gabriel has also participated in commercials and done a little musical theater, since the condition of being an artist forces you to learn a little about everything. Being still very young, he participated in the film ”Mojado de Nacimiento” alongside La Sonora Santanera.

One of those memorable experiences was his participation in the second national tour of the musical ”In The Heights” with Lin-Manuel Miranda. It was during this tour that Gabriel learned that he had won a Grammy with the band Quetzal. The news came during a bus trip, making it clear that he experienced several of these facets at the same time without any problems.

More recently, he has served as composer of several of Gabrielito Y La Verdad’s songs in collaboration with pianist Matt Amper, who is also actively involved in the creation of the group’s original songs. 

Collaborations with other artists

Gabriel has shared the stage and collaborated with big names in the industry like Bruno Mars, “El Divo de Juarez” Juan Gabriel, Los Van Van, Silk Sonic, and many others. Similarly, during his acting career, Gabriel also met many great actors of the time with whom he shot scenes during the day, and at night, did voice-overs at the studios, and went out singing.

All this led him to share the stage with Aida Cuevas, Rosenda Bernal, Los Lobos, and Lalo Guerrero. While still with Quetzal, he opened for Aerosmith, Taj Mahal, and others. 

Gabriel Gonzalez and Richie Perez
New York’s singer Hector ”Pichie” Perez and Gabriel Gonzalez

Read also: Creator of Afro-Rican Jazz William Cepeda talks about this subgenre

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.