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Search Results for: music

The Soul of Latin American culture – Salsa, Merengue y Lambada

Latin American / Venezuela / Caracas

Did you know that Salsa, Merengue and Lambada are rhythms that have been enjoyed in the last decade? Well, this link that unites them is the energy and passion for life, expressing itself in music, showing itself in the romance of couples dancing in harmony and with dance it unites them even more in a sentimental way as in fellowship.

These rhythms were born from a very urban environment, where each dancer can freely show their personality in the movement, however, following certain rules that each genre has, where one can follow each step and technique or do it spontaneously. For example:

✓ Never use the same foot twice, it must be alternated (right, left, right…).

✓ Dance with your partner as a mirror, that is, if you go to the right, your partner goes to the left.

✓ Transfer of weight from one foot to another as steps are performed.

Salsa is a rhythm that originates from the synthesis of Cuban son and other Caribbean music genres, with jazz and other American rhythms. One of the main contributors comes from the African rumbas along with the cumbia, the guaguancó, the guajira, the Cuban son, the mambo, the montuno son, the cha cha cha, among others.

It can be said that salsa is one of the most important rhythms in the music industry where it has many characteristics of its contributors, for example, “salsa” is close to “mambo” due to the steps executed in counts of eight, its movements and patterns are unique, however, it is a side-by-side dance with different turns.

Couple dancing Salsa
Couple dancing Salsa

The Merengue has its origin in the Dominican Republic and has a huge degree of popularity in the Caribbean area, it is a slow rhythm that increases its speed at the end of the dance, it is similar to the bolero but it is danced more than anything in groups than with a partner.

The secret of the dance is based on the transfer of weight from one foot to another, where each Latin genre has a characteristic that differentiates them, the best example is the similarity that everyone believes that “salsa” has with “merengue”, where Salsa has 4 beats, where the first beat touches the floor lightly with the tip of the foot quickly, which is known as “TAP” and this is repeated in four “4” and eight “8”, instead The merengue does not exist, this “TAP” is only 2 beats, it is a constant rhythm, very simple, whose speed of steps is marked by the musical rhythm.

But both genres have to have in the dance a movement of the hip, shoulders and position of the hands that characterizes them, marking the sensuality of Latin rhythms.

The “Lambada, a Brazilian genre that originated from the small cafes and bars that came from the garrafa dance, is believed to have been the product of rhythms such as the “Carimbo” and the “Merengue” with influences brought from the “Forro” and the “Samba” so it has a lot of Caribbean music influences, but the melody is the combination of Caribbean drums, brass and electric guitars with an added touch of Spanish elements and the flavor of the local indigenous people. It first spread to Bahia, Europe, Japan, the USA and the Middle East. It is currently danced in nightclubs and dance clubs, since its creation its jiv, merengue, rumba, even sevillanas and acrobatic maneuvers have evolved.

It is a 3-beat dance (fast – slow – fast) where the first step is taken with the first beat of the music, the second is the movement of one of the 2 senses and the third is the transfer of the weight back to the center moving the leg more slowly.

This dance is danced with the whole body, women dance pointe, flex the knees and the trunk moves in the opposite direction to the lower part of the body, if the hip rotates in one direction the rib cage rotates in the opposite direction. It can be danced alone or as a couple (they dance very close together giving the impression that it is one person), where the man molds his partner in the dance and the woman can embellish the dance with head movements or a controlled intentional fall producing a wave from the knee to the hips and shoulders.

If you want to know and learn some basic steps of the mentioned rhythms, look for the book in movement Latin Dance Dessi and Orod Ohanian and get passionate with these three “3” hot dances. Or follow us and watch the following videos to learn how to dance merengue, salsa and lambada.

Venezuelan businesswoman Joanna Torres is an example to follow

There are many Venezuelans who, due to the economic and political crisis that has affected their country in recent years, have had to set off for new horizons and leave their homeland to look for a better future for themselves and their family. Such is the case of the businesswoman and founder of Arepas Latin Cuisine Joanna Torres, with whom we had the pleasure of conversing with recently. 

This talented young woman has a fascinating history of success and is a true inspiration to any Latino wanting to open paths in the United States or anywhere else in the world. That is why, from International Salsa Magazine, we decided to contact her and share her journey in the land of opportunities.  

Businesswoman Joanna Torres
Venezuelan businesswoman and founder of Arepas Latin Cuisine Joanna Torres

Arrival in San Jose   

The first American city where Joanna arrived was Miami and her goal was to do a master’s degree, since she had studied her undergraduate career in Venezuela. Once there, she realized that she had a lot of trouble learning to speak English and there were few opportunities to practice it, since all with whom she interacted with spoke Spanish. 

It was then when a friend suggested the idea of moving with her to the city of San Jose, where it would make it easier for her to learn the language and spend time with people who spoke it all the time.  

How Joanna began to conceive the idea of becoming a businesswoman 

Two years after Joanna arrived in San Jose, she began working in a clinic and, together with her experience in administration and accounting, she learned everything she could about medical coding and the way medical procedures were coded. This gave her enough experience to dare to open his own medical consulting firm which has more than 22 years of operation and a total of 150 employees in Venezuela. 

The entire staff of the consulting firm residing in the South American country speaks English and takes care of serving all customers in the United States. Joanna even took it upon herself to provide her workers with their own fiber optic internet by contacting some telecommunications engineers, since this service in Venezuela is extremely poor. 

Since the medical consulting firm gave her the necessary experience as a businesswoman, she decided to expand into another area she was very passionate about: cooking. Joanna had been wanting to start a food truck in parallel to her current company for some time and saw the opportunity to do so through a friend and former college classmate who owned restaurants and food businesses. She proposed to Joanna to buy one of her restaurants and partner with her, which she finally accepted and that is how the first Arepa Latin Cuisine restaurant was born.   

Joanna and her team
Joanna Torres and part of her team in San Jose

Reducing failure possibilities for Arepas Latin Cuisine 

Joanna was aware that the possibilities of failure of her idea were high, but she told us that her extensive knowledge of finance was fundamental to overcome all obstacles. 

She was always clear that she had to look for ways to generate more income within the same company. That is why she and her staff have been responsible for providing lunch to employees from technology companies, making food for events such as birthdays or weddings, organizing pop-ups (temporary restaurants created to promote new menus and specific events) in order to innovate and always earn a stable income in the corporation. 

The businesswoman points out that she always tries to innovate, and with regard to this, she said ”I have invented some taco-arepas with which I use arepa flour to make the tacos and give them a different touch, so it would be a combination of both dishes. I always try to innovate and do different things to surprise people and keep them from getting bored”. 

”At the San Francisco headquarters, we have chosen the strong liquor license to start offering Venezuelan typical drinks and rum such as Diplomático or Ron Santa Teresa. We are also doing some remodeling in the place to make it much more pleasing to the eye” she continued. 

In addition, both the San Jose and San Francisco headquarters offer live music for diners to enjoy good Latin music while tasting their food. There is also a dance floor for those who wish to move to the rhythm of the orchestra of that day.   

Joana’s grandmother as an inspiration to create Arepas Latin Cuisine 

After taking the required steps, the first Arepas Latin Cuisine restaurant headquarters were opened in October 2021, but it was not easy. This was an effort made over many years in which Joanna did her best to be able to reach that point. 

The beginning of everything was her grandmother, with whom the Venezuelan learned everything she knows about cooking. She was a cook, a cooking teacher and taught cookery courses and workshops to support her 12 children because she was widowed at a very young age. Joanna tells us that, at that time, she and her children made ground corn arepas to sell to markets and restaurants. 

All this made her an inspiration to Joanna and led her to learn to cook since she was just nine. As a child, she knew that cooking would be important in her life. 

Lots of secrets that Joanna learned from her, such as the way in which the dough has to be kneaded, the difference between making homemade arepas and arepas to sell, the amounts of ingredients to be used, the way to prepare the fillings for the dishes, among other things.   

Joanna and her grandmother
Joanna Torres posing next to her grandmother, who sadly passed away on April 1, 2023

Reception to Venezuelan food in San Jose 

Joanna ensures that her recipes have been a boom in California, since there was no authentic Venezuelan food in San Jose, so her project was a pioneer in this area.   

The reception her food has got with Americans, Chinese, Indians, Vietnamese and many other nationalities has been truly amazing because dishes from Arepas Latin Cuisine, besides being extremely delicious, were something that has never been seen before.   

The taste for food at Arepas reached such a point that the restaurant provides lunch to more than 300 employees in several technology companies such as Netflix, Snapchat and Tinder. It is worth noting that workers who are benefited greatly appreciate being able to enjoy a rich and varied menu every day.   

The biggest challenges Joanna faces as a businesswoman  

One of the biggest challenges Joanna has faced is to find employees who know the Venezuelan and Colombian cuisine (there are also several Colombian dishes on the menu) as it should be. ”Finding cooks with great experience has been complicated, but with the arrival of Venezuelan and Colombian migrants in California, we have been able to find staff with knowledge in the culinary arena” said the businesswoman on this topic. 

For her, it is vitally important to employ people who are very clear about how to cook the main Colombian and Venezuelan dishes, so she takes this into account when recruiting her talents.   

In addition to that, Joanna also sells Venezuelan products and has a hard time finding them in San Jose, so she has to bring them directly from Florida in order to sell them in California.  

Joanna’s restaurant inside
That is what Arepas Latin Cuisine looks like on the inside

Advice for Latino migrants 

When Joanna was asked to give advice to future Latino migrants who wish to move to the United States, the first thing that she pointed out was that they must work very hard in that country to get ahead. In her particular case, she claims to have had three jobs at the same time, since she was alone in the United States and lived only from what she earned. 

She also added that ”you have to make sacrifices to succeed in life and always do things well according to the laws of the country that welcomes you. I think that there are many Venezuelans who confuse ‘native cunning’ (taking advantage or others and the economic, political and judicial system failures to do whatever you want without consequences) with intelligence, which makes them believe that they are above others and make serious mistakes. You have to do things well and eventually the much-desired success will come,” said Joanna on such an important issue. 

Read also: Young Puerto Rican singer Jeremy Bosch supports the Spanish Harlem Salsa Museum 

ISM / April 2024

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April-2024 (left) April-2024 (right)
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Backcover April 2024
Do you enjoy Latin music? Would you like to get more involved in this genre and share your passion for Salsa, Bachata, Kizomba, Merengue and more. Why not joint our Global Team of volunteers as a correspondent?
You can ask for more details with no obligation and we’ll be happy to talk to you about the benefits that come with the role

[Read more…] about ISM / April 2024

Africa / April 2024

Calibrated maracasMartinez attorney

AFRICA

Angola circular flag
ANGOLA
DIRECTORY OF NIGHTCLUBS

Jango Veleiro - Restaurante Esplanada
Jango Veleiro – Restaurante Esplanada
Ilha do Cabo, Rº Murtala Mohamed
Luanda, Angola
+244 936313285

Casa da Música Talatona
Casa da Música Talatona
Avenida S8, Espaços Avenida, 2do anda, porta 36,Talatona
Luanda, Angola
+244 923 888 903

CAMINITO
Caminito Nigth Club
Rua da India, Bairro Cruzeiro
Luanda, Angola
+244 930 430 495
Marginal Lounge Conceito 3D
Marginal Lounge
Avenida 4 de Fevereiro, Marginal de Luanda, Edifício Deana Day Spa
Luanda, Angola
+244 940 814 393

South Africa cIRCULAR FLAG
SOUTH AFRICA

DIRECTORY OF NIGHTCLUBS

Pa Mi Corazon Academic
Pa Mi Corazon
Suite 4, 680 Musgrave Rd, Essenwood, Durban, 4001, South Africa
+27 83 376 0283

Salsa Addicts Academic
Salsa addicts
47 5th Ave, Parkhurst
Randburg, 2193, Sudáfrica
+27 72 992 8536 +27 72 992 8536

Asia / April 2024

Calibrated maracasBill Martinez

Japan circular flag
JAPAN
DIRECTORY OF NIGHTCLUBS

Bar Mirage
Bar Mirage
5F VORT Roppongi Briller, 3-14-14 Roppongi, Minato-ku
Tokyo 106-0032, Japan
+03-5860-6946

Fiesta
Fiesta Latin Spot Bar
3F, 1 Chome-14-6 Kabukicho, Shinjuku City
Tokyo 160-0021, Japan
+81 90-1086-2878

El Cafe Latino Tokyo
El Cafe Latino
3 Chome-15-24 Roppongi, Minato City
Tokyo 106-0032, Japan
+81 3-3402-8989

JBA
Studio JBA
11-8 HAT Chuo-ku
Chuo City, Tokio 103-0011, Japan
+81 3 62310638

jsdc
Japan Social Dance Club
1-19-5-705 Shibuya-ku
Tokyo 150-0042, Japan
+81 3 5939-7262

Studio Pepe
Studio Pepe
7-17-12 Minato-ku
Tokyo106-0032, Japan
+81 090-4705-715

La Tropi Azabu
La Tropi Azabu
3F Roppongi Azelea Bldf. 1-3-6 Nishi-Azabu, Minato-ku
Tokyo1060031, Japan
+81 3 6804-5776

Latin Club Leon
Latin Club Leon
5-17-6 B1 Shinjuku, Shinjuku-ku
Tokyo 160-0022, Japan
+81 90-6474-5638

Hong Kong `circular flag
HONG KONG
DIRECTORY OF NIGHTCLUBS

PCL
Petticoat Lane
8F, California Tower, 30-32 D’Aguilar Street, Central
Hong Kong, Hong Kong
+852 2808 2893

DANCETRINITY
Dancetrinity
8/F, Fung Woo Centre, 279-281 Des Voeux Road Central
Hong Kong, Hong Kong
+852 9634 9770

Sole Mio Restaurant
Sole Mio
Upper Ground Floor, 51 Elgin Street, Soho. Central
Hong Kong, Hong Kong
+852 5508 8244

Solar LKF
Solar LKF
+2F, Ho Lee Commercial Building, 38-44 D’Aguilar Street
+Central District, Hong Kong 0000
+852 65467339

After Work Salsa Party
After Work Salsa Party
Pong, 1st Floor, Ho Lee Commercial Building, 38-44 D’Aquilar Street, Lan Kwai
Fong Central & Western District, Hong Kong
+852 6389 6213

ISRAEL
DIRECTORY OF NIGHTCLUBS

Havana Music Club
Havana Music Club
Yigal Alon St 126
Tel Aviv-Yafo, Israel
+972 3-562-3456

Salsa Carlos
Salsa Carlos
Yegi’a Kapayim St 10, Tel Aviv-Yafo, Israel
+972 54-573-7173

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THAILAND
DIRECTORY OF NIGHTCLUBS

bAFROS lOUNGE
Bafros
Sugar Club Complex Sukhumvit Soi 11
Bangkok 10110, Thailand
+66 63 039 8700

Havana Social Cocktail Bar
Havana Social
1/1 Sukhumvit Rd. Soi 11
Bangkok, Thailand
+66 2 821 6111

MillionSpace
MillionSpace Rooftop Bar & Bristro
Soi Sukhumvit 32, Khlong Tan, Khlong Toei
Bangkok 10110, Thailand
+66 83 898 9939
APRIL 2024 FESTIVALS by Karina Bernales

Egypt cicrcle flag
EGYPT
Hurghada 2024

Egypt Sensual Festival

Apr 10 / 19, 2024

Cleopatra Luxury Resort Makadi Bay
Safaga Rd, Makadi، Red Sea Governorate
Hurghada, Egypt 84515

UNITED ARAB EMIRATES
Dubai, Haw-2024

Latin Crazy Tribe Dance Festival

Apr 11 / 15, 2024

Dubai Crazy Tribe Dance Festival
Concorde Tower, Apt 814
Dubai, United Arab Emirates

Fuji Habibi 2024

Fujairah Latin Festival AKA Fuji Fuji

Apr 29 / May 05, 2024

Royal M Al Aqah Beach Resort
Dibba Road Al Aqah Beach
Fujairah, United Arab Emirates

Thailand circular flag
THAILAND
Latin Notion 2024

Latin Notion Dance Festival

Apr 17 / 22, 2024

Pamookkoo Resort
70/1 Thanon Kata, Tambon Karon, Amphoe Mueang Phuket, Chang Wat
Phuket, Thailand 83100

 

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.