• Skip to primary navigation
  • Skip to main content

International Salsa Magazine

  • Home
  • Previous editions
    • 2025
      • ISM / September 2025
      • ISM / August 2025
      • ISM / July 2025
      • ISM / June 2025
      • ISM / May2025
      • ISM / April 2025
      • ISM / March 2025
      • ISM / February 2025
      • ISM / January 2025
    • 2024
      • ISM / December 2024
      • ISM / November 2024
      • ISM / October 2024
      • ISM / September 2024
      • ISM / August 2024
      • ISM / July 2024
      • ISM / June 2024
      • ISM / May 2024
      • ISM / April 2024
      • ISM / March 2024
      • ISM / February 2024
      • ISM / January 2024
    • 2023
      • ISM / December 2023
      • ISM / November 2023
      • ISM / October 2023
      • ISM – September 2023
      • ISM – August 2023
      • ISM July 2023
      • ISM Edition June 2023
      • ISM – May 2023
      • ISM April 2023
      • ISM March 2023
      • ISM February 2023
      • ISM January 2023
    • 2022
      • ISM December 2022
      • ISM November 2022
      • ISM October 2022
      • ISM September 2022
      • ISM August 2022
      • ISM July 2022
      • ISM June 2022
      • ISM May 2022
      • ISM February 2022
      • ISM January 2022
    • 2021
      • ISM December 2021
      • ISM November 2021
      • ISM October – 2021
      • ISM September 2021
      • ISM August 2021
      • ISM July 2021
      • ISM May 2021
      • ISM April 2021
      • ISM June 2021
      • ISM March 2021
      • ISM February 2021
      • ISM January 2021
    • 2020
      • ISM December 2020
      • ISM November 2020
      • ISM October 2020
      • ISM September 2020
      • ISM August 2020
      • ISM July 2020
      • ISM June 2020
      • ISM May 2020
      • ISM April 2020
      • ISM March 2020
      • ISM February 2020
      • ISM January 2020
    • 2019
      • ISM December 2019
      • ISM November 2019
      • ISM October 2019
      • ISM Septembre 2019
      • ISM August 2019
      • ISM July 2019
      • ISM June 2019
      • ISM May 2019
      • ISM April 2019
      • ISM March 2019
      • ISM February 2019
      • ISM January 2019
    • 2018
      • ISM December 2018
      • ISM November 2018
      • ISM October 2018
      • ISM September 2018
      • ISM August 2018
      • ISM July 2018
      • ISM June 2018
      • ISM May 2018
      • ISM April 2018
      • ISM March 2018
      • ISM February 2018
      • ISM January 2018
    • 2017
      • ISM December 2017
      • ISM November 2017
      • ISM October 2017
      • ISM September 2017
      • ISM August 2017
      • ISM July 2017
      • ISM June 2017
  • Download Salsa App
    • Android
    • Apple
  • Spanish

2024

Yes, I speak the ancient African Lucumi toungue: The second language of salsa

Many Latin Americans have left the name of their culture very high around the world, making people from other nationalities and even continents feel fascinated by these elements and end up adopting them as their own. Such is the case of Nigerian Oluwakemi Odusnya, better known as Kemi, who has been kind enough to share with us a little of her story, her knowledge of the Lucumi language and her relationship with Latin music.   

people practicing Yoruba
A group of people practicing the Yoruba religion

Kemi’s coming to the United States   

Kemi tells us that she was born in Nigeria, but moved to the United States when she turned 18 in search of a better future for herself. That was more than 10 years ago, so the young woman already had a good idea of how things are handled in her country of residence.   

Taking advantage that this is the land of opportunity, she studied computer science and graduated as a software engineer, the profession she is in now.   

Additionally, she discovered other passions and hobbies such as Latin music and dancing, especially tango, but we will talk about that a little later on.   

In his country of origin, he learned to speak English, which is the official language of Nigeria, and Lucumi, which we will talk about in the next section.   

Lucumi and its relationship with Latin music   

After talking a little bit about her personal life, Kemi went on to explain what the Lucumi language was and how it was perceived today. Contrary to what many online sources might say on the subject, the Nigerian explained that Lucumi and Yoruba were pretty much the same thing, but with a different name.   

The group of people who spoke Locumi are no longer called that way because many Nigerians have moved to other countries, so there are other terms to define them today.  

Kemi moved on by explaining that, in her country, there are about 300 languages in general, but the official one is English. This in order that the speakers of the other languages can communicate with each other without any problem. Among these native languages, we can mention the ”Pidgin English” which is the result of mixing English with elements from local languages.   

In the specific place Kemi grew up, villagers speak Yoruba, which was formerly known as Lucumi. The name change of the language and many terms used in it have been the direct reault of the immigration of many Nigerians to other countries, especially to the West.    

In Kemi’s particular case, she was pleasantly surprised to discover the lyrics of Celia Cruz and to find many of the words of her own Lucumi language.    

Yoruba dancing
Yoruba dancing and singing in Cuba

Lucumi and Latin music 

For Kemi, the relationship between Lucumi and a part of Latin music is more than evident. Something that particularly caught his attention was that several songs by Cuban artists constantly made reference to the Yoruba divinities: Oshun, Yemayá, Changó, Elegguá, Oggun, Oyá and Obbatalá.   

”For me it was very impressive to see the extent of our culture, since there are many Africans who have had to leave their lands in search of a better place to live, but they do not want to distance themselves emotionally from their country. On the contrary, they want to be as connected as best they can to their country and Latin music, specifically Cuban music, is an excellent tool to stay bonded to their roots” said Kemi on the subject.   

”Many just like me who have come to this country find in Latin music and dance a way to stay connected to our traditions. Sometimes, even we feel that we and Latinos have the same ancestors,” Kemi says with a laugh.   

How new generations perceive Yoruba culture and its elements   

Something Kemi pointed out is that the new Nigerian generations no longer perceive Yoruba culture in the same way. In fact, a large portion of the immigration from the African country no longer feels a real connection with the customs of their own country because they became ”westernized” in some way, especially the younger part.  

Another important detail highlighted by Kemi is that, in today’s Nigeria, Santeria and other religions like that have begun to be perceived as dark, so many people no longer feel comfortable practicing these cults. In fact, there has been a rise of Christianity and Islam in the country, so not a few locals ended up designing their own ritual by mixing these religions with Yoruba culture so that the latter is not seen as impure.   

Those who practice the Yoruba religion in Nigeria are aware that their worship is a mixture of Yoruba culture and Christianity, but they can not say it openly because it looks bad,” Kemi says about this.   

To close, Kemi also said that she is neither a Santera nor a practitioner of any religion. Her family is Muslim and she grew up adhering to Islam, but that changed when she moved to the United States. Today, she has a great deal of respect for these aspects of the Yoruba religion, but does not perform any of these practices.  

Kemi in our interview
Kemi during our interview via Zoom

Kemi’s love for tango 

Kemi has a great love for tango, to the point that she practices it two or three times a week for entertainment and physical activity. 

Initially, Kemi enjoyed dancing salsa because it reminded her so much of the music of her homeland and Yoruba culture, but after some health complications on her hips, she had to opt for something slower and calmer. That’s when she started to try tango and ended up liking it very much. 

After the pandemic, she found that there was a dance academy near he rhome, which motivated her to dance tango to the point where these lessons have become a very important part of her life. She also sees dancing as a way to connect with others and be on the same page.   

Read also: Patrón Latin Rhythms manager talks about the band and its plans 

Edwin Ortiz Y La Mafia Del Guaguancó is present in ISM

As all our readers already know, this section is always looking for the best Latin talents to give them the exposure they deserve and today is the case of New York producer and musician Edwin Ortiz, who was kind enough to share a bit of his story with us.   

Edwin is an artist who was born in the East Harlem section of New York, where he began his musical career with the full works and spent most of his life, but left that city with his pregnant wife to raise their son in a different environment. It was there that they moved to Washington DC, where the musician has continued to live and pursued his career to this day. 

Below, we will provide more info about the artist’s career during these moments and how he managed to become the great bandleader and musician he his today.   

bongo player Edwin Ortiz
Bandleader and bongo player Edwin Ortiz kindly talked to us about his interesting career

Edwin’s music education   

Just as other great musicians, Edwin studied at the prestigious Johnny Colon Music School, the institution in which he learned a lot of what he knows today. His first lessons are focused to teaching how to play the flute alongside Mario Rivera, which can be said to be the first contact the young man had with music. However, it was not this instrument that would capture his attention, but the bongo. 

His brother Edgar Ortiz was an acclaimed bongocero in the Orquesta Las Siete Potencias and the Tito Puente Orchestra, so Edwin already had a lot to learn from. However, it was with acclaimed percussionist Manny Oquendo with whom he turned professional and decided to dedicate himself fully to the bongo as his main instrument, to the point that it is the only one he still plays today.   

Outside of his work as a musician, Edwin is in charge of everything about the management of his most recent orchestra Edwin Ortiz Y la Mafia del Guaguancó.   

Edwin Ortiz Y La Mafia del Guaguancó   

Before even thinking about founding his own orchestra, Edwin was involved in a number groups of different genres throughout the Washington DC Metro area, whose main genre was cumbia at the time. In that sense, the artist wanted a change in his style and to do something different from what he was playing at the time, although he knew it was ging to be hard.    

His big break came when the director of the band he was in at the time was going to move to the state of Florida, so he left Edwin in charge of the group in order to make the changes he believed were pertinent. That is when he took the opportunity to introduce salsa, a genre he had always been passionate about, in the metropolitan area with the resources he had on hand at the time. He invested in some 25 salsa arrangements and released a new version of the classic ”Olga Y Margara”, which was the first of many hits to come for his career. 

Edwin toca el bongó
Edwin playing the bongó live

Later, when he was finally creating an orchestra of his own, he took pains to find the best musicians possible, many of whom were recommended by friends and seen playing by Edwin himself. However, he would soon realize that the best musicians were not necessarily the best pieces he required for his band, which made him change his approach a bit when choosing the team that would accompany him in his project.   

At first, the project was called Orquesta La Romana, but it was not long before Edwin decided to call it ‘‘Edwin Ortiz y La Mafia del Guaguancó’’. This change was due to the fact that Bobby Quesada, a musician whom Edwin greatly admired, had an orchestra with the same name, but it had already disbanded by that time. He always liked the name ”La Mafia del Guaguancó” so he gave it to his own group. He knew how risky this move was and the displeasure of some of its members with the change, but fortunately it was worth it.   

Today, the musicians of the orchestra are affectionately known as ”the mafiosos” in the Washington DC Metro area, so this has become part of the band’s identity.    

Diferente A Las Demás 

One of their most recent musical works is entitled ”Diferente A Las Demás” and it is a tribute to women that was released in March, the month dedicated to them.    

With respect to this song, Edwin was telling us that he and his partner and the lead singer of the band Vivian Mojica had the opportunity to meet the talented musician Héctor Luis Pagán, who kindly invited them to his home and shared with them part of his repertoire, including the song ”Diferente A Las Demás”. Edwin loved it since the first time he heard it and Pagan gave it to him with pleasure. That is how the orchestra got down to work and recorded their own version of the song. 

Edwin y Vivian
La Mafia del Guaguancó vocalist Vivian and Edwin Ortiz

The first thing the bandleader did was look for the right arranger for it, who was Ramón Sánchez, and the producer he had always wanted to work with, Isidro Infante, whom Edwin has known for more than 30 years. 

Then came the recording, mixing and remastering. In the end, the chosen date was 1 March of this year as a tribute to International Women’s Day, achieving a result that made everyone in the orchestra very happy. 

Read also: Vocalist of La Moderna Tradición Eduardo Herrera and his fascinating story 

Virgilio Martí participated as aVirgilio Martí participated as a vocalist in the Grupo Folklórico Experimental Newyorkino in which he composed the song “Cuba Linda”

Virgilio Martí, born in the year 1919 Havana, Cuba, Rino Rumbero, Singer, Composer, Arranger, Percussionist, Actor and Orchestra Director, well known since the late 40’s, especially as a guaguancó singer.

He began touring the world in 1949 and met his later wife in 1960 in Peru.

Virgilio Martí participated as a vocalist in the Grupo Folklórico Experimental Newyorkino in which he composed the song "Cuba Linda".
Virgilio Martí participated as a vocalist in the Grupo Folklórico Experimental Newyorkino in which he composed the song “Cuba Linda”.

That same year, he settled in New York, participating in the local scene.

He participated in the LP “Patato y Totico” in 1967, he also participated with his brother Eloy Martí, in a Quintet accompanied by Gene Golden, for the year 1979.

Israel López (Cachao), Arsenio Rodríguez, Héctor Cadavieco, Francisco Valdés, Papaíto, Tony Mayari and Mario Cadavieco also worked on that album.

He participated in the “Grupo Folklórico Experimental Newyorkino”, where he was their vocalist and percussionist, in 1975. During his stay with them, he composed the song “Cuba Linda”.

"Grupo Folklórico Experimental Newyorkino, donde fue vocalista y percusionista del mismo, en 1975
“Grupo Folklórico Experimental Newyorkino, donde fue vocalista y percusionista del mismo, en 1975

Another work of Martí of great remembrance is the album entitled: “Saludando A Los Rumberos”, published by the Caimán label in the early 80’s and in which the Cuban acts as vocalist and main star. In it, Martí is involved with talents such as: Tony Cofresí, Andy and Jerry González, Yomo Toro, Paquito Pastor, Ray Romero, Claudio Roditti and Ignacio Berroa, among others.

Virgilio Martí, born 1919 Havana, Cuba.
Virgilio Martí, born 1919 Havana, Cuba.

“Iya Modapue”, constitutes in itself, a guaguancó with open rumba being at the same time the favorite number of the “Grupo Folklórico”, and even the first groove that was recorded.

The levels of experimentation and the freedom to unload several rhythms in a single musical performance are the factors producing the attraction of the musicians for “Iya Modupue” (which means Thank You Mother).

The vocal part is in the hands of Virgilio Martí. The trumpet of “Chocolate” Armenteros, the trombones of José Rodríguez and Reinaldo Jorge, the flute of Gonzalo Fernández and the percussion of Frankie Rodríguez stand out.

“Se Me Olvidó” – a bolero by Lolita de la Colina – but adapted in guaguancó to the style of the Grupo Folklórico, which, by the way, turned out to be the piece with the greatest radio airplay in the tropical environment and, therefore, the one that would open the doors to the group. The song was performed by Virgilio Martí, who also plays the congas. In “Se Me Olvidó”, the violin of Cuban Alfredo de la Fe, the quinto of Julito Collazo, the street redoblante of Jerry González and a Mexican marimba played by Andy González in counterpoint to the notes of the double bass, also played by Andy, stand out.

Here it is worth mentioning that Alfredo de la Fe is a virtuoso violinist and among his many performances, I remember his work with Eddie Palmieri, Larry Harlow (the wonderful Jew), the Fania All-Stars and the avant-garde Típica 73.

In the early 80’s he formed a band with brothers Andy and Jerry González, and percussionist Ignacio Berroa.

It is worth mentioning Virgilio Martí’s 1985 performance in the film by Cuban filmmaker León Ichaso entitled: “Crossover Dreams” (Sueños truncados). In it, the Havana native plays the role of “Cheo Babalú” and sings the song “Llora Timbero”.

In this film production made in New York City, the actor Rubén Blades, who plays the role of “Rudy Veloz”, also participates. There they sing the song “Todos Vuelven”.

In 1990, he contributed to the “Soundtrack” of the movie Azúcar Amarga.

He maintained a great skill in converting songs from other genres into rumba arrangements. We can mention the adaptation of the song by Brazilian composer Jorge Ben, “Más Que Nada”, which appears on the LP with Patato y Totico. Martí died on October 17, 1995. (Tom Data “Facebook”)

Virgilio Marti - Guaguanco (1979)
Virgilio Marti – Guaguanco (1979)

Virgilio Marti – Guaguanco (1979)

Tracks:

  1. Amanecer (Armando Manzanero)
  2. Todos vuelven (Rafael Otero)
  3. A tus pies (D.R.) (Agustin Lara)
  4. My childhood (Laureano Martinez)
  5. Saluting the rumberos (Manolo Albo)
  6. I’m going to divide it (R. Livi)
  7. Acanapon (D.R.)
  8. The little handkerchief (D.R.)
  9. Que susto (Virgilio Marti)
  10. Odiame (Rafael Otero)

Information realized (June 1, 2024)

Sources:

DiscoGS

Spotify Virgilio Marti

Virgilio Marti Youtube

Also Read: Justo Betancourt Querol Cuban sonero and singer famous for his interpretation of the song “Pa’ bravo yo”

Rubby Haddock is one of the greatest exponents of our most danceable Latin Music in the Island of Enchantment

Our orchestra was born at the end of 1969, year in which we also began to record the 1st production “Presenting” which was released at the end of 1970.

Many talented musicians have passed through our orchestra such as Juancito Torres, Mario Ortiz, Rey Santos, Frank Morell, Hugo Dumont and many more that we will mention later.

Rubby Haddock is one of the greatest exponents of our most danceable Latin Music in the Island of Enchantment
Rubby Haddock is one of the greatest exponents of our most danceable Latin Music in the Island of Enchantment

Singers such as Sergio Cariño, Juan Acosta, Raul Carbonell Jr., Tony Rivas, Cucho Caro, Andres Reyes, Pedro Arroyo, Ricky Ramos, Tito Gomez, Yolanda Rivera, Eddie Rosario and Johnny Maldonado.

Rubby Haddock is one of the greatest exponents of good Latin music. His orchestra is known as one of the most danceable “Big Bands” on the Island.

He is called “El Maestro” by his followers and fellow artists. Because of his long artistic career, exposed to the world of show business, Rubby has become one of the best connoisseurs in the history of Latin music.

Born in Manhattan, New York on February 6th to Puerto Rican parents. His mother lived in Miami most of her life and in the late 60’s his father, Ruben Haddock who was a musician in New York, founded the most famous Dance Club in Puerto Rico, MIRAMAR CENTER when he owned El Club Coameño in Rio Piedras and El Club Caborrojeño in Bayamon.

A glorious time where his Producer Father brought to the Island of Puerto Rico the biggest stars of Latin music such as: TITO RODRIGUEZ, TITO PUENTE, LA LUPE, EDDIE PALMIERI, RICKY RAY, JOEY PASTRANA, JOE CUBA, WILLY COLON, HECTOR LAVOE, LARRY HARLOW, ISMAEL MIRANDA, CHIVIRICO DAVILA, TNT BAND among others, besides being manager and producer of ROBERTO Y SU NUEVO MONTUNO.

Rubby Haddock grew up with his father as a teenager in Puerto Rico within the entire business operation of Don Ruben, knowing these top stars of our music and hence the vein of musician and producer during his artistic career and experience in show business.

Celebrating the Rubi of Salsa Rubby Haddock. One of the greatest exponents of good Latin music
Celebrating the Rubi of Salsa Rubby Haddock. One of the greatest exponents of good Latin music

Rubby Haddock studied piano but showed that his passion was playing trombone.

For the years 1972 under the label UNIART, Rubby Haddock launches his first record production, “PRESENTING ORCH HADDOCK” becoming a powerful hit on the Island with the musical cut MONACILLO Y CORREA COTTO as some of the hits of this production.

In this first stage of Rubby’s musical career are among the different recordings: “PRESENTING”, “ASI ME LLAMAN”, “LA LEYENDA”, “DE REGRESO”, “UNLIMITED”, “2ND CONCIERTO FAMILIA TH”, “THE ENTERTAINER”, “THE ENTERTINER 2”, “OTRA VEZ”, “SALSA TROPICAL”, “EL RUBI DE LA SALSA”, “PASAPORTE MUSICAL”, “EL RUBI DE LA SALSA” and “PASAPORTE MUSICAL”.

In the second stage of his career, in 1978, when Rubby was the most popular in Puerto Rico with the song “Son Los Nervios”, one of the songs that propelled merengue on the island, Rubby surprised everyone by joining the U.S. Armed Forces in San Antonio Texas and Washington State, where in addition to completing medical courses, he also completed his Bachelor of Music Education at the Universities of Puget Sound and Pacific Lutheran.

In the 9th Infantry Div. Rubby became a member of the 9th Infantry Division Band where in addition to the Division Military Orchestra, Rubby most enjoyed the experience of being a member of the JAZZ ENSEMBLE BAND and the Big Band Jazz.

It didn’t take long for some of these great musicians to come and join Rubby’s Orchestra… At the request of a great Puerto Rican friend, and high ranking Army officer Eddie Velez, Rubby agreed to form his Orchestra back in Tacoma Washington State.

Remembering beautiful moments lived outside of his homeland until 1980, when he returned to Puerto Rico for a recording contract with the firm TH RECORDS, In this “come-back” in his return to Puerto Rico for the 80’s Rubby produces one of his most successful works: “De Regreso” with songs like: A Mi Jibarita, El Amor, Maria Teresa, Sra. Temptation with singers Raul Carbonell and Tony Rivas.

At the end of the 80’s Rubby Haddock ventured into Puerto Rican television, Wapa TV and Telemundo Channel 2, as producer of shows such as “Un puertorriqueño para la Historia (José Feliciano)”, New Year’s Eve Specials, etc.

Rubby Haddock y Sus Amigos, where the most prestigious artists such as: José José, José Feliciano, Mongo Santamaría, Barry Rogers, Eddie Palmieri, Julio Angel, and many more paraded in this section produced within the Midday Show. …. This show remained on the air for five and a half years.

Rubby Haddock
Rubby Haddock

By 1992 Rubby Haddock y su Orquesta represented Puerto Rico in the Puerto Rican Pavilion at Expo 1992 in Seville, Spain.

In the mid 90’s, although Rubby still continued as the Director of his Orchestra, he also ventured as an Entrepreneur with his own commercial Advertising Agency, where in addition to directing the entire operation of the agency Haddock & Haddock Adv, he was also the Creative, being in charge of all the production of Radio, Press and Television commercials for all the clients of the Agency.

By that time Rubby had already founded his own Recording Studio (Pentagrama Round), where he produced his three most recent productions of this decade in addition to sharing recordings for artist friends such as: Omar Alfano with Son By 4, it was from this studio that hits such as “A puro Dolor” were released.

His recording engineer was the outstanding engineer Sonny Hernandez. With him he shared works with artists such as: Danny Rivera, Andrés Jiménez, Ismael Miranda, Elvis Crespo, Melina León, Edwin Colon Sayas, Trió Borinquén, and others.

In 2000 Rubby moved to the United States where he currently lives. His fans constantly ask him to re-form his Orchestra because they miss his music and they also ask him for a compilation of his hits and a “Historia DVD” exposing the History of his Salsa, which seems to be Rubby Haddock’s next endeavor as an Artist.

Rubby has 3 sons, the first 2 Reuben Haddock and Rubby Haddock Jr, dedicated their careers to the business world and his youngest son Randy Haddock, who currently lives in New York, is a musician, singer and composer, already demonstrating great talent and the vein that comes from Don Ruben (grandfather) and Rubby (his father).

A very special thanks to Edgar Berrio and all the staff of Las Leyendas Vivas De La Salsa #8 for this great recognition, on behalf of Rubby Haddock and his family
A very special thanks to Edgar Berrio and all the staff of Las Leyendas Vivas De La Salsa #8 for this great recognition, on behalf of Rubby Haddock and his family

Sources:

https://www.rubbyhaddock.com/news

pequi34 via Musica.com

Also Read: Jerry Ferrao says in salsa key: “My life is a drum”.

Puerto Rican singer Irma Kaché speaks exclusively to us

Irma Kaché is a talented singer born in Ponce, Puerto Rico, who has a very interesting story behind her, so we have set about communicating with her to talk about the most important facts of her life and career.   

Irma Ortiz, the artist’s real name, shows us that it is possible to achieve a lot with little whenever there is the will and desire to get what we want. What she tells us below proves it.   

Irma was born in Ponce
Talented singer Irma Kaché was born in Ponce, Puerto Rico

How Irma first became interested in music   

In her native Puerto Rico, music was always in Irma’s home since she was very young, as her mother was a singer in a radio station and won talent shows, but all that changed when she got married and had children, since it was not seemly for a wife participate in such activities.   

However, she and her siblings inherited the taste for music from their mother and she always instilled in them everything related to it. This is how the children began to play and sing the songs they listened to at home, many of which belonged to Los Condes, Los Panchos and other trios from that time.   

Although Irma’s mother was proud that her children played music as one of their main hobbies, she did not think they would follow it professionally. Irma’s older brothers already have their own orchestras and one of them calls himself Julio Kaché. That is where she took the name of Irma Kaché. 

While it is true that music had a very important place in her life, Irma finished high school and studied social work at the Pontifical Catholic University of Puerto Rico, so she did not practice her great passion at that time. She only limited herself to imitate her favorite artists of the time such as Yolandita Monjes, Ednita Nazario, Sophy, among others. 

Upon graduation, she moved to New York with the hope of singing professionally, but she became a single mother and found it difficult to have evening performances with a small child. In addition to that, her son presented certain language problems and had to attend therapy constantly. She only had her older sister’s support, who is also a singer by profession.    

On top of that, breaking into salsa as a woman was very complicated in a world dominated by men.    

Irma’s beginnings were not easy
Irma’s beginnings in music were not easy, but her talent and effort led her to be the artist she is today

Irma’s transit in music   

Just as Irma met ”dream merchants” who caused her to lose time and money with empty promises that went nowhere, she also met people who supported her and contributed a lot to her career as the composer and singer Miguel Angel Piñeiro, who is a very prominent figure in the salsa scene. 

Piñeiro discovered her on the local TV show Diamante Show, contacted her and they became good friends for a while. At that time, she was working with a record company, but things were not going as she wanted, so she let her new friend guide her in many aspects of her career. Piñeiro accompanied her to the studio, rehearsed with her, introduced her to important people in the industry and many other things that helped her become the singer she is today. 

Among those people she met thanks to Piñeiro, we can mention arranger Harry Rios, who was the one who made each and every one of the arrangements for her new album and played a pivotal role in its final result. 

In addition to this, he made a small monetary investment in Tumbao Media Productions, which is a marketing and PR agency, which has been highly beneficial for his career and the chance to become known to a wider audience. In addition to this, the work she has done in her own social networks to create her own community around her music.   

Con Clase Y Sabor
Cover of the album ”Con Clase Y Sabor”

Orquesta Salsa Libre NY 

Irma has been part of the Orquesta Salsa Libre NY since 2008 without uninterrupted, although the group has been through hard times such as the pandemic, which caused the loss of its most important members. This led Miguel, director of this orchestra, to seek new musicians to replace the previous ones. 

The pandemic had also prevented them from performing live for a very long time and Irma was anxious to return to sing in front of an audience, so she talked to Miguel to remedy the situation and be back to the stage as soon as possible. This is how Miguel, who was also Irma’s producer, contacted the Sound of Brazil (SOBs) nightclub to study the possibility of performing a small concert there. So, Miguel and Irma accepted the venue’s proposal and got to work.   

In fact, the Puerto Rican singer and her orchestra performed a wonderful show at SOBs with renowned producer and vocalist Javier Luis, who was already experienced in singing in that place and many others of its kind, so most of the responsibility fell on his shoulders. He was the one who made the arrangements for the show and sent her copies of the emails so that she could see how the organization of a show like theirs was handled.   

In the end, the performance was a success and Irma learned a lot from this experience, which would help her to replicate the right steps on other occasions. In addition, that night opened many doors for both of them. 

Read also: The road to success for Venezuelan harpist and cultural entrepreneur Ángel Tolosa 

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 8
  • Page 9
  • Page 10
  • Page 11
  • Page 12
  • Interim pages omitted …
  • Page 21
  • Go to Next Page »

International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.