• Skip to primary navigation
  • Skip to main content

International Salsa Magazine

  • Home
  • Previous editions
    • 2026
      • ISM / January 2026
      • ISM / February 2026
    • 2025
      • ISM / December 2025
      • ISM / November 2025
      • ISM / October 2025
      • ISM / September 2025
      • ISM / August 2025
      • ISM / July 2025
      • ISM / June 2025
      • ISM / May2025
      • ISM / April 2025
      • ISM / March 2025
      • ISM / February 2025
      • ISM / January 2025
    • 2024
      • ISM / December 2024
      • ISM / November 2024
      • ISM / October 2024
      • ISM / September 2024
      • ISM / August 2024
      • ISM / July 2024
      • ISM / June 2024
      • ISM / May 2024
      • ISM / April 2024
      • ISM / March 2024
      • ISM / February 2024
      • ISM / January 2024
    • 2023
      • ISM / December 2023
      • ISM / November 2023
      • ISM / October 2023
      • ISM – September 2023
      • ISM – August 2023
      • ISM July 2023
      • ISM Edition June 2023
      • ISM – May 2023
      • ISM April 2023
      • ISM March 2023
      • ISM February 2023
      • ISM January 2023
    • 2022
      • ISM December 2022
      • ISM November 2022
      • ISM October 2022
      • ISM September 2022
      • ISM August 2022
      • ISM July 2022
      • ISM June 2022
      • ISM May 2022
      • ISM February 2022
      • ISM January 2022
    • 2021
      • ISM December 2021
      • ISM November 2021
      • ISM October – 2021
      • ISM September 2021
      • ISM August 2021
      • ISM July 2021
      • ISM May 2021
      • ISM April 2021
      • ISM June 2021
      • ISM March 2021
      • ISM February 2021
      • ISM January 2021
    • 2020
      • ISM December 2020
      • ISM November 2020
      • ISM October 2020
      • ISM September 2020
      • ISM August 2020
      • ISM July 2020
      • ISM June 2020
      • ISM May 2020
      • ISM April 2020
      • ISM March 2020
      • ISM February 2020
      • ISM January 2020
    • 2019
      • ISM December 2019
      • ISM November 2019
      • ISM October 2019
      • ISM Septembre 2019
      • ISM August 2019
      • ISM July 2019
      • ISM June 2019
      • ISM May 2019
      • ISM April 2019
      • ISM March 2019
      • ISM February 2019
      • ISM January 2019
    • 2018
      • ISM December 2018
      • ISM November 2018
      • ISM October 2018
      • ISM September 2018
      • ISM August 2018
      • ISM July 2018
      • ISM June 2018
      • ISM May 2018
      • ISM April 2018
      • ISM March 2018
      • ISM February 2018
      • ISM January 2018
    • 2017
      • ISM December 2017
      • ISM November 2017
      • ISM October 2017
      • ISM September 2017
      • ISM August 2017
      • ISM July 2017
      • ISM June 2017
      • ISM May 2017
      • ISM April 2017
      • ISM March 2017
      • ISM February 2017
  • Download Salsa App
    • Android
    • Apple
  • Spanish

Interviews

The 2026 NAMM Show Took Center Stage as Historic Gathering Celebrating the Future of Global Music Industry

2026 Show Marked 125-Year Anniversary of NAMM and Demonstrated Why the Global Music Community Gathers Every Year at The NAMM Show.

 January 28, 2026 – NAMM (The National Association of Music Merchants), the largest global not-for-profit music trade organization, celebrated 125 years of NAMM at The 2026 NAMM Show — a powerful week that concluded on Jan. 24 and set the music industry’s narrative for years ahead. Featuring five days of incredible education, live concerts and special events, alongside three days of extraordinary exhibits and brand activations, this year’s show featured 1,650-plus exhibitors representing over 5,400 brands and more than 200-plus educational sessions for NAMM member communities.
The 2026 NAMM Show highlighted innovative music technologies, product introductions and trends that will shape the future of the music industry during a five-day-long platform for networking, connections and meetings that are critical for uniting and growing music makers globally.
“The 2026 NAMM Show once again delivered an incredible week of unity and energy for our global NAMM members, showcasing products, partnerships and networking for the entire music industry,” said John Mlynczak, NAMM president and CEO. “NAMM continues to be the global stage for our industry to announce groundbreaking products, establish transformative partnerships and gain valuable education that drives success for our industry for the rest of the year.”
NAMM SHOW 2026 BY THE NUMBERS
  • 60,000+ show attendees, including 8,760+ international attendees from 122 countries, regions and territories
  • 1,650+ exhibitors representing 5,400+ brands, which is 25% more than 2025
  • Nearly 15,000 artists demonstrating and endorsing products and brands
  • 200+ education sessions with 550+ speakers
  • 1,600+ media, influencers and content creators reaching over 200+ million followers, which is 50% more than 2025.
NAMM SHOW 2026 SET LIST HIGHLIGHTS
Product Launches
The NAMM Electronic Press Kit, an online book of product and show announcements, tripled in size from 2025, with nearly 400 brands and companies using the platform to launch new products at The NAMM Show.
NAMM Global Media Day
Now in its third year, NAMM’s Global Media Day featured iconic brands spanning music, sound and entertainment technology categories to announce more than 500 ground-breaking products and business news to an exclusive media/creator/podcast-only audience of 750-plus guests.
NAMM Events and Awards Shows
Providing the platform for some of the industry’s best awards shows and live events, The 2026 NAMM Show saw sold-out crowds all week long, starting with the TEC Awards, followed by The Bass Awards Show, She Rocks Awards and The Parnelli Awards. Each show catered to a thriving professional community that gathered to honor the best of the best in each category.
Looking Back on NAMM, 125 Years Later
NAMM has been consistently guided by the best minds in the music business, who share a common desire to grow the industry and music making. Ever since 1901, NAMM leaders have come together, even as competitors, to ensure their association is helping the entire industry expand. The 125-year timeline is fully digitized and available to everyone on NAMM.org
NAMM’s Music for Life Honor Awarded to Industry Icon Rick Beato
NAMM presented globally acclaimed producer, educator, musician and YouTube creator Rick Beato with its highest honor, the Music for Life Award, in recognition of his lifelong contributions to music and commitment to inspiring music makers. In an exclusive Thursday morning Q&A with NAMM President and CEO John Mlynczak, Beato discussed his early musical influences, the music products that have helped define his career and the future of the music business in the age of AI.
NAMM’s Grand Rally for Music Education 
NAMM rallied the industry around its mission Saturday morning, highlighted by magical moments with Grammy Award-winning artists Victor Wooten and Chad Smith. The session, hosted by John Mlynczak and Julia Rubio, brought the audience to its feet with inspirational performances, conversations and messages, as well as live performances from Roots of Rhythm.
The NAMM Foundation 
In honor of our 125th “NAMMiversary,” and the upcoming 250th anniversary of the United States, the NAMM Foundation — with a generous $125,000 matching donation from Chris Martin, past chair of NAMM — announced at the 2026 show a total of $250,000 in funds to give back.
The Return of NAMM NeXT Europe and New NAMM NeXT Latin America
Coming off the success of last year’s inaugural event, NAMM NeXT Europe will return and NAMM NeXT Latin America will debut in 2026. These NAMM NeXT events are one- to two-day leadership conferences that will gather our industry to focus on how we can grow the industry and address common challenges.
  SCORPIO, Reported and correspondent on the job at NAMM!
Bryan Astrachan, aka Scorpio, at the NAMM Show
Radio host and International Salsa Magazine correspondent Bryan Astrachan, aka Scorpio, at the NAMM Show

The 2027 NAMM Show is already in the works for January 26-30, 2027, at the Anaheim Convention Center. Booths with early bird rates and discounts are available now at NS27 Exhibit | NAMM.org

“I have worked with Gary since 2018 and I have been able to actively learn from his expertise as an engineer, host, programmer and now as the interim program director”

“Gary has always welcomed me with open arms and kindness”
He always supports Canto Tropical and our paths continue to cross as we support live music in all genres!  Scorpio
Gary baca and Scorpio at the NAMM
Gary Baca, KPFK, Interim Program Director & Scorpio, Reporter, Correspondent, and Anchor

Gary Baca, aka G-Spot was born and raised in East Oakland. Baca began his radio career at KALX Berkeley before initiating his radio programming at KPFA Berkeley which then lead him to KPFK Los Angeles.

Gary is an American radio veteran and cultural tastemaker who currently.
In previous radio programs, Baca’s featured presentations have included interviews with Lisa Lisa, Rick James, Morris Day & The Time, George Clinton, Boy George, Tito Puente, Macy Gray, Roger Troutman & Zapp, Bootsy Collins, WAR, James Brown and Cameo, Rakim, The Commodores, Buddy Miles, The Doors, Earth, Wind & Fire, Johnny Mathis and Carlos Santana.
Now celebrating over 30 years of radio programming, he is also a concert emcee introducing such acts as Ice Cube, Cameo, Cypress Hill, DJ Quik, Too Short, E40, Tierra, Malo, The Dramatics, Rappin 4Tay, Sheila E. & Rhythm Tribe.
KPFK 90.7 FM’s Pocho Hour of Power provides a smartly satirical look at political issues facing Latinos in America. Co-hosted by cartoonist Lalo Alcaraz, filmmaker Esteban Zul, comedian’s Jeff Keller, Paul Vato, and producer Gary Baca the show brings its raucous brand of satire.
*Gary has a history of discovering artists, hosting community TV, and teaching radio skills.
KPFK, Interim Program Director: Manages Programing for KPFK.DJ & Host:
Global Village (Tuesday’s 11am-
1pm) The Pocho Hour of Power
(Friday’s 3-4pm) Welcome 2 the
Dawn (Saturday 4:00 AM – 6:00 AM) Co-Host and produce La Raza radio Thursdays 3-4pm
Gary Began his career in radio in the late 80’s at KALX in Berkely
KPFK 90.7 FM Los Angeles, 98.7 FM
Santa Barbara,
93.7 FM San Diego, 99.5 FM
Ridgecrest & China Lake *ONLINE @ KPFK.ORG
Studios located in Glendale, CA
Transmitter high atop Mt. Wilson
With 110,000 watts of power
 
Scorpio and Rafael Feliciano
Scorpio with Rafael Feliciano, “Soul Sauce”
Born out love and respect for the unique musical sounds created by latin jazz legend/vibist Cal Tjader, this collective of pro players recreate the exact musical arrangements Tjader wrote and recorded for today’s audience. From original hits such as “Soul Sauce(wachi-wara)” to versions of jazz standards like “Speak Low”, this band will entrance an audience with its exotic, soothing sound which fuses afro-cuban and brazilian rhythms with modern jazz classics.
The band features Peter Burke on vibes/percussion, Ramon Banda on timbales, Rafael Feliciano on congas, Joe Rotondi on piano, and Ross Schodek on bass. There is usually a surprise guest appearance added to each show as well, making each performance a special occasion.
“I have had the pleasure of attending several “Soul Sauce” presentations at a variety of venues including Roscoe’s in Long Beach  and I have always been impressed with their professionalism, talent , respect & love for the music they play live”
Scorpio, Reporter, Correspondent and Anchor
Musicians at The NAMM Show
Some musicians at The NAMM Show
Gabrielito at The NAMM Show
Gabrielito Y La Verdad at The NAMM Show

Gabriel Gonzalez, also known by his stage name Gabrielito, is a multi-talented artist whose career spans decades of film, music, videos, commercials, theatre and live-performance concerts. Internationally recognized for movie roles from his childhood work in Mexican cinema to cult classic films as well as countless mainstream commercials, tours and stage productions, Gonzalez captivates audiences with his dynamic stage presence and larger-than-life vocals that make each performance a memorable experience.

He began his career in show business at the age of seven appearing in numerous top grossing films in Latin America featuring the Latin Orchestra La Sonora Santanera and famed comic Resortes. At eight years old, he recorded his first album. Gonzlaez has toured and shared billing with some of today’s most iconic artists across Mexico, Cuba, and the U.S. including Camilo Sesto, Lalo Guerrero, Juan Gabriel, Los Van Van, QUETZAL, Cubanismo, Lila Downs, Los Lobos and many more.

Most notably, he toured with the Tony award-winning musical, In the Heights by acclaimed composer Lin-Manuel Miranda as a principal character of the 2011-2012 North American National Tour. Gonzalez’s latest projects include working in the Salsa community with bands such as Boogaloo Assassins and the Los Angeles-based La Verdad.

La Verdad is the premier West Coast Latin music ensemble. A collective of world-class musicians embodying the truth of the Los Angeles Latin experience, the group is led by Grammy award-winning singer-songwriter Gabriel Gonzalez. La Verdad’s traditional and original repertoire spans the scope of Latin American route music including Salsa, Cha-Cha, Boogaloo, Latin Soul and much more.

Scorpio with Gabrielito
Scorpio with Gabrielito

“I have had the absolute pleasure of knowing Gabrielito for several years and I have grown to love & respect his music”

I have had numerous conversations with him regarding community uplift activities and his love for his family and children!
“Gabrielto has impressed me with his ongoing support of public radio especially Canto Tropical and Alma Del Barrio and live music”
Scorpio, Reporter, Correspondent and Anchor
Scorpio and Max at the NAMM Show
Scorpio and Max from La Verdad
Pictures of NAMM
the stands of the NAMM Show
People shopping in the stands of the NAMM Show
Instruments at The NAMM Show
Some instruments at The NAMM Show

 

Humberto Ruiz Jr, Musician at The NAMM Show
Humberto Ruiz Jr, Musician
Musicians on stage at the NAMM Show
Some musicians on stage at the NAMM Show

MOLENNON BUSES IN THE UNITED STATES AND EUROPE ARE DEDICATED TO PROVIDING YOUNG PEOPLE, COMMUNITIES AND SCHOOLS WITH FREE EVENTS, WORKSHOPS, INTERACTIVE EXPERIENCES, AND HANDS-ON OPPORTUNITIES TO PRODUCE AUDIO, VIDEO, AND DIGITAL MEDIA PROJECTS.

THE OFFICIAL NAMM SHIRT
THE OFFICIAL NAMM SHIRT

THE JOHN LENNON EDUCATIONAL TOUR BUS IS A NON-PROFIT MOBILE PRODUCTION STUDIO.

 

MUSIC AND VIDEO CREATION

The John Lennon Educational Tour Bus is a non-profit mobile production studio.

MOBILE PRODUCTION STUDIOS

The John Lennon Educational Tour Bus is a non-profit mobile production studio.

MOBILE PRODUCTION STUDIOS

The John Lennon Educational Tour Bus is a non-profit mobile production studio.
Read also: Manhattan Latin Music by Jon Horn

Bryan 'Scorpio' Astrachan

Bandleader Arturo O’Farrill leaves behind Birdland to look for other opportunities

After making some room in his packed schedule, we finally managed to meet with bandleader, composer, and pianist Arturo O’Farrill, who after arriving in Richmond, Virginia, greeted us and talked about various interesting topics related to his long and successful career.

Of course, we did not miss the opportunity to ask if it is true that he and his orchestra will drop out of performing at Birdland as they had done over the past 29 years and what other projects in door they have from now on.

Arturo O'Farrill posing for the camera
Bandleader and pianist Arturo O’Farrill posing for the camera

What was his childhood like with two artist parents?

Arturo is the son of Cuban conductor, arranger, and musician Chico O’Farrill and Mexican singer Lupe Valero, so it is natural that he would show an interest in art like them. In addition, being the first male child in the family, there was lots of expectations on him and anything he could get, so he was enrolled in piano lessons and fortunately he had good aptitude for the instrument and was very present at his father’s parties and events with many other artists. 

So, he was for a time studying music on Saturdays until he discovered a Miles Davis album in his living room. He says that listening to it changed his life forever, and the song that most marked him was “Seven Steps to Heaven.” At that time, he knew he was going to become a professional musician by choice, not because his father had decided it for him.

He decided to become the best pianist he could be, and because of how busy Chico was with his own career, Arturo studied jazz alongside other young musicians. Some time later, he met bassist Andy González, who finally made him understand his Latin roots and encouraged him to study artists such as Charlie Palmieri and Eddie Palmieri.

“Precisely thanks to Andy, now I understand that our music is a treasure of the Afro-Latin diaspora, and the music my father and so many others of his generation made, for me, is the most incredible thing in the world,” said Arturo.

Arturo O'Farrill 02 2026
Arturo O’Farrill with his parents Lupe Valero and Chico O’Farrill

Arturo’s musical education

The artist studied at several top academic institutions, including LaGuardia High School of Music and Art, the Manhattan School of Music, the Brooklyn College Conservatory of Music, and the Aaron Copland School of Music. He clarified that he did not graduate from the Manhattan School of Music, but he does recognize that it was there that he began to truly understand music.

In the case of LaGuardia High School for Music and Art, his parents had to withdraw him because he never attended classes, as he was not interested in history and mathematics, but only in music. He was then enrolled in City As School and got his GED (General Educational Development). Later, at Brooklyn College, he met Professor Teófilo Ruiz, who taught him the importance of forging a social and political conscience, which had a profound impact on his development as a professional and a person. 

While working as a musician, Arturo earned his bachelor’s and master’s degrees at Queens College. He spent some time playing, studying, and teaching until Wynton Marsalis, artistic director of the jazz at Lincoln Center program, asked him to create an orchestra for the venue, which they called the Lincoln Center Jazz Orchestra. He worked there for five years until he knew he had to continue his career elsewhere.

Chico O’Farrill Afro-Cuban Jazz Orchestra

After playing along with the great jazz star Carla Bley and Machito, Arturo finally joined his father’s orchestra, the Chico O’Farrill Afro-Cuban Jazz Orchestra, at a time when they were creating many jingles for commercials. When the world was rediscovering Chico, his health was unfortunately in bad shape, so his son stood by his side to support him any way he could.

In the end, he had no other option than taking charge and, together with the rest of the musicians, recording the band’s last three albums. One thing that he had very clear when he took up this challenge was that he did not want to compete with his dad or be constantly compared to him, though he knew it was inevitable. In fact, after doing a concert with him, when he came home, he found a voicemail from someone saying: “You don’t have a fortieth of your father’s talent. In fact, I’ll see you picking through garbage.”

Arturo O'Farrill with the Grammy
Arturo O’Farrill posing with the Grammy he won in 2023

Despite the hurtful comments, it was liberating for him to hear it, since someone had the stupidity to compare him with his father when it did not make sense. That pushed him to use his own compositions in the orchestra, continue creating new music, and have a completely different path from Chico O’Farrill. Unknowingly, the man who insulted him had helped him throw off the mental and artistic chains that bound him by fear of being compared.

Afro Latin Jazz Orchestra

Although Arturo was sorry for leaving Chico’s orchestra, he knew he had to make many changes. One of them was that he wanted intergenerational musicians, more races and nationalities. This also led him to change the name of “Afro-Cuban Jazz Orchestra” to “Afro Latin Jazz Orchestra” because, from his point of view, Latin music must include not only Cuba, but also countries such as Puerto Rico, Colombia, Bolivia, Peru, Mexico, and many others.

Despite these changes, Arturo and his orchestra kept playing every Sunday at the prestigious Birdland jazz club, something they had been doing since 1997, before the death of Chico O’Farrill. However, 29 years after that important proposal, Arturo announced on social networks that he would not perform there anymore, but he was very grateful to the staff and management of Birdland for the opportunity they gave him over so many years.

When we wanted to know the reasons for this decision, the artist just told us that this was largely due to “creative and financial disagreements that were making the working environment very toxic,” so the best thing was to cut to the chase and seek pastures new. He assures us that his words do not want to disrespect anyone and that he wishes the best for both the club and its staff, who always treated him and his musicians the best. 

Eddie and Arturo
Eddie Palmieri and Arturo O’Farrill some years ago

Afro-Latin Jazz Alliance and Casa Belongó

The musician also wanted to talk about his foundation Afro Latin Jazz Alliance, which seeks to educate, play, and preserve. The project has grown so much that today it has 49 teachers, 21 public schools, and a preprofessional program known as “The Fat Cats,” which aims to help young musicians join an orchestra and exploit their talent as never before. 

After several formal requests, New York City finally agreed to construct a building with affordable apartments for residents of East Harlem and the first floors are destined to house Casa Belongó. These spaces will include a theater, a jazz club, a healthy restaurant, rehearsal rooms, classrooms, and much more. “Imagine that the power of our Latino community will physically change New York City history,” she concluded on this topic. 

Read also: Music reviewer and photojournalist Ricky Ricardo describes his work from the last 35 years

Jorge Duran

Europe / Germany

Interview to Jorge Duran & his Jalea de Mambo

Now settled in Europe, venezuelan vibraphonist Jorge Duran is leading Jalea de Mambo band which mix musicians from different nationalities recovering the swing and mambo of the 50s with the smart flavor of the New York Palladium, the famous Broadway dance-hall, and the color of the best Latin Jazz that can be heard in Europe right now. Its characteristic vibraphone sound makes this band a unique and raw example in the current music panorama.

Recently documentary “We Like It Like That” has been released worldwide http://latinboogaloo.com/ emphasizing that cultural revolution where boogaloo, mambo, among other genres, were considered the so-called “Latin Soul” creating that cultural movement which day by day takes more strength everywhere.

Jorge Duran
Jorge Duran

1) Jorge, tell us a little bit about your background, your roots, and your musical influences.

Well, I started playing Latin American percussion in Venezuela (Caracas) having the chance to share with great musicians beside studying with amazing percussion players but my degree was focus in composition. Then I begun to play jazz vibraphone and it took me a few years to play again Latin American Music although here I am ready to give my very best.

2) How did you come to the idea of Jalea de Mambo?

The idea of Jalea de Mambo came to me long time ago (10 years ago or more) when I first heard the album Cal Tjader Modern Mambo Quintet, quite old album indeed (1955). That record change everything for me and blew my mind up focus then on mambo, latin jazz and what so called “Latin Soul”.

3) Mambo, Boogaloo, what many people called “Latin Soul” was a revolution during the 50s. Do you think that nowadays these genres could reach something similar?

I really think everything is possible if you work hard, I’m not trying to make a revolution my idea is that every single person come to see us playing, enjoying magic music, having a great time. Obviously that “revolution” happened once but its essence has come along the years in all musicians who play caribbean rhythms. Nowadays, this genre is getting popular again but honestly I believe it has never lost validation.

Photo of Jorge Durán and his band members in the music world
Photo of Jorge Durán and his band members in the music world

4) What are your feelings coming from Venezuela performing in Europe and worldwide? Is the musical movement opened and active enough over there?

My feeling is that in Europe we, musicians, have more opportunities to show our culture and most of the people here are opened enough to hear or see our projects.

Beyond Europe is quite the same because I have Heard about concerts with more tan 100.000 audiences in Arab Countries, for instance. It simply means that latin and caribbean music “hook” people hearts so they enjoy it full.

5) Now that you are settled in Europe tell us a bit more about your projects and expectations.

I’m living in Germany now and it is a huge challenge for me as it is a real different culture and language but my idea is to spread the Latin American culture and music not only in Europe but worldwide. We are living very tough moments at this very moment and firmly believe that músic and culture are more needed than ever because music tame the beasts, as people usually say, and that’s what we need now, I mean, peace, calm and mainly love.

Photo of Jorge Durán and his team at the live concert
Photo of Jorge Durán and his team at the live concert

6) Looking for these goals, are you working on your own or you are supported by a company, agency or similar.

Now I have the great pleasure to say that I’m not alone in this business because Cat 7 Production is my new family and they are really focused in spreading my music to reach more people. I think this is the idea, music is a language we need to be heard as I said before.

7) Finally Jorge, let’s share a message for all your fans beside colleagues who work hard to achieve similar goals you are looking for.

Well, I’m always very grateful when some one takes time to send emails or messages after watching us in a concert, I love it and love fans who give me strenght to keep doing what my heart says. My humbly advice to all musicians who have an idea or project is that never stop making music because everything is possible in life and the real power is inside us. This is one of more beautiful and hard profession but sure worth it!

Jorge Duran in concert
Jorge Duran in concert

Leader of K’ndela Salsa Band Eric Cabanilla and all his entertainment company has to offer

We are very pleased to be able to talk to the leader of K’ndela Salsa Band, a salsa group which has been gaining ground in New Jersey despite the great competition it faces. 

Eric Cabanilla is a talented musician who, in addition to founding a successful band, has also managed to build an entertainment company with a solid team that has put its talents at the service of large audiences eager to enjoy a quality show. The artist has told us some of the most important details of his career, and we bring them here for all of you.

Eric Cabanilla posing for the amera
Leader of K’ndela Salsa Band Eric Cabanilla posing for the camera at an event

How Eric started to like music 

Eric started his story saying that he and his siblings listened to the music their mother played as she cleaned the house and her children helped her with household duties. Back then, there were many romantic artists and groups such as Los Iracundos and La Sonora Matancera. These melodies helped him understand his love for salsa today.

One important thing to mention is that there were no musicians in his family to teach him about the professional part of this craft, so it can be said that he was the first to make this his way of life till today. His first impulse in this regard was to start writing poems at school, and he even won some poetry contests, which awoke in him the taste for putting words together to create pleasant sounds for others.

It was his great friend and musician Mike Pérez who encouraged him to put these compositions to songs, so he took those poems and rhymes he had created and added music to them. He worked alongside Mike for about seven years singing backup for the Orquesta Swing Combo until his sudden passing, which led to the dissolution of the group. Fortunately, the musicians were not left unprotected and could get a job in a new orchestra with new sound.

During this time, he had the opportunity to learn a lot about how the music biz works, as his responsibilities included institutionalizing the orchestra and formalizing its schedule through emails, business cards, written contracts, and that sort of thing. 

Angel Peguero, Eric Cabanilla, and Stephany Moore
Dancer Angel Peguero, Eric Cabanilla, and dancer Stephany Moore

Thanks to all this acquired knowledge, once Swing Combo broke up, Eric already had an accurate idea of what to do when creating his own orchestra and how to manage it, so he jumped into action from there. 

K’ndela Salsa Band

After all the experience he had gained, Eric finally decided to build something of his own, as he felt ready to take on such a challenge.

One of the first people he counted on was maestro Jimmy Bosch, “El Trombón Criollo,” who has a 50-year career and his own orchestra, Salsa Masters. He is always traveling the world with his orchestra, but whenever he is required to play with Eric and K’ndela Salsa Band, he makes an appearance without hesitation. He describes Bosch as a very professional man, to the point that he is the first to arrive and the last to leave at any rehearsal. 

Together with Eric and Bosch, K’ndela also leverages the talent of other great musicians like bassist Edgar “Danny” Rosado, pianist Ray “El Loco” Cabrera, Xabi “El Chamo” Estrada, Eric Pizza, Brian ‘Tibiri’ Pozo, Jimmy “El Nene” Feliciano, and Daniel “El Gato” Arboleda.

This orchestra project was his first professional goal, but once he made it, he did not want to be confined to that. He also wanted to offer a complete package that offers more comprehensive entertainment than just playing and singing. That is when he took advantage of their closeness to a dance school where he sometimes performed to be in touch with dancers who wanted to join their shows.

Eric and the rest of the band
From left to right Ray “El Loco” Cabrera, Danny Rosado, Eric Cabanilla, Xavi “El Chamo” Estrada, Erik Piza, Brian “Tibiri” Pozo, Jimmy “El Nene” Feliciano, Daniel “El Gato” Arboleda and Jimmy “El Trombón Criollo” Bosch

Additionally, he hired a relative who worked as a mariachi, who in turn introduced him to other artists who did the same thing so he could hire them. Over time, he also included DJs who would liven up all kinds of events with their diverse mixes.

Something Eric wanted to clear up is that all these professionals are permanent workers in his company. He has a very good relationship with many dance schools in New Jersey, to which he offers his packages, and there is always a very generous group of its dancers that accepts the proposal. Whenever Eric is involved in a festival or private event, he never has any problem finding talent in the field of dance to accompany him thanks to his reliability, professionalism, and great respect for the work of others.

Read also: The Cajón throughout history

Musician and entrepreneur of Latin origin Jorge Torres talks about his band and his company

American multi-instrumentalist and entrepreneur of Puerto Rican descent Jorge Torres had a conversation recently with us about his musical origins, his company Jimmy Jorge Entertainment, his band, and his work with music today. In International Salsa Magazine, we are more than happy to interview him and learn what he has to tell us.

Jorge Torres and his conga
Musician and entrepreneur Jorge Torres next to his conga

Jorge’s beginnings in music in his native Chicago

Jorge said that when he was very young, his mother got a large stereo system that included a record player and radio where she listened to all kinds of music. His brother had a copy album “Che Che Cole” by Willie Colon and a cowbell he used to play constantly, making it the first instrument he heard in his childhood.

In the fifth grade in Philadelphia, he became interested in learning to play the guitar, but at that time his school did not offer guitar programs, but violin. So he decided to try the violin, but only played it during that year. In the eighth grade, he returned to Chicago to live with his father following the death of his mother, and his interest turned to steel drums, which he also referred to as Caribbean drums. 

He spent another year playing this instrument until he reached high school and moved back to Philadelphia to live with his brother, which is when he changed his mind again and started loving the trumpet and the conga. He was so passionate about the latter that he bought his own conga, which he still has to this day. Then, other musician friends taught him how to play it, and the rest is history.

Jorge Torres playing
Jorge Torres playing the conga live

Early professional career

His learning to play the conga was the beginning of his life as a professional musician, and he played for various groups such as La Orquesta Cupey, Orquesta La Precaución, and Orquesta La Opinión, among others. During this time, Jorge learned to play many other instruments such as bongos and timbales. His teacher was Mikie Rivera, renowned Puerto Rican singer-songwriter and trova and jazz guitarist, who met with the young man and other musicians in the cellar of a friend’s house to mentor them and work with them.

These meetings aroused in him the idea of creating his own band in the future because of all that Rivera taught him about the music biz, and he wanted to put that knowledge into practice as soon as possible.

Jimmy Jorge and The Latin Jazz Expenses

Jorge’s band started as a small jazz group, but he did not want to settle for that. At some point, he was interested in having an orchestra with four wind instruments, three singers, piano, bass, bongos, timbales, and congas. That is how Jimmy Jorge and The Latin Jazz Express project arose.

This project started as a six-member Latin jazz band in 1995, but has managed to grow to the point that it has about 12 members and plays many other musical genres, although salsa is still very present in its repertoire.

Jorge Torres and the band
Jorge Torres and the rest of Jimmy Jorge and The Latin Express

Through hard work, Jimmy Jorge and The Latin Jazz Express have managed to position itself in the industry until they became the house band on the radio station called “La Mega 1310 AM” for some time and have played at all kinds of events such as The Puerto Rican Parade, La Feria del Barrio, Penn’s Landing’s Hispanic Fest, among others. 

Some of the current members of the band are Peruvian singer Joseito Rivera, Puerto Rican singer Lia Montalvo, Dominican singer Hugo Tavares, conguero Edwin “Papo Buda,” percussionist Orlando Santana, and trombonist Edgar Salias.

Jimmy Jorge Entertainment

When Jorge began performing with American orchestras, he noticed that some of them, in addition to their musicians, also had dancers and DJs who were part of the orchestra and the show. The inclusion of these professionals in concerts seemed like a phenomenal idea to him and wanted to put it into practice for his own project, so he took advantage of the contact he had made with singers, DJs, photographers, dancers, and dance teachers to recruit them for his own shows in the future.

So, he began asking for phone numbers in order to build a network of artists he could count on in case he needed their services. Today, he has a large catalog of options for every type of show, making Jimmy Jorge Entertainment one of the most important Latin entertainment companies in Philadelphia today.

Read also: Raúl Eliza: from the army barracks to the stage and recording studios

  • « Go to Previous Page
  • Page 1
  • Page 2
  • Page 3
  • Page 4
  • Interim pages omitted …
  • Page 50
  • Go to Next Page »

International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.