| April 2026 – Festivals | ||
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International
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| DIRECTORY OF NIGHTCLUBS | ||
Ralph Mercado was a music promoter and an iconic figure of Salsa and Latin music in New York. More than just an entrepreneur, Mercado was the strategist who took Salsa out of local New York clubs and placed it on the world’s most prestigious stages.

Creator of “The Perfect Combination”; Early Days in the Bronx and Brooklyn
Of Puerto Rican and Dominican descent, Mercado was born on September 29, 1941, in Brooklyn. As a mere teenager, he was already organizing parties and dances as the president of a neighborhood social club.
He later founded the 3 & 1 Club on Atlantic Avenue, which hosted local bands and musicians such as Eddie Palmieri and Richie Ray & Bobby Cruz, among many others. Shortly thereafter, he created his first production and promotion company, Showstoppers, through which he promoted R&B acts of the caliber of James Brown, Aretha Franklin, Gladys Knight & the Pips, The Stylistics, and The Chi-Lites.
Expanding the Empire

He managed the genre’s biggest stars, including Tito Puente and Celia Cruz, with whom he worked for 25 years. “I learned so much from her,” Mercado told the AP in July 2003, following the passing of the “Queen of Salsa.” “I witnessed the impact she had in every country we visited.”
Mercado credited Cruz and Puente with the internationalization of Salsa. “They were two artists with so much talent and such good hearts… something unrepeatable,” he expressed at the time.
The RMM Phenomenon
By 1987, his popular “Latin Tinge” nights at the Palladium attracted hundreds of salseros every Thursday. In 1992, he founded the independent label RMM, which branched into RMM Records, RMM Filmworks, and two publishing houses. With a catalog of over 140 artists, the label sold millions of albums annually.

The RMM Label: A Hit Factory
Mercado’s impact was solidified by his ability to adapt tradition to changing times. While others clung to the past, Ralph understood the potential of Salsa Romántica and the power of international collaborations. RMM didn’t just produce records; it produced culture, documenting the history of the rhythm through videos and massive concerts that redefined the concept of Latin entertainment.
His influence extended far beyond recording. As a promoter, he opened markets in Europe, Asia, and throughout Latin America, ensuring the tumbao was heard in every corner of the planet. He was a relentless negotiator and a protector of the legends’ legacies, ensuring that Latin Jazz and Salsa Dura maintained their academic prestige while dominating the pop charts.
An Indelible Legacy
“Without him, I don’t believe the Fania All-Stars would have achieved the success they did,” stated Eddie Palmieri. Meanwhile, promoter Leo Tizol remembered him as someone “accessible and noble” who never refused to share his knowledge with those starting out.

Source: RMM / Photo: Ralph Mercado Archives
Also Read: Hector Maisonave Manager of the Greatest Salseros in New York
Latin America / Colombia /Cali
Located in Cali, Colombia, the artistic company “Salsa Viva & Tango Vivo” has been in business for 12 years. They are dedicated to teaching, presenting, and producing dance shows, boasting a distinguished cast of artists, instructors, and professional dancers in all styles.

The company’s services offer a wide variety of high-quality options, ranging from personalized dance classes to shows featuring over 80 artists on stage.

Shows and Performances
Among the most captivating “Salsa and Latin” shows are:
Salsa Viva and Latin Dance: This show includes dances such as Salsa, Mambo, Cha Cha Cha, Boogaloo, Bolero, Pachanga, Bachata, and Merengue.
“The Majesty of Salsa vs. The Majesty of Tango”:
Here, you can witness the fusion of the joy, energy, and acrobatics of Salsa with the passion and elegance of Tango.

Colombia Dances: Here, traditional and joyful Colombian folk dances come together with a fusion of Salsa and Latin dances. You can appreciate the beautiful and colorful typical costumes that bring to life the diverse cultures and dances of Colombia’s regions, taking you on a journey through dances such as cumbia, bambuco, sanjuanero, mapalé, currulao, and others.
Children’s Salsa: This show features children in the learning process who have grown into professional dancers, showcasing their trajectory and international recognition.

It’s worth mentioning that the venue doesn’t just offer Salsa and Latin dances; it also features Tango, Milonga, and Arabic dance shows, Samba, Capoeira, Spanish dances (Pasodoble, Sevillanas, Flamenco Rumba, and a banderilla show), Colombian dances (Cumbia, Bambuco, Sanjuanero, Mapalé, Currulao, among others), and urban shows (Hip Hop, showcasing different styles such as breakdancing, sexy style, popping, locking, dancehall, kromp, and others).
The Dance School offers the opportunity to learn one or more rhythms. You can even combine Salsa and Latin dance classes, Zumba Fitness, Tango, or any other rhythm you desire, whether with a group of friends, family, children of all ages, and there’s even a special program for babies where parents and their little ones share the dance experience and learn the baby’s first steps.
Zumba Fitness and Zumba Toning: This is a fun way to practice Latin rhythms, exercise to stay in shape, learn, and have fun. The team is trained and certified to lead both Zumba classes.

Flash Mob Dance schools in Colombia have two specially equipped locations in San Fernando and Ciudad Jardín, with programs for children, youth, adults, foreigners, business groups, family groups, home classes and summer courses.

Productions, Works, and Shows

Awards and Recognitions

If you would like more information, you can contact them at:

Europe / Germany / Munich

Munich - Germany / January 27th - 29th 2017
“In January 2017, Munich will be able to experience a high class weekend full of dance and music, again. Inspired by “Baila en Cuba”, the annual dance and music event in Havana (Cuba), we brought this festival to life. And moreover we want to import a part of the wonderful atmosphere of its big Cuban counterpart to Munich”…
Cuban atmosphere and total joy of life!
Let yourself get carried away and dive into the world of Salsa & Co.
“Salsa Cubana is more than a dance – it’s an attitude towards life! Who does not inevitably associate typical Cuban music, Cuban ambience and Son cubano (the most traditional of all Cuban dances) with these words?
Festival Salsa cubana stands for this very diversity. No matter if dancer, music lover or just fancier of the Caribbean atmosphere – you will get your money’s worth!
This year again with the Percussion Ensemble Live: Drums Secret”
http://www.festival-salsa-cubana.de/en.html
This winter’s music and dance event!
http://www.festival-salsa-cubana.de/en/the- festival.html

Up to 70 lessons in 5 rooms. Be inspired by the best teachers and artists and enjoy a weekend very special cuban weekend!See the workshops schedule at:
http://www.festival-salsacubana.de/en/festival/kursplan.html
Workshop Topics and ContentFestival Salsa Cubana offers up to 70 high class workshops and training lessons!
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See the information about workshop content and topics at: http://www.festival-salsa-cubana.de/en/festival/kursinhalte.html
Location
The festival is located in the rooms of the CIRCULO. CIRCULO is the biggest dance shoool for Salsa Cubana in Munich. Additionally, as a salsateca, with legendary salsa parties and a lot of Salsa live concerts, CIRCULO is an integral part of Munich’s salsa scene. CIRCULO’s address is Rosenheimerstrasse 139, in Munich. With its seven, highly equipped rooms, it is predestined for the realization of all classes and parties that are part of the Festival Salsa Cubana.http://www.festival-salsa-cubana.de/en/location.html
See more information at: