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Search Results for: La Sonora Ponceña

National Zalsa Day 2020

North America / Puerto Rico

In April 2000, the third Sunday of March was instituted as the National Zalsa Day under Law #100 of the Senate of Puerto Rico

National Zalsa Day 2020 - Edicion Platino
National Zalsa Day 2020 – Edicion Platino

History

The National Zalsa Day was created in 1984 by Pedro Arroyo, Z-93 Programming Director, who always had the desire to celebrate an event where the talent of popular salsa music, its composers and performers would be recognized, to present it to the great public that loves this tropical genre.

Since its first year, the great event has seized a public eager to enjoy this live music.
The support was total and it immediately positioned itself as the annual concert of the people of Puerto Rico and visitors from other countries.

Since its inception, the National Day of the Zalsa was dedicated to some figure of this genre, as a recognition of their talent and their roots in the public.

  • 1984 – Dedicated in life to the Sonero Mayor, Ismael Rivera
  • 1985 – Rafael Ithier of the Great Combo of Puerto Rico
  • 1986 – Tito Puente and Santitos Colón
  • 1987 – Hector Lavoe
  • 1988 – Andy Montañez and Gilberto Santa Rosa
  • 1989 – Celia Cruz and the Sonora Ponceña
  • 1990 – Willie Colón and Tite Curet Alonso
  • 1991 – Bobby Valentín, Oscar D’ León and the composer Gloria González.
  • 1992 – For the Best 5 Trumpets of Puerto Rico: Elías Lopés, Charlie Sepúlveda, Juancito Torres, Mario Ortiz and Luis “Perico” Ortiz
  • 1993 – Celebration of the Tenth Anniversary of the National Day of the Zalsa, dedicated to the Salsero People 1994 – Ray Barreto and Adalberto Santiago
  • 1995 – “Sunset Duels”
  • 1996 – Dedicated to reunions: Classic Ensemble, Tito Nieves, Luis “Perico” Ortiz and Rafael De Jesús, El Gran Combo; Andy Montañez and Roberto Rohena; Sonora Ponceña with Luigi Texidor and Yolanda Rivera.
  • 1997 – To the salsa town
  • 1998 – Jerry Masucci
  • 1999 – Cheo Feliciano
  • 2000 – Richie Ray and Bobby Cruz
  • 2001 – Eddie Palmieri
  • 2002 – Ruben Blades
  • 2003 – Johnny Pacheco and Roberto Rohena
  • 2004 – Quique Lucca, Papo Lucca and Willie Rosario
  • 2005 – Tommy Olivencia and Roberto Angleró
  • 2006 – Los Hermanos Lebrón and posthumous tribute to Charlie Palmieri, Tito Rodríguez and Ray Barretto
  • 2007 – Ismael Miranda, Ramón Rodríguez, Raphy Leavitt and Sammy Marrero
  • 2008 – Larry Harlow and Manny Oquendo
  • 2009 – Celebration of the release of Tite Curet Alonso’s work on Puerto Rican radio. Dedicated to Louis Garcia.
  • 2010 – Johnny Ortiz. Special recognition to Héctor Maisonave and Ángel Luis Córdova García “Paleco”.
  • 2011 – Elvin Torres from Costa Brava, Luisito Ayala from Puerto Rican Power, Paquito Guzmán, Tito Allen and Luigi Texidor
  • 2012 – Posthumous tribute to Frankie Ruiz. Dedicated to the Zodiac Orchestra and the Latin Corporation.
  • 2013 – Posthumous tribute to Pedro Arroyo, former director of Z-93. Special recognition to Edwin Morales from La Mulenze, Pedro Brul, Pedro Conga from Orquesta Internacional and Cano Estremera.
  • 2014 – El Gran Combo, Joe Rodríguez de La Terríca, Justo Betancourt and Meñique
  • 2015 – Gilberto Santa Rosa receives the first National Zalsa Day Star Award. Dedicated to Sammy “Rolo” González, Mickey Cora, Nacho Sanabria.
  • 2016 – Eddie Palmieri receives the second National Zalsa Day Star Award. Dedicated to Lalo Rodríguez and Tito Rojas.

National Zalsa Day 2020

On March 8, the 37th edition of the National Salsa Day will be held at the Hiram Bithorn Stadium, in San Juan, Puerto Rico.

National Zalsa Day 2020 outside
National Zalsa Day 2020 outside

We often hear that salsa in Puerto Rico is not having a good time or that the atmosphere is not what it used to be. However, each time before. However, every time National Salsa Day is announced, everything changes.

Those who live on the island rub their hands to wait for the big moment and those who arrive from abroad begin to check plane tickets and schedule a little vacation.

In 2020 it will not be the exception. The station Z93 announced a tremendous salsa billboard with Eddie Palmieri, Sonora Ponceña, Oscar D’ León, Ismael Miranda, Lalo Rodríguez and India.

In addition, Tony Vega, Ray de la Paz, Tito Rojas and NG2 have been confirmed as part of the great salsa party. This has caused fans on social networks to begin to express themselves with different opinions about the chosen artists.

Perhaps the balance tilts favorably towards the more classic salsa and not so much towards the proposals of the youngest (except NG2), but let’s see how this formula works for Zeta.

National Zalsa Day 2020 37 XXXVII
National Zalsa Day 2020 37 XXXVII

The Crazy Owl, a popular Puerto Rican radio host, announced that tickets can be purchased on the Ticket Center website (tcpr.com/). So you are already warned.

If you want to give yourself the pleasure of enjoying salsa on the Isla del Encanto itself, this may be your chance.

Flyer of National Zalsa Day 2020
Flyer of National Zalsa Day 2020
  • V.I.P platinum $225.00
  • Area / V.I.P
  • Open bar / open bar
  • Quick access / Fast Pass
  • Private bathrooms / private bathrooms
  • Official T-shirt / official t-shirt
  • V.I.P arena $75.00
  • Numbered seat / reserved seating
  • Quick access / fast pass
  • Private bathrooms / private bathrooms
  • General admission $15.00
  • Christmas offer only 1000 tickets

For more information:

  • https://zeta93.lamusica.com/
  • https://www.facebook.com/zeta93fm/?ref=page_internal

Salsa: From New York to the world!

North America – United States – New York

Last February we actively participated in different activities in New York, promoted by different instances and always supported from the Spanish Harlem Salsa Gallery Museum and The Johnny Cruz Show.

Johnny Cruz: We were part of the Somos Puerto Rico event, together with more than 25 artists and with the collaboration of La Boom, which allowed thousands of people to work for our island: Puerto Rico. There was a lot of music, and we were accompanied by artists such as Jova Rodríguez, Arlene, Roberto Vásquez, Anissa Gatners, Fernando Berniero, Alex Bautista, Jen Carrasco and Kevin Tapia, among others.

We also had typical food for sale and many initiatives aimed at saving so many lives in need. From this event we want to continue bringing families to the United States and they can be calm until they stop shaking in the south west of Puerto Rico. You are not alone!

In addition, we are working hard on a documentary about Frank Ferrer, always thinking of immortalizing figures that have consolidated Salsa in the world as a Latin genre of world projection.

Salsa, as you know, is a typically New York musical genre, the result of the influence of great Latin jazz musicians, and the existence of a youth of Latin origin born, or resident in New York, in slums where Salsa is the best expression, spiced up by the exile produced by the Cuban Revolution and the awareness of American racial minorities.

In 1964, Johnny Pacheco, a flutist of Dominican origin, and Jerry Masucci, a young businessman, founded the Fania label, which gave the old Latin labels, a more modern sense of Caribbean music. Musicians and singers of the previous generation were reinvented, but others were incorporated as a young Willie Colon, the Palmieri brothers, Eddy and Charlie; Papo Luca, Ray Barreto, Larry Harlow. And, there were also singers who put their voice to Salsa to tell stories of the street, daily or reflexive, that were the mirror of the life of the neighborhoods: Cheo Feliciano, Adalberto de Santiago, Andy Montáñez, the Ismaeles -Miranda and Ribera-, Justo Betancourt, Héctor Lavoe or Rubén Blades.

Johnny Cruz Salsa: From New York to the world!
Johnny Cruz Salsa: From New York to the world!

The influence of the Cuban revolution had led composers and salsa musicians to become aware that it was necessary to compose songs that talked about what was happening in the streets from a critical perspective, giving way to a new salsa and foot reality for characters as Frank Ferrer started from folklore and protest to arrive at salsa mixing both concepts in an exemplary album: Yerbabuena. All this and much more can be enjoyed very soon.

For this month of March, Puerto Rico will organize the 1st World Salsa Collectors Meeting and of course we will be there representing New York with the Salsa Museum (SPAHA Salsa Gallery Museum). From March 7th, at least 15 organizations of this type of collector from seven countries will exhibit their collections of the Caribbean genre.

The collectors meeting will take place at the Sheraton Hotel, in Miramar, under the theme “La Salsa se baila así” and will be free admission. It will be attended by collectors from Puerto Rico, Colombia, Panama, Peru, Ecuador, Mexico and several cities in the United States.

That day will be the official release in LP format of the album “Mario Ortiz, 55 Aniversario”, nominated for the last edition of the Latin Grammys.

The event includes memorabilia exhibitors of legendary salsa artists such as Willie Rosario, Bobby Valentín, Roberto Roena o la Sonora Ponceña, as well as the Museo de la Salsa de Puerto Rico or the Fundación Nacional para la Cultura Popular.

Pieces from the Jairo Varela Museum, renowned deceased Colombian musician, whose orchestra Grupo Niche is still active and triumphing around the world will be presented. The writer Daniel Nina, will give a lecture about Salsa, and Puerto Rican dancer Tito Ortos will talk about the history of salsa dancing. We can enjoy live music with the group Cubaneo 54, and a great closing with the several times awarded Big Band of the Free School of Music of San Juan, directed by Professor Manuel García. See you there!

As always, remember that Spanish Harlem Salsa Gallery is in 1708 Lexington ave New York N.Y. 10029. Open free to the public all Thursdays & Fridays from 4 to 7 pm and Saturdays from 1 to 8 pm. Check the updates in our website: spahasalsagallery.com.

Johnny Cruz - Spaha Salsa Gallery
Johnny Cruz – Spaha Salsa Gallery

Also, The Johnny Cruz Show, the #1 Salsa Show on television on all 5 Boroughs of New York on CH67.  Saturdays from 3:30 to 4:30 pm.

Contact: Johnny Cruz. 917-747-8505.  [email protected].

 

By Johnny Cruz Correspondent, New York City, New York

You always can count with friends

Latin America / Puerto Rico

I want to congratulate Gilberto Santa Rosa for a great job done with his first Virtual concert “Canta Mundo” to inaugurate the Coca-Cola Music Hall in El Distrito, located near the Puerto Rico Convention Center, in Miramar.

Gilberto offered a magnificent a virtual live concert with his band of Puerto Rican musicians. This is the first time, since the emergency began in Puerto Rico due to the pandemic created by COVID-19, that this modern room was activated to present a live concert recorded live, especially for Rums of Puerto Rico, and that they have chosen such an extraordinary artist for the inauguration was without a doubt a great success.

After much expectation, the Coca Cola Music Hall had its opening in a totally different way than imagined, with a concert that did not have the presence of the public or applause between songs, due to the limitations imposed by the COVID pandemic- 19. Gilberto Santa Rosa was entrusted to offer the first recital in the space. Both the singer and his musicians took all possible security measures to prevent the spread of the disease, but obviously, without the use of masks that would prevent them from playing their instruments or singing.

The concert “Canta Mundo” continues online so that the millions of Gilberto fans throughout the world become intimate audiences in their favorite spaces, you will surely enjoy it. The event was exclusively presented by Rums of Puerto Rico, and can be seen through the social networks of Gilberto Santa Rosa, as well as those of Coca-Cola Music Hall and Rums of Puerto Rico.

Gilberto Santa Rosa and Johnny Cruz - friends
Gilberto Santa Rosa and Johnny Cruz

I send a warm greeting to my good friend Jerry Rivas, singer of “El Gran Combo de Puerto Rico” since April 19, 1977, who now shares hits and music with his son Gerardo Rivas. In 1977 Andy Montañez, the lead vocal of the Gran Combo de Puerto Rico, announced his departure from the orchestra. Many saw the group debacle coming. When everyone expected to see an experienced singer, the always-wise director Rafael Ithier found a young singer to suit his group’s style.

The chosen one was a young man of just 21 years: Jerry Rivas. A shy Jerry Rivas presented himself with a cassette recorded with the music of the first groups that he joined for a short time, the musicians of the Gran Combo, looked at him suspiciously. Ithier, with his traditional good humor, contained his musicians with these words: “you rest easy, it is a black painted white”.

On April 19, 1977, Jerry began singing with El Gran Combo de Puerto Rico. Jerry Rivas’ first performance was “Buscando Ambiente” at El Club Caborrojeño de Guaynabo and his first international success was “La Clave y el Bongó”. Rivas, self-taught and who in addition to singing plays guitar, cuatro and cuban tres guitar, remembers that as a young man he was a rocker, but he was struck by the joy that the members of the Gran Combo projected in their dances and choreography.

In his long career with El Gran Combo, Jerry Rivas, has become a renowned sonero and one of the oldest members of the Universidad de la Salsa, has recorded 30 albums with the group and many of the greats were recorded in his voice. hits from the orchestra, such as “Y No Hago Más Na”, “El Menú”, “Azuquita pa’l Café”, “Que me lo Den en Vida”, “Ojitos Chinos”, “Me Liberé”, among many others. The Gran Combo was the key to success for Jerry, who thanks Quique Lucca, founder of Sonora Ponceña, for his recommendation that Ithier give him the opportunity to audition. His talent was passed on to his sons, who became Los Rockolos as children.

Gilberto Santa Rosa Concert Without Public
Gilberto Santa Rosa Concert Without Public

Today, Gerardo begins his solo career, and Jerry Junior together with Samuel conducts the Los Rivas Orchestra organized more than a decade ago. Gerardo always affirms that no matter how many differences they may have, music unites them. He revealed on some occasion that his father did not want him to dedicate his life to popular music due to the strong and unstable environment, the risks and swings of the artistic world.

However, when Jerry looks at them during rehearsals and on stage, he is proud and always advises them to be responsible, avoid the negative and assimilate the positive. Recently, the vocalist of El Gran Combo joined with his son, also singer Gerardo Rivas, and his grandson Gerardo Gabriel to carry a musical message to his followers in the midst of the coronavirus pandemic (Covid-19).

The trio came together to perform a classic by the legendary salsa orchestra, Mente Positiva. “In difficult times, the best we can do is carry a positive message,” wrote Gerardo, also a member of NG2, in his social media. Rivas father was in charge of the Cuban tres guitar, Gerardo Gabriel of the key and the maracas and Rivas son interpreted the theme. It is not the first time that they have joined this quarantine to delight their followers with a musical number.

Photo by Jerry Rivas and his family
Photo by Jerry Rivas and his family

I applaud the initiative of Pedro Oggie García as CEO of Salsa Artist Booking Entertainment Group (SAB), who with his daily work supports all the salseros in the world at SalsaArtistBooking.com. SAB is the company specialized in the digital coding of music, administration, promotion and representation of Artists of the Salsa genre, With an experience of more than 30 years in the media and with relationships worldwide, always characterized by our responsibility, seriousness and compliance.

Using their experience, international relations and positioning, they will make your musical work a success. Always taking care of their interests and rights, trying to take the artists and their music where their public requires it. Contact them +1 956-442-0099

José Mangual Jr
José Mangual Jr

I would like to share with you my admiration for José Mangual Jr. “El Campanero Mayor”, who is an American percussionist, of Puerto Rican origin, son of also percussionist José Mangual Sr. He was born in New York on January 11, 1948 and has a trajectory of almost half a century in Salsa.

His contribution to this genre began in the mid-sixties in his native city, when he joined the group of Monguito Santamaría, son of the great percussionist Ramón “Mongo” Santamaría. He also played with La Conspiración. He was part of Tony Pabón’s band, which marked the beginning of his role as a singer. On the LP “La protesta”, recorded in 1972 for the Rico Records label, José Mangual Jr. sang the song “San Miguel”.

In 1971 he joined the Willie Colón band, and since the singer was Héctor Lavoe, José participated in the best and biggest albums recorded by that great duo. Mangual Jr. also recorded with Rubén Blades on some of the most representative albums in the Panamanian singer’s musical career. His talent has allowed him to be making simultaneous recordings with other groups, musicians and singers, such as Ismael Miranda, Mon Rivera, Frankie Dante, Ismael Quintana, Celia Cruz and the Willard Orchestra, conducted by Willie Pastrana.

In 1977 he launched as a soloist, recording with his own group the album titled Tribute To Chano Pozo, and so far, he has around twenty of his own albums. These are added to almost thirty recordings with Willie Colón, Rubén Blades and Héctor Lavoe. But they are only part of the huge list of his recordings with other orchestras, musicians and singers. His meritorious career has allowed him to travel to many countries of the world alongside countless great musicians and singers, and become an example of dedication and love for music.

This has also allowed him to make friends around the world who admire, love, respect; and be with him in important moments, triumphs, defeats and also in goodbyes … José Mangual Jr. lost his grandson Tyrell Bryant a few weeks ago to the covid-19. I extend my heartfelt words of condolence for such an irreparable loss, and reiterate my unconditional support for the entire family at this difficult time. You are not alone! I dedicate special tribute to his grandson Tyrell Bryant who always be present in our hearts. RIP 04/04/1992 – 04/18/2020.

My friends, I need you know that we continue working hand in hand with prominent artists from New York and Puerto Rico on the CD dedicated to maestro Adalberto Santiago on his 60th Anniversary. I promise to have more details about this fantastic musical production very soon.

Johnny Cruz and Adalberto Santiago
Johnny Cruz and Adalberto Santiago

I appreciate the support of Carl Cristiano, L&S Custom Tailors and cKc for my TV Show outfits and my public performances. Tailored suits with total care and confidence. Contact them, I recommend them with pleasure. www.LSTailors.com. Address: 138 E 61st Street Suite 201. New York, NY 10065. Phone: +1 212 752 16 38.

Don’t forget tune in to my new Fm / Internet radio station on Live365.com: Salsagallery. Great music, artist interviews and much more made with love for you all. There is the link: https://live365.com/station/a77973

Although yet It will not be possible to open to the public the Spanish Harlem Salsa Gallery in 1708 Lexington ave New York N.Y. 10029, you can see the entire exhibition with more than 200 articles through our social media. Check the updates in our website: spahasalsagallery.com.

Salsa Artist Bokking logo
Salsa Artist Bokking logo

New York City is slowly returning to normal. We hope to be sharing with you physically again, but now we follow the instructions of the authorities to keep us safe and healthy.

Contact: Johnny Cruz. 917-747-8505. [email protected].

By Johnny Cruz, ISM Correspondent, New York, New York City

National Zalsa Day in its XXXIX edition a total success

Sunday, March 19, 2023, the 39th edition of National Zalsa Day returned to the date established in 2000 with the approval of Law No. 100, which decrees the third Sunday of March of each year as National Salsa Day.

This edition of the activity of worldwide importance, which has almost reached four decades since its first edition at the José Pepito Bonano Park in Guaynabo, demonstrated Z-93’s support for the proposals of the new generation. That promise, made in its 38th edition, has been fulfilled.

The day began at about eleven in the morning. The Orquesta del Rey de Puerto Rico, winners of the contest held in Panama to select the talent to be presented yesterday on the DNZ stage, was in charge of the ignition.

Orquesta del Rey de Puerto Rico after the performance that kicked off the National Zalsa Day
Orquesta del Rey de Puerto Rico after the performance that kicked off the National Zalsa Day

As soon as this first intervention culminated; the orchestra of Robert Burgos shone in a change of rhythm something more cubaneao. When the sun was at its hottest moment, Maelo Ruiz arrived on stage for the first time as a soloist, accompanied by the musical direction of his nephew, the outstanding percussionist of the so-called nueva cepa: Jean Carlos Camuñas.  Pirulo arrived on stage with his usual urban charisma, stealing the hearts of the new salsa

The fifth intervention marked the arrival of the Orquesta del Día Nacional, led by the multifaceted Isidro Infante.  The orchestra backed Nino Segarra, who enchanted the audience with Entre la espada y la pared and Porque te amo; Yolanda Rivera, who performed Se formó and Hasta que se rompa el cuero as well as a descarga in front of the timbal; Luigui Texidor, who sang Boranda and Moreno soy.

Yolanda Rivera performing a timbal solo
Yolanda Rivera performing a timbal solo

Next, “El Niño Bonito de la Salsa”, Ismael Miranda arrived accompanied by his family and Pastor Alex D’ Castro to receive from Néstor Galán -better known as “el búho loco”- the well-deserved Estrella Award, instituted as part of the annual salsa day.

Ismael Miranda receives Estrella Award from Néstor Galán
Ismael Miranda receives Estrella Award from Néstor Galán

Once the Estrella Award was presented to Miranda, Pichie Pérez sang El sonero del bailador and a medley of the songs that consolidated him as a singer when he was part of the giants of the south, the Sonora Ponceña. These were: Hacheros pa’ un palo, Fuego en el 23, El pío pío and Yambeque.

After Pichie finished his performance, Alex D’ Castro took the stage and gave the evening its climax with Te fuiste, Como si nada and Si no fuera por ti. Alex was followed by the new promise of salsa, already recorded, published and released by Sony Music Latin: Luis Figueroa.

As part of the tribute to the 50th anniversary of the establishment of Típica 73, there was a reunion on stage of singers Tito Allen, Adalberto Santiago and José Alberto “El Canario”; backed by the manager of Típica 73, Johnny Dandy Rodríguez. Tito Allen performed Guancona and Guaguancó de los violentos. Adalberto Santiago showed off his voice with Mañoño and La candela. For his part, “El Canario” arrived with his usual scenic mastery with A la hora que me llamen voy, Esta noche pinta bien, Xiomara -a theme in which he was accompanied by Tito Allen and Adalberto Santiago- and Baila que baila.

José Alberto "El Canario", Adalberto Santiago and Tito Allen joined Johnny "Dandy" Rodríguez in tribute to Típica 73
José Alberto “El Canario”, Adalberto Santiago and Tito Allen joined Johnny “Dandy” Rodríguez in tribute to Típica 73

After the segment in which the three singers came together again, bongos player Johnny Dandy received the tribute on behalf of Típica. The first intervention of the DNZ Orchestra closed with Domingo Quiñones in an energetic interpretation of Salsumba, a song with which he participated in the production El número 100 of the “King of the Timbal”, Tito Puente.

Domingo Quiñones performed Salsumba, a song he recorded with El Rey del Timbal for his production 'El número 100'
Domingo Quiñones performed Salsumba, a song he recorded with El Rey del Timbal for his production ‘El número 100’

When the afternoon wanted to give way to the night, Charlie Aponte’s orchestra was in charge of keeping the audience in the necessary mood to continue with salsa. The songs that Charlie kept the audience captive were Arroz con habichuelas, Se nos rompió el amor, Teléfono, Esos ojitos negros, Goyito Sabater and Gracias salsero.

Charlie Aponte and his orchestra
Charlie Aponte and his orchestra

Preceding the tribute to the “King of the Timbal”, on the 100th anniversary of his birth; India showed off her interpretative quality, evidencing her well-earned title. Yes, India is “la más que canta”. Her interpretation of Vivir lo nuestro, Dicen que soy -a song for which she was accompanied by Sergio George on piano shortly after he brought her a birthday cake on stage-, Ese hombre and Mi primera rumba showed her vocal virtuosity.

Sergio George celebrated India's birthday within the framework of DNZ 2023
Sergio George celebrated India’s birthday within the framework of DNZ 2023

The concert was closed by Tito Puente, Jr. surrounded by timbaleros Nicky Marrero, Endel Dueño and Orestes Vilató, under the musical direction of timbalero José Madera.  Tito’s guest singers for the closing were Frankie Figueroa, Frankie Morales and Melina Almodóvar.

Melina Almodóvar fue una de las invitadas de Tito Puente, Jr.
Melina Almodóvar fue una de las invitadas de Tito Puente, Jr.

 

Bella Martinez
Writer, Afro-Caribbean Music Researcher

On March 19, 1928, in Guaynabo, Puerto Rico, Rafael Viera Figueroa was born.

 

Excellent Music Promoter. Remembered for promoting the LP Siembra by W Colón and R Blades. He founded Viera Discos, “Cathedral of Latin Music”.

He was considered one of the main disseminators of salsa in Puerto Rico, Rafael Viera, also creator of Viera Discos, one of the most important points of the movement until 2016, year in which it was closed.

Viera Figueroa was, from the late sixties to the eighties, Fania’s representative on the island. Why? He was the one who brought the music of the label founded by Pacheco and Masucci to the land of Ismael Rivera, when it was mainly distributed in the United States.

He was the promoter of the first Fania All Stars concert in Puerto Rico in 1973 and was in charge of bringing to Puerto Rico the films ‘Our Latin Thing’ and ‘Salsa’, which packed the local theaters in the seventies. According to Primera Hora, he was the one who inaugurated the Roberto Clemente Coliseum in San Juan.

In 2014 Viera suffered a stroke that kept him in intensive care. On that occasion his son, Richie Viera, gave these words to the aforementioned media: “I am a man of faith, and in God I trust that Dad will recover and will be able to continue with us for many more years, offering us his wisdom, his anecdotes and promoting and collaborating so that new talents will have a place in Latin music”.

Viera was known for the famous Casa del Coleccionista store, which he ran for more than 60 years in Santurce, for Viera Discos and for the Catedral de la Música.

He was also one of the driving forces behind the salsa boom at the time of Fania Records, where he worked as producer and promotion manager of the conglomerate of record labels; Fania Records, Vaya Records, Tico Records, Alegre Records, Cotique Records, Éxito Records, International Records and Música Latina, among others.

He was also involved in the success of the careers of artists such as Willie Colón, Larry Harlow, Cheo Feliciano, Richie Ray and Bobby Cruz, Celia Cruz, Ismael Miranda, Sandro, Sabú, Willie Rosario, Miki Vimari, Sonora Ponceña, Tommy Olivencia, La Lupe, Tito Puente, Eddie Palmieri, Ismael Quintana, Justo Betancourt, Héctor Lavoe, Tito Rojas, Frankie Ruiz, Corporación Latina, Junior Toledo, Viti Ruiz, Guillo Rivera, Ray Barreto, Willie Rosario, Orquesta La Terrífica, Roberto Roena y su Apollo Sound, Johnny Pacheco, Pete “El Conde” Rodríguez, Impacto Crea, Ismael Rivera, Raphael, Wilkins, Trio Los Condes, Joan Manuel Serrat and the most important conglomerate of musicians in the history of Latin music known as Fania All Stars, among others. In 1973, he was the promoter of the first Fania All Stars concert in Puerto Rico, which inaugurated the Roberto Clemente Coliseum in San Juan.

In the field of cinema, Viera brought to Puerto Rico the film “Our Latin Thing” and Salsa, films that crowded the local movie theaters.

He passed away on January 13, 2019 in Puerto Rico, may he rest in peace and eternal glory to Rafael Viera!

 

By Bella Martinez, ISM Correspondents, San Juan, Puerto Rico

 

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.