• Skip to primary navigation
  • Skip to main content

International Salsa Magazine

  • HOME
  • Previous editions
    • 2026
      • ISM / April 2026
      • ISM / March 2026
      • ISM / February 2026
      • ISM / January 2026
    • 2025
      • ISM / December 2025
      • ISM / November 2025
      • ISM / October 2025
      • ISM / September 2025
      • ISM / August 2025
      • ISM / July 2025
      • ISM / June 2025
      • ISM / May2025
      • ISM / April 2025
      • ISM / March 2025
      • ISM / February 2025
      • ISM / January 2025
    • 2024
      • ISM / December 2024
      • ISM / November 2024
      • ISM / October 2024
      • ISM / September 2024
      • ISM / August 2024
      • ISM / July 2024
      • ISM / June 2024
      • ISM / May 2024
      • ISM / April 2024
      • ISM / March 2024
      • ISM / February 2024
      • ISM / January 2024
    • 2023
      • ISM / December 2023
      • ISM / November 2023
      • ISM / October 2023
      • ISM – September 2023
      • ISM – August 2023
      • ISM July 2023
      • ISM Edition June 2023
      • ISM – May 2023
      • ISM April 2023
      • ISM March 2023
      • ISM February 2023
      • ISM January 2023
    • 2022
      • ISM December 2022
      • ISM November 2022
      • ISM October 2022
      • ISM September 2022
      • ISM August 2022
      • ISM July 2022
      • ISM June 2022
      • ISM May 2022
      • ISM February 2022
      • ISM January 2022
    • 2021
      • ISM December 2021
      • ISM November 2021
      • ISM October – 2021
      • ISM September 2021
      • ISM August 2021
      • ISM July 2021
      • ISM May 2021
      • ISM April 2021
      • ISM June 2021
      • ISM March 2021
      • ISM February 2021
      • ISM January 2021
    • 2020
      • ISM December 2020
      • ISM November 2020
      • ISM October 2020
      • ISM September 2020
      • ISM August 2020
      • ISM July 2020
      • ISM June 2020
      • ISM May 2020
      • ISM April 2020
      • ISM March 2020
      • ISM February 2020
      • ISM January 2020
    • 2019
      • ISM December 2019
      • ISM November 2019
      • ISM October 2019
      • ISM Septembre 2019
      • ISM August 2019
      • ISM July 2019
      • ISM June 2019
  • Spanish
  • Download Salsa App
    • Android
    • Apple

Search Results for: Los Angeles

What do you know about Kobalt?

The Alternative To Record Labels

Willard Ahdritz dressed in black sitting on a red chair
Kobalt Music Group was founded by Swede Willard Ahdritz in New York City 21 years ago (2000)

Kobalt is a state-of-the-art music company that presents an alternative to the traditional business model. This world-leading company serves as the leading independent music publisher today offering transparency and further leverage to the rights of artists, songwriters, and publishers.

Kobalt currently represents on average more than 40% of the top 100 songs and albums in the UK and the US. Among the Hispanic artists signed by this company are Enrique Iglesias (Spain), Ozuna (Puerto Rico), Karol G (Colombia), Natti Natasha (Dominican Republic), and the most recent one signed on July 19th, the Urban Composer / Producer Daniel Echavarria Oviedo (Colombia), better known as Ovy On The Drums, creator of great hits like Tusa (Karol G & Nicki Minaj), Ahora Me Llama (Karol G & Bad Bunny), Fútbol y Rumba (Anuel AA & Enrique Iglesias), Miedito O Qué (Karol G & Danny Ocean), and Sigo Buscándote (Mau & Ricky), among others.

Kobalt Music Group, Ltd. (Kobalt) has offices in the main cities of America, Europe, and Asia: London, Berlin, Sydney, Stockholm, Hong Kong, New York, Nashville, Atlanta, Miami, and Los Angeles, also manages more than 200,000 copyrights on behalf of more than 1,200 content holders, including the most celebrated composers, artists, and other music publishers.

This global technology platform from Kobalt (Ktech) innovatively tracks and collects royalties through the trillions of micropayments that streaming provides. Among the many services that they provide include brand and sync partnerships, global license management, online copyright management & use rights tracking, royalty collection and processing (website and App) with weekly online balances, monetization of YouTube, plus creative services, digital collections, and trailers for writers, publishers, musicians, and other rights holders.

  • You Can Also Read: The Business Of The Artists

How Does Kobalt Achieve Transparency?

Kobalt banner with red background
With AMRA you own your songs, keep 100% of your copyrights, have flexible online previews at your convenience, and you are free of ties

Through a global digital collection company called AMRA (American Music Rights Association – Original Name), belonging to Kobalt Music Group, but operated separated from the company. This organism began its operations in June 2015 and is the world’s first society based on technology and trust.

AMRA was designed for today’s artists and takes a straightforward, global approach to license agreement as well as digital collection and management using the advanced rights management platform, KTech, that leverages data and tracking technologies to gain insight into a valuable revenue stream with detailed reports for your clients. This optimized model allows increased efficiency by combating the margin of uncertainty, delay, and continuous errors existing in the traditional system.

I give you an example: Currently, leading digital music platforms are global companies (Spotify, YouTube, iTunes, and many more), but the traditional music industry collects their income locally and regionally. It creates an increasingly complex and fragmented collection process that causes unnecessary delays and inaccurate transmission reports that occur frequently.

AMRA works with flexible contracts, without complicated distribution rules, nor policies that discriminate or reward certain members over the artist. Most of the income is attributed to the client minus a commission absorbed by the company.

For publishers and composers, this means total clarity on the terms of the deal with complete information on all royalties collected. The association does not charge additional monthly fees or surcharges and is responsible for distributing all unattributed income.

Willard Ahdritz (Founder and CEO of Kobalt) assures that with the arrival of streaming, independent artists of medium projection level acquire most of the income of the industry through the alternative to record companies, Kobalt, what was not done before in the big record labels, who for decades denied these resources to international music figures.

“If you have $ 100k ($ 100,000) and you control your rights, the value of the masters is one million dollars in terms of the salable value of your rights.”

Willard Ahdritz

The role of La Cita Bar in the Californian nightlife

Let’s go to La Cita!

La Cita Bar is one of those places whose atmosphere does not leave anyone indifferent does not pass under the table in the California nightlife, which already has many choices of all kinds for anyone who wants to spend an unforgettable evening in good company. However, La Cita Bar has a special charm that any visitor to Los Angeles should try just once during his trip.   

When reviewing pictures of areas inside the bar, it is simple to see that it is a very colorful and spacious place with all kinds of lights, but it is always small for the sheer number of people who constantly visit it to see if what they have been told about this nightclub is true or if this is just gossip. It is just that the bar’s reputation speaks for itself and how! If what is sought is the best energy from the hand of good music and excellent drinks, without any doubt, this is the best choice. 

This is La Cita Bar
Facade of La Cita Bar

When we review, in detail, the schedule of which this place is composed, we almost immediately realize that the owners and publicists are extremely disciplined with the weekly planning that they will offer to future clients every night. Depending on the day of the week, those interested can attend according to the activities that most appeal to them and might sound fun. 

Schedule and themed nights

Every day, the interior of the premises operates from 10 am to 9 pm. Monday through Friday, the terrace is open from 4 pm to 9 pm. On Fridays, the venue offers the Angry Hour, which is entirely dedicated to hardcore punk rock and bands playing this peculiar genre. On Saturdays, there is an afternoon delight, which is animated by musicians Calixto and Jimmy James. 

Of course, there may be days when there are cumbia, salsa, merengue and bolero themed nights accompanied by the talent of invited artists, who will be in charge of adding music to the atmosphere. Considering that there is not s specific day for these themed nights, La Cita Bar’s social networks will be the ones to announce events planned in the future and the artists involved, mainly its official Facebook.   

The interior of the bar
The interior of La Cita Bar

When we look though the wide catalogue of artists who have endowed this bar with their appreciated presence, we can note that its team truly takes pains to get the best and to offer it to its distinguished clientele. Among those, we can mention Spaguetti Cumbia, Reyna Tropical, DJ Ricky Guapo, DJ Pump Police, DJ Paw and many others.   

With respect to the opinions issued by many of the customers through certain platforms, the best features of the place are its energy and music, but they are not the only thing drawing in the crowd that always comes here. The cheapness of most of the drinks offered is also a very strong point in favor of the club, as this gives anyone the option of having a good time between drinks regardless of their economic situation. 

Even some who no longer frequent the place due to the remoteness or moving to another city remember with nostalgia the fun they had there and the excellent attention offered by the La Cita Bar team. 

El Patio
El Patio is the area where people dance

Link to its official website: lacitabar.com

Pending, Cancun Salsa y Bachata Fest 2021 is coming up now

One of the best-known Mexican cities, we have Cancun known on a tourist level for having the best beaches in the world, not to mention that you can enjoy exciting and entertaining water activities, such as: diving, snorkeling, kayaking, catamaran or speedboat rides, flyboard, windsurfing and paddle board, which take place both in the Caribbean Sea and in the Nichupté Lagoon; It is also recognized for its wide variety of annual Latin rhythms events that take place.

Cancun Salsa Bachata Festival
Cancun Salsa Bachata Festival 2021

Cancún Salsa y Bachata Fest 2021:

For this year 2021 worldwide some countries, especially in North America, have begun to open their doors in small numbers of course, such as academies, clubs and others began to hold and open events (festivals and / or congresses); and in Mexico the Cancun Salsa & Bachata Fest 2021 is coming, which will take place on September 2 at 4:00 p.m. UNK and will last until September 5 at 7:00 a.m. UNK, an event that finally breaks the standards of the confinement at home due to the Covid 19 pandemic in Mexico, however it complies with all the security measures for its participants and / or the public, which is the most important for its realization.

During these great days you will be able to enjoy workshops, a pool party, incredible shows and much, much social dancing, ending with the party that will last until dawn, this dynamic congress will be held this year in ?????? ???? ?????? a beautiful 4-star Resort located at Blvd. Kukulcan KM. 11.5, Punta Cancún, Hotel Zone, 77500 Cancún, Q.R., Mexico; where they tell us that the attention to their clients is excellent and that they have everything at their disposal, now if you want to have more details of what they have in the hotel you can contact them through their phone +1 682-606-8322 or through panama jack resorts

The soloist bachata champion will be participating, prescribing doses of bachata as he goes by, Dr Bachata Armando Garcia Barranco @ SalsaBrosoOo together with Rachelle @Rachelle will be sharing with all of us, there will also be the teacher of teachers Francisco Vazquez, the biggest rumbero in the house and the King of Salsa Rumbero de Corazón, visionary, pioneer of the Los Angeles style (salsa on1) that is danced all over the world. Choreographer of Los Rumberos Dance Company who accompanies them for more than 4 consecutive years.

https://www.salsagoogle.com/wp-content/uploads/2021/07/179275602_1660414737483661_322832269692456519_n.mp4

The Cancun Salsa & Bachata Fest this year will have many activities which will last the entire 24 hours of these 4 days, which will be sponsored by its main host Bachata Sensual Radio where we can know the progress of their activities and how the festival continues; they tell us that “it is a pleasure for us to present the next guest, since we never stop learning with all his teachings, a human being who has much to continue contributing to the new generations of our salsa community.”

If you want to know more details about the Cancun Salsa & Bachata Fest 2021 event and / or festival, follow them and contact them through the following pages and / or social networks and do not run out of your space, you have to participate:


  • Facebook: @ CancunSalsaBachataFestival
  • Correo: [email protected]
  • Phone: +52 9982461002

Home

North America – August 2021

Johnny Cruz

Willie's Steak House

Sammy Deleon

Café Salsera

Cuban night in Los Angeles

Jazz Festival

The Big Three Palladium Orchestra

Home

The Big Three Palladium Orchestra live at the Blue Note (2004)

The Palladium legacy lives on

The idea of bringing together the three great Palladium orchestras in an innovative concept was the brainchild of Mario Grillo, better known in the music world as Machito, Jr. whom I had promised to address on the subject of the Big Three at the Palladium.

The Big Three Palladium Orchestra
The Big Three Palladium Orchestra live at the Blue Note

Here I share one of my dreams come true.  To be able to write about what I am passionate about is a great luxury, but to have these greats of music welcome me with so much affection to fulfill it is simply magic, fantasy and illusion.

Mario Grillo was born and grew up in a home that supported and sponsored his decision to become a musician.  However, his mother -Doña Hilda Torres (EPD)- forced him to practice one hour a day “the hard way” while she told him that being a musician was as serious as being a doctor or a “shyster”.  Mario Bauzá was his solfeggio teacher, since reading music was mandatory in his professional path.

At the age of ten he was already playing with his father’s orchestra.  When he was still in high school and only 15 years old, Mario Grillo was already the regular timbalero in Machito’s orchestra. However, Machito, Jr.’s career skyrocketed when he did not yet dream of being ready to become a bandleader.

In 1975, his uncles Mario Bauzá and Graciela Grillo Pérez left their Machito’s orchestra, forcing Machito to take action and rescue his orchestra.  Machito did not seem to be affected by the fact that Mario Bauzá’s replacement had not yet reached the age of majority.  At only 19 years old, Mario Grillo became a bandleader “a la cañona” as we say in Borinquen bella.

The new orchestra was affectionately called “Machito and his Kindergarten” since the musicians were youngsters hungry for musical experience.  Although Mario Grillo did not know it, the virtuoso timbalero had been preparing for this moment since he was only five years old when he had performed a timbal solo with none other than the “King of the Timbal”.

In 1982, at the age of 25, Mario Grillo directed and produced the recording of the 1983 Grammy winning album in the category of Best Latin Recording.  With great pride Mario adds that the recording was done in Holland and that the entire process was completed in four hours.  It is worth mentioning that Machito and His Salsa Big Band won against Julio Iglesias, José Feliciano, Willie Colón & Rubén Blades and Ray Barretto.

Here is a sample of the album in reference (Arrangement by Isidro Infante):

I ask you: How did the idea of establishing The Big 3 Palladium Orchestra come about?

Mario Grillo Torres, whose name honors the great Cuban jazzman -Mario Bauzá (EPD)- and whose nephew he is, tells us that the idea came out of desperation.  The booking agency of Mario Grillo’s orchestra found that its strongest market was rather in Europe and Scandinavia.  However, one bad day Mario Grillo had to face the possibility of modifying his orchestra.  His promoter suggested that he reduce the 16-piece orchestra to form a quintet or sextet to make the project more profitable.

Machito, Jr. laughingly recalls that he only knows about big orchestras, so he got down to work and started making phone calls.  He called Tito Puente’s widow:  Margie, Tito Rodriguez, Jr. and Tito Puente, Jr. Once Margie, Rodriguez, Jr. and Puente, Jr. agreed to ally with Machito, Jr. the latter returned to the booking agency in London to offer him three orchestras for the price of one.  Three calls were enough for Mario Grillo to return to counter negotiate with that promoter, offering him an irresistible orchestra.

The idea entailed a large orchestra with three timbaleros.  Each timbalero would play one third of the repertoire, corresponding to the repertoire of the Patriarch of the timbalero on duty.  That is to say, Mario would lead the orchestra during the performance of Machito’s orchestra repertoire; Tito Rodriguez, Jr. would lead the orchestra during the performance of El Inolvidable Tito Rodriguez’s orchestra repertoire prior to the closing in which Tito Puente, Jr. would lead the orchestra during the performance of the King of Timbal’s orchestra repertoire.  The booking agency representative had no choice but to give up the promoter’s original idea of reducing the large orchestra concept to form a smaller, more economical group, because no one offers three orchestras for the price of one.  And Mario is not a salesman.  As an important detail, the tour began after 15 concerts were confirmed, without the orchestra having posters, much less CDs to promote.  And “in a crazy way”, as Mario Grillo describes it, they began to fulfill the “stews”.  The first places to host that non-promotional musical tour concert were Columbia University and the Verizon Center.  From there they went on to England, France, Germany, Italy, Bulgaria and Latvia.

A year into the tour, Mario Grillo was asked by the booking agency to promote a tangible during the next tour.  The Big Three Palladium Orchestra, Performing the Music of Tito Rodríguez, Machito and Tito Puente was born.

The Machito Orchestra
The Machito Orchestra

This CD was recorded live at the Blue Note during two concerts that were “packed”, as Mario Grillo told me with emotion.  The recording of this masterful production was coordinated from a rolling recording studio that monitored 48 microphones.  The long awaited compact disc became the promotional item for the ten years that were added to that historic tour, which initially consisted of only fifteen concerts.  The first concert of this historic reunion was in 2000.  This year marks the 21st anniversary of the establishment of the Palladium’s Big Three Orchestra.  Having come of age, this orchestra has the repertoire of the owners of the mambo.  This results in more than three hundred record productions, which adds up to more than three thousand songs and no room for exaggeration; so as Mario Grillo declares: “Anything can happen”.

During the eleven years of touring Europe -Finland, Germany, Spain and France-, New York, Boston, Philadelphia, Washington, DC, Los Angeles and San Francisco -to mention a few places- Mario Grillo repeated what he did with Machito’s orchestra; this time the legacy sounds through The Big Three Palladium Orchestra.  For Machito, Jr. one of the most emotional moments was when they came to Puerto Rico for the Jazz Festival.  For the first time, the heirs to the mambo era – Tito Rodriguez, Jr., Machito, Jr. and Tito Puente, Jr. – teamed up again in their three-orchestras-in-one concept to bring the Palladium legacy to Puerto Rico.  In fact, between laughter and mischief Mario states that his father always insisted that: “the best interpreters of Cuban music are the Puerto Ricans” adding that this assertion guaranteed him tremendous fire within the Cuban community.

When I asked Mario about his favorite instrument, he commented with a loud laugh: “women, I’m malamañoso”.  Once we returned to the line of conversation, he added that he has been a TOCA artist for ten years.  With a serious tone he added that he is very proud of his colleagues, fellow artistic staff members within TOCA Percussion.  Among that list, he mentioned Tito Rodriguez, Jr. and the late Jimmie Morales, who, according to Mario Grillo, used to make a fire out of two coffee cans no matter what brand of instrument it was.

As you can see, each of the “Palladium’s Big Three” left behind a timbalero son, coincidentally.  These three timbaleros have made it their mission to keep the Palladium legacy alive and well.

The Big Three Palladium Orchestra 3
Two Generatios of MACHITO Frank “Machito” Grillo y Mario Grillo

With deep pride, Mario Grillo told me that in 2019, the 80th anniversary of the first Machito orchestra, established in 1939, was commemorated.  The average seniority of the musicians who remain in the orchestra since its establishment is forty years.  In fact, there are anecdotes that show Luis “Perico” Ortiz as an alumnus of Machito’s orchestra.  It is said that when “Perico” was part of Mongo Santamaría’s orchestra, he would go to play with Machito’s orchestra during his days off.  Another alumnus of Machito’s orchestra is the bongos player of the Gran Combo de Puerto Rico: Richie Bastar, who as a teenager became the substitute bongos player of that school orchestra.  With the privileged memory that characterizes him, Mario Grillo states with admiration that in 1979 Machito identified excellence in Isidro Infante -also a former student of Machito- when they played in Finland.

Although Machito, Jr. has not insisted on being Machito’s son, it is not possible to forget that he is the son of one of the greats of mambo, creator of Cubop and salsa, so it is not surprising that his father is still a topic of conversation in musical circles.

Here is one of my favorites (Arrangement by René Hernández)

 Website: Tito Rodríguez, Jr. “The Palladium legacy lives on”

WebsiteBy: Bella Martinez “The Irreverent Salsa Writer” Puerto Rico

Bella Martinez
Insurrecta By: Bella Martinez

WebSite: Bella Martinez

 

Home

 

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 26
  • Page 27
  • Page 28
  • Page 29
  • Page 30
  • Interim pages omitted …
  • Page 33
  • Go to Next Page »

International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.