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Veruska Verdú woman full of Barloventeña roots currently doing artistic work in Peru

On January 26, 1993 was born in the city of Caracas Venezuela, Cristina Veruska Verdú Mendoza, a woman full of Barloventeña roots.

Currently doing artistic work in Peru,

Veruska Verdú woman full of Barloventeñas

Premiering the songs “ME CANSE DE TI, LA NEGRITA, Y PASITO A PASITO” This is the first advance of “Caminando”, solo album that the Venezuelan artist plans to release this year and which will include songs of her authorship.

Third finalist of “LA VOZ PERU” season 2022, a program of great artistic relevance, where for the first time in the program a participant arrives as a foreign singer to the final.

Singer in Tonny Succar’s orchestra in Peru with Mimy Succar.

Special participation in the video clip, QUIMBARA of the producer Tonny Succar.

Participates hand in hand with the great musician and international producer Tito Manrique creator of the Salsa criolla, nominated to the Latin Grammy and winner of VIÑA DEL MAR. Participating in a solo track on his album Abriendo Caminos with the song and video of the song Taita Bilongo (Peruvian salsa/afro fusion).

From the production of Puerto Rican composer Eduardo Zayas and his project ¨EZ la Banda¨ sings with another legend of salsa singer Rafy Andino singer of the MULENZE Orchestra the song ¨Sabor y Sandunga¨, also recorded a song with Luchito Muños “Dos puntos de vista”.

Veruska fue invitada especial en dos temas de la producción llamada “Huerta de Soneros” con el tema ¨Yo soy la Rumba¨ y otro junto al legendario cantante Johnny Vega (cantante de Cortijo y su Combo) ¨Nació para cantar¨, igual del compositor Eduardo Zayas.

Veruska Verdú, a woman full of Barloventeño roots, is currently doing artistic work in Peru.

Also invited to the production of producer Gerson Zayas, performing the song “Cuando deje de amarte”.

Works with producer and pianist Kike Purizaga, Mario Cuba, singer Carlos Mosquera, with Juan Medrano “Cotito” known as the voice of the cajo of Peru and many more.

Along with producer Alberto Crespo and Daniel Espinoza, recording choirs for the film of Ricardo Rey and Bobby Cruz with Rodrigo Mendoza and Wilmer Lozano.

She is invited to work with international musician Alfredo Naranjo in his project “El Guageo” with singer Edgar Dolor Quijada.

Later they work together with the great Venezuelan musician Nene Quintero in the “Be Jazz Sessions” project also winner of the Pepsi Awards 2019 which sold out all their concerts during the framework of its activities which had international reach.

She sings as a special guest with the classic Sonero del Caribe.

She shares the stage as a duo with Rodrigo Mendoza, singer of Dimensión Latina and of great worldwide trajectory.

She is part of the project “Salsa Master” with the participation of Edgar dolor Quijada, Marcial Isturiz, Rodrigo Mendoza and percussionist Cheo Navarro.

Veruzska was also a special guest in the orchestra “RUMBEROS DEL CALLEJON” of Carlos Padron in which she participates in its production along with the staff of artists such as Wilmer Lozano, Rodrigo Mendoza, Gonzalo Diaz, Memo Arroyave, and international artists such as Tito Nieves, Gilberto Santa Rosa, Maelo Ruiz and Domingo Quiñonez.

He began his musical career when he was only eight years old in the Afro-Venezuelan genre (traditional Venezuelan Afro music). Where he participated in various festivals being in first place in each of them.

Later he joined the ranks of the prestigious “Orquesta Latino Caribeña” of the orchestra system which is directed at that time by the great maestro Alberto Vergara, orchestra with great projection and impact in the country (Venezuela), participating in major festivals in countries like the United States and Colombia captivating the public with his voice.

Pasito a Pasito · Veruska Verdú

All the power of her voice, the flavor and the feeling.

Songs from the album that she is recently finishing the recording of

La Negrita

Pasito a Pasito

Me Canse de ti

It is a great joy for me to share this event with you. My dear friend Veruska Verdu does not stop growing and now she is going all out with the help of Takina Records to make a Celia Cruz Tribute in style.
By: Alberto Valles Salazar.

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Verano Producciones Colombia with Jimena Verano presents Noel Montano

Latin America / Colombia / Medellin

On this occasion, the promoter Jimena Verano introduced us to the singer and poet “Noel Montano” born in Cuba

Jimena Verano: He began his first artistic activities at a very early age, from the age of 7 he did his first school performance work called “El Sabio y el Boatman”, then at the age of 14 he leaned towards writing, writing poems, poems, among others. At the age of 16 he wrote his first song called “Desecho y Vacio”, which was part of the record production Cruzando Fronteras” by the Uruguayan singer Pablo Alejandro along with three other songs.

Noel entered the world of modeling and acting, in 2001 with the company “Cosmodiva Talents”, he participated in a number of television programs and commercials on different networks such as “Sabana Gigante”, “Dinamitados” (Americateve), among others. After 2 to 4 years, he is invited to join the group Climax from Mexico (table that applauds the most, ZaZaZa), a song that achieves the fame of that group, allowing it to tour various international stages and being winners and multiple nominees for more than 30 awards musicals.

Noel Montano artist interviewed by Jimena Verano

In 2013, Noel published his first book of poetry and reflections “When the soul sings” which can be purchased on Amazon and other online stores. Also that same year he released his first musical single “Apariencias”, which is having a great success. good acceptance internationally.

He is currently working as a composer for different artists and groups inside and outside the USA. He is currently preparing for a media tour in Colombia with the help of Jimena Verano, his promoter VERANOPRODUCCIONES COLOMBIA, who tells us that “Noel Montano came to the artistic world to leave your own legacy

For more information contact them through email: [email protected]

What The Namm Show is and how it works

Latinos and their music have managed to conquer all types of spaces over time thanks to their talent and dedication, and one of them has been The NAMM Show, which is the event to which we are going to dedicate the next lines to be read.

The NAMM Show is an annual trade fair for music producers from all over the world which is organized by The National Association of Music Marchants (NAMM) and is intended to receive suppliers, distributors, social communicators, artists and guests from NAMM member companies. The event takes place in January of each year at the Anaheim Convention Center in California, United States, and the 2024 edition took place between January 23 and 35.

Among the main reasons for the realization The NAMM Show we can mention the promotion of the music industry and the producers offered to consumers anywhere on the planet, which makes it a very important space for anyone who wants to have a place in this highly competitive business.

NAMM Show at the Anaheim Convention Center — The Anaheim Convention Center, where the NAMM Show is held every year

The National Association of Music Merchants

Before delving into what The NAMM Show is, we think it is appropriate to talk about the organization in charge of realizing it and what exactly it does.

The National Association of Music Merchants is a non-profit association that focuses on promoting the advantages and benefits of music and seeks to strengthen the marketing of music products in general as much as possible.

The association was founded in 1901 under the name of The National Association Piano Dealers of America, but since it had much more ambitious aims for the future, the name was changed to NAMM. Today, NAMM and its trade shows function as a meeting center and bank of information for all who wish to stay abreast of the very latest in music products, recording, sound, among other things. However, it is important to note that activities and courses created by NAMM were offered to interested parties of all ages and musical backgrounds.

An important division of Namm that must also be mentioned is The NAMM Foundation, which is a subdivision founded in 2006 of the aforementioned organization that seeks to promote active participation in the creation of music making use of scientific research, donations and public service. A very important element of The NAMM Foundation is that it relies on the generosity of industry members and is based on donations and trade association activities.

This foundation provides opportunities for people of all ages, funding scientific research in music and music education.

The NAMM Show

The NAMM Show is considered as one of the largest trade shows in the music industry to be found on a global level and the most important producers, distributors, artists, record labels, music entrepreneurs and accredited members of the media get together every year at this lavish event to promote everything it has to offer to its audience.

All who enters The NAMM Show will see vendors displaying all kinds of products in stands, allowing traders and producers present to keep up with the latest in music, reach all types o agreements and make purchases of what they need for the next few months of work. In addition to that, the event draws renowned musicians, who also exhibit their own models and equipment to those who may want to acquire them.

Among some important facts about The NAMM Show, we can mention that 2018 was very important for the event, as it was the year in which it began to be held at the Anaheim Convention Center, joined the Audio Engineering Society and organized the Parnelli Awards, which are the prizes that reward all those professionals and companies that work behind the scenes so that everything works such as lights, effects, projection, among other areas.

Three years later, The NAMM Show was not held in January due to the Covid-19 pandemic, so instead, NAMM held a virtual meeting which it named ”Believe In Music Week” starting on January 18 and had over 500,000 views from the general NAMM membership. While it is true that this event was about The NAMM Show every year, its purposes were very similar, as it sought to answer the immediate needs of the companies that are part of NAMM through training for opinion leaders who lead each of the music industry segments, especially at a time as complicated as those experienced back then.

Products at the NAMM Show — Some of the music products offered at The NAMM Show in 2024

Last events of The NAMM Show

Once the pandemic began to decline, fortunately the event was again held at the Anaheim Convention Center in 2022 with a three-day trade show that compensated perfectly for the previous year’s lockout.

In 2023, the trade show held in April of that year welcomed more than 46,700 attendees from more than 120 countries and more than 1,200 exhibitors representing more than 3,000 brands overall, making it one of the largest and most beat-attended editions in recent years. This is not surprising due to the quarantine.

As for this year’s edition, the event had a number of 1600 stands offering their music products, 3500 brands and about 62,000 attendees.

El Tresero Moderno San Miguel Perez

Cuba is and will continue to be one of the main cradles of the best artists in Latin America and San Miguel Perez is one of those cases. The producer, composer and singer gave us an exclusive interview to talk about his musical beginnings, his history and what he is currently working on. Don’t miss it!

Tresero San Miguel — This is San Miguel Perez, ”El Tresero Moderno”

San Miguel, El Tresero Moderno

San Miguel is known in his country as ”El Tresero Moderno” (the modern tres player in English) due to the styles he uses when playing. He chose the Cuban tres as his main instrument because it is a very important icon in the music of his country and the one that most represents Cuba internationally,

His first contact with music occurred at the age of 10, when he began studying classical music, but adding the Cuban tres. He followed this same path throughout high school and university until he became part of some Cuban popular music groups such as Los Jóvenes Clásicos del Son and Adalberto Álvarez y Su Son.

Together with the latter group, he released the album ”Respeto Para Los Mayores”, which was very popular at the time. This success led them to collaborate with great orchestras such as Los Van Van, with whom they shared the stage sometimes.

On one occasion, one of the members of Los Van Van took the stage to jam with the guys of Adalberto Alvarez y Su Son, including San Miguel. Seeing the Cuban’s talent and style with the tres, he baptized him with the nickname ”El Tresero Moderno”. This nickname had to do with his playing and the influences that the artist brings to the instrument when making a solo.

San Miguel playing — San Miguel Perez playing the Cuban tres live

Cubadisco

San Miguel was twice awarded with the Cubadisco Award, one in 2011 in the category of Best Tresero and the other in 2013 in the category of Best Traditional Cuban Music. These recognitions were very important for the musician, as the award was the result of a previous contest, which was focused on the work of treseros, singers and pianists from all over Cuba.

The primary objective of this contest was to rescue Cuban music and give new talents a chance to make their art known. Adalberto Álvarez, Frank Fernández, and Mayito de Rivera were part of the contest’s presidency.

Given that San Miguel was one of the winning treseros, the Bis Music label released an album called ”Treseros de Cuba”, material in which the young man was included. This was the album which won the Cubadisco award in 2014.

After receiving both awards, Adalberto Álvarez met up with San Miguel to invite the Cubadisco winner to join his group. He took advantage of the departure of the former tresero in the group to invite him.

Los Angeles

San Miguel’s move to Los Angeles was due to a purely professional issue at first. He went to play with Adalberto Alvarez, Peruvian-American singer Cecilia Noël, her husband Colin Hay from Men At Work and other artists living in the United States. Due to this and other work proposals, he decided to stay in Tampa and, time later, to move to the city of Los Angeles and make it his permanent residence.

It should also be mentioned that many other artists have had to work other jobs outside of music in order to make ends meet, but fortunately this was not the case of San Miguel, who had the opportunity to work only in music and did not need to resort to other activities out of his passion. He has dedicated himself fully to playing, recording and producing music for the past 10 years.

San Miguel won the Cubadisco Award — San Miguel twice won the Cubadisco Award in his native country

Composition, production and singing

Regarding the areas of music in which he has specialized, San Miguel began by explaining that he made a good improvement in composition during the time he played with Los Jóvenes Clásicos del Son. He also learned to make arrangements based on traditional music, something in which the director of the group, Ernesto Reyes Palma, played a very important role.

Regarding production, the artist did not participate much in that area, but he eventually did in the United States. It is in this country that he officially started his career as a soloist, tresero and artist. Three years after arriving in Los Angeles, he produced a first album called ”Un Poquito de Amor” in collaboration with Cecilia Noël and Colin Hay in 2017, which was a great learning experience for him, as he was able to experiment and mix many seemingly disparate rhythms.

Other areas in which San Miguel would like to specialize are sound engineering and remastering, but he is working hard to do so.

Current projects

As for the current projects, he is currently promoting his single ”Besito Bon Bon”, which is the main song of his new album. In fact, San Miguel and his team are planning to give this same name to the whole album. On this occasion, he mixed electronic sounds with traditional Cuban music to give a much more modern rhythm to the traditional genres coming from the island. The album has nine songs, is produced by Jay Carona and contains some collaborations with Cecilia Noël.

¡Attack Sergio! Unbreakable: A fun read because of the contradictory content

I placed the order online on October 25, 2023. By return email, I received confirmation of payment and a promise to receive my copy the following week.

However, after several days I received a delay notification from the supplier. It was understandable that an artist of Sergio George’s stature would trigger interest in acquiring the work that promised to tell his story, perspective and opinion on the music industry. Exactly on November 25, 2023, the order arrived.

¡Attack Sergio! Unbreakable: A fun read because of the contradictory content

As a reader, I was deeply disappointed with the content of the “book”. Attack Sergio! Unbreakable falls short of being an autobiography. I would classify it as a self-help book with little depth, no substance.

Writing a book requires literary knowledge, basing the content on rigorous research and stating the data with mathematical precision.

The cover of the text is appropriate for the trajectory of the artist who is the subject of the text. However, the data on the cover that assures that he is the winner of 19 Grammy awards contradicts the text. Specifically, on the third page of the introduction it says that he is the winner of 18 or 19. Evidently, the recently launched book should not be taken as a reference for a subject of such seriousness.

From the legal page it is clear that Sergio George is the author and that Janice Rodriguez was in charge of editing. Sadly, the work lacked editorial care, which detracts from the literary value of what is presented. There are many expressions that seem to be literal translations from English and that do not necessarily maintain the idiomatic integrity of what the author wants to express. Now, if that were the case, you should stop counting the missing and extra accents.

Having said that, I am going to manage my criticism, since space is limited and the idea is not to write another book about the “book”. Certainly, in the world of the versed salsero, of which I am one, the most awarded producer in Latin music has a great story to tell. But his literary delivery fell short. I understand the intention to approach his complaint as a self-help book. But that grand intention also failed.

I read in each of the 128 pages discontent, loathing, complaint, frustration, resentment and wounded self-esteem. Objectively, you have to read carefully to see that what he claims to do is the opposite of what has brought him so much controversy.

In his usual combative style Sergio George launches harsh criticisms of salsa artists. Resentment has won out over objectivity. Each blow takes away the value of his exposition, until it becomes the outlet that we all need to have at given moments.

Of course, emotional maturity is what prevents one from publishing matters that should remain in the privacy of conversations between the affected parties.

With a high sense of arrogance, characteristic of narcissistic personalities, the author accuses the “great salseros” of having murdered salsa because of their ego, pointing them out as the culprits of the death of the “musical genre”.

This becomes another of the great contradictions of the text. At times he claims that salsa is not a genre, but on multiple occasions he refers to salsa as a musical genre. On the other hand, he says that salsa is in danger of extinction shortly before assuring that it is dead. His point of view in that sense is not clear either, although he does state near the end that there is a legacy that does not die.

This is the contradictory nature of the reading, whose common thread is the attack. That may be the origin of the idea of the title, although at first glance one might think that “Attack Sergio!” is the repetition of the battle cry that invites him to attack the piano, while he prolifically produces music.

I believe in the evolution of the species and I see that the adaptations through which salsa has gone through are similar to the genetic modifications necessary so that, within each species, the fittest survive.

The text has several anecdotes. However, due to the lack of details, these do not add value to the construction of the history of salsa. In some of them, the names of certain characters are not mentioned. I guess the author did not want to enter into a request for relays or preferred not to risk dealing with legal controversies.

With so much that Sergio George has contributed to the history of Latin music, it is a mistake that the book has not been given more structure and objectivity.

Sergio George has been a cornerstone in the history of Afro-Latin rhythms and is the owner of a brilliant musical career that has made many shine. But to that exposure, the text does not do justice either.

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