• Skip to primary navigation
  • Skip to main content

International Salsa Magazine

  • HOME
  • Previous editions
    • 2026
      • ISM / April 2026
      • ISM / March 2026
      • ISM / February 2026
      • ISM / January 2026
    • 2025
      • ISM / December 2025
      • ISM / November 2025
      • ISM / October 2025
      • ISM / September 2025
      • ISM / August 2025
      • ISM / July 2025
      • ISM / June 2025
      • ISM / May2025
      • ISM / April 2025
      • ISM / March 2025
      • ISM / February 2025
      • ISM / January 2025
    • 2024
      • ISM / December 2024
      • ISM / November 2024
      • ISM / October 2024
      • ISM / September 2024
      • ISM / August 2024
      • ISM / July 2024
      • ISM / June 2024
      • ISM / May 2024
      • ISM / April 2024
      • ISM / March 2024
      • ISM / February 2024
      • ISM / January 2024
    • 2023
      • ISM / December 2023
      • ISM / November 2023
      • ISM / October 2023
      • ISM – September 2023
      • ISM – August 2023
      • ISM July 2023
      • ISM Edition June 2023
      • ISM – May 2023
      • ISM April 2023
      • ISM March 2023
      • ISM February 2023
      • ISM January 2023
    • 2022
      • ISM December 2022
      • ISM November 2022
      • ISM October 2022
      • ISM September 2022
      • ISM August 2022
      • ISM July 2022
      • ISM June 2022
      • ISM May 2022
      • ISM February 2022
      • ISM January 2022
    • 2021
      • ISM December 2021
      • ISM November 2021
      • ISM October – 2021
      • ISM September 2021
      • ISM August 2021
      • ISM July 2021
      • ISM May 2021
      • ISM April 2021
      • ISM June 2021
      • ISM March 2021
      • ISM February 2021
      • ISM January 2021
    • 2020
      • ISM December 2020
      • ISM November 2020
      • ISM October 2020
      • ISM September 2020
      • ISM August 2020
      • ISM July 2020
      • ISM June 2020
      • ISM May 2020
      • ISM April 2020
      • ISM March 2020
      • ISM February 2020
      • ISM January 2020
    • 2019
      • ISM December 2019
      • ISM November 2019
      • ISM October 2019
      • ISM Septembre 2019
      • ISM August 2019
      • ISM July 2019
      • ISM June 2019
  • Spanish
  • Download Salsa App
    • Android
    • Apple

Search Results for: Music Awards

Spanish Harlem Salsa Gallery & Johnny Cruz: ¡Que viva la Salsa!

North America / USA / California

Spanish Harlem Salsa Gallery & Johnny Cruz: ¡Que viva la Salsa!

A private collection that was built over four decades has opened its doors to the public in El Barrio, New York, becoming the only permanent exhibition dedicated to salsa and its heritage

Johnny Cruz Photo
Johnny Cruz Photo

By Carmen Mercedes Aular

With the magic and passion of Johnny Cruz as host, Spanish Harlem Salsa Gallery opened its doors to the New York community and the world a year ago, after 5 years of starting as a private gallery for an exclusive audience.

Spanish Harlem Salsa Gallery
Spanish Harlem Salsa Gallery

In this extraordinary place are exhibited 40 years of music, experiences and memories that now everyone can relive and consequently know the history behind each instrument, behind each object that rests in this immaculate space and carefully organized by Cruz. The collection includes instruments, pictures, newspapers, clothing and several gadgets donated by great musicians of Latin music.

Must share the good things

The initiative to bring the VIP experience to more people was conceived by Johnny Cruz to realize the positive impact that the gallery would have on the community of El Barrio and the way in which, through it, he could get more involved with schools from the neighborhood. The goal is to continue teaching children and adults the history of Latin music and show them how music is part of history and culture, and how it’s also part of El Barrio.

Spanish Harlem Salsa Gallery Photo
Spanish Harlem Salsa Gallery Photo

Cruz hopes to tell the story of each element of the gallery to anyone who wants to listen, and continue to increase the collection with donations from the stars of Latin music. Anyone interested in the history of music can learn something new and continue to share this information with other people so that the successes of these artists are never forgotten and kept alive in the collective memory.

 

In the near future, they hope to carry the information from the gallery to schools and universities in New York. In addition, they are working to collect resources to expand the collection and preserve exposure in the best and safest way possible, and become a source of employment for the community.

 

What awaits you at SpaHa Salsa Gallery?

At 1708 Lexington Ave NYC, you can find a wide variety of instruments, costumes, and other items from top artists of Latin music. One of the pieces of more recent data is the costume used by Sophy from Puerto Rico, in the tribute concert to Rafael Hernández at the Center for Fine Arts of Puerto Rico.

Photo by Spanish Harlem Salsa Gallery
Photo by Spanish Harlem Salsa Gallery

The great Eric Vélez supported the gallery by donating the congas that are in the permanent exhibition. You can also appreciate the tuxedo that Adalberto Santiago used in his 55th anniversary concert and a Bobby Cruz costume. A piece that you definitely have to watch is the colorful and vibrant Celia Cruz’s dress. Mike Rodriguez donated his güiro, maracas and tamboril. Willie Álvarez’s trombone also rests in this exposition.

Spanish Harlem Salsa Gallery photo 4
Spanish Harlem Salsa Gallery photo 4

Tourists and locals can learn about the history of objects belonging to musicians of La Fania All Stars or La Sonora Ponceña, the shoes of Héctor Casanova perched on the congas of Eddie Montalvo and numerous pieces full of anecdotes that will always, very gladly, share their host. The commitment of the gallery, and Johnny Cruz, is reaffirmed every day with donations of great glories that have a single purpose: to keep the music alive.

Eduardo Guilarte and Johnny Cruz
Eduardo Guilarte and Johnny Cruz

Soon, you will have access to the membership of the SpaHa Salsa Gallery, with which you will get information about the events before the general public and discounts in a wide network of restaurants in town, among other benefits, as a way to promote the gallery and obtain funds for its expansion and maintenance.

Within the gallery’s events programming for this month is Pablito Rosario and Cachete Maldonado’s visit, a celebration for Governor Andrew Cuomo for his triumph in the primaries vote in the state of New York, and another for Assemblyman Roberto Rodríguez, who has the support of the Latino community in the area where SpaHa Salsa Gallery lives. Moreover, Nicky Marrero, musician of the Fania All Stars, will donate the timbales he used recently in a tribute to Celia Cruz, so you can meet him in the gallery; on that day, he will be signing the instrument to formally deliver it to the collection.

Spanish Harlem Salsa Gallery photo 3
Spanish Harlem Salsa Gallery photo 3
Drum - Photo
Drum – Photo

The gallery is open to the public from Wednesday to Friday from 4:00 pm to 7:00 pm, and Saturdays from 1:00 pm to 8:00 pm at 1708 Lexington Ave. NY 10029 (El Barrio).

You can get more information about events, membership and donations by calling 917-747-8505.

 

About the precursor of the initiative

Johnny Cruz has a history of 40 years in the world of Latin music, during which he has been collecting musical instruments. In the last 5 years he created Spaha Salsa Gallery in El Barrio in New York City and a year ago he shares it with friends, contacts, tourists and the community.

Adalberto Santiago flyer
Adalberto Santiago flyer

He has been a percussionist for the last 40 years and is passionate about music, singing it, producing it, composing it, telling it, living it today and keeping it alive forever. He has worked closely with some of the most outstanding Latin musicians in the business throughout his career and has been honored with a variety of awards over the years.

Photo by Johnny Cruz with more music instruments
Photo by Johnny Cruz with more music instruments

At this time, he produces a public access television program for mnn.org called The Windows of Latin America. The program has been on the air weekly for 20 years, and it is the only TV space in New York where salsa is broadcast.

Jhonny Cruz and Adalberto Santiago
Jhonny Cruz and Adalberto Santiago

In a few days he will be premiering a collaborative production with Adalberto Santiago, with songs that recap his musical career of more than six decades and have the admiration and gratitude of Cruz. Within the framework of this launch, there will be an event in which great Latin music personalities will meet again at the Spanish Harlem Salsa Gallery to share a fun time with fans and friends.

 

Since the beginning of this trip, his desire has been to create a space for the community. Sharing these artifacts is their way of giving back to a community that they have had the pleasure of being part of for many years, a bit of their culture and their heritage for the world.

Johnny Cruz
Johnny Cruz

19va Entrega Anual de los Latin Grammy

North America / USA / Las Vegas

19th Annual Latin Grammy Awards. The most important award ceremony of the Latin American Music Industry will be held for the fourth time in Las Vegas, Nevada

The main international event in Spanish that brings together the best of Spanish-speaking music reaches its nineteenth live broadcast, from the MGM Grand Garden Arena in Las Vegas, Nevada for the fourth time, to reward and honor the achievements of professionals of music throughout the year. The ceremony of the 19th Latin Grammy Awards is here, and on November 15 you will be able to enjoy it through the Univisión signal for the United States and with the #LatinGrammy you will be able to follow it minute by minute during its three hours of transmission by all social networks.

19 Latin Grammy Nominaciones
19 Latin Grammy Nominaciones
The most important night of Latin music 19 Latin Grammy
The most important night of Latin music 19 Latin Grammy
Congratulations Latin Grammy Nominees
Congratulations Latin Grammy Nominees

Each year the Latin Recording Academy awards recognition to Latin music in 49 categories for work recorded in two languages: Spanish and Portuguese. This prestigious institution also endorses musical genres, identifies new talent, recognizes legendary living artists, and preserves and archives both recordings and videos in order to preserve the valuable Latin American musical culture.

The global impact that Spanish-language recordings have caused this 2017-2018 has proven once again that this year each category will be close to its maximum exponential, which shows that MUSIC made by Latinos has an enormous export capacity, and further evidence that the Latin Grammy awards continue to be one of the specials with the largest audience in the country, as it integrates the largest audience of diverse generations united to witness the annual event with the greatest presence of artistic talent gathered in the same show.

FOR THIS 19TH AWARD OF THE LATIN GRAMMYS, THE NOMINEES ARE:

BEST SALSA ALBUM

  1. Dancer’s Corner

Pete perignon

Record Label: Pete Perignon Music

“La Esquina Del Bailador” is the second production by musical director and master percussionist, Pete Perignon. This album contains five unreleased singles and five re-interpretations of classics. “Gotita Falling in Key” was his first promotional theme. This album released in 2017 has versions of classics with modern arrangements such as: “De Mi Para Ti” (Bossa recorded by Tito Puente and Santos Colón), “El Beso Discreto” original from the Cuban songbook Trio Matamoros, among many other original songs and versioned

Pete Perignon
Pete Perignon
  1. Village Singer

Alexander Abreu and Havana D’ Primera

Record Label: Páfata Productions

Alexander Havana D Primera - Cantor del Pueblo
Alexander Havana D Primera – Cantor del Pueblo
  1. For My People

Charlie aponte

Record Label: CA Records Inc.

Charlie Aponte
Charlie Aponte
  1. The Sound Makers

Chiquito Team Band

Record Label: Planet Records

Chiquito Team Band - Los Creadores
Chiquito Team Band – Los Creadores
  1. 7/25

Victor Manuelle

Record Label: Sony Music Latin

Victor Manuelle y Juan Luis Guerra
Victor Manuelle y Juan Luis Guerra

BEST TRADITIONAL TROPICAL ALBUM

  1. To Me What – Tribute To The Cuban Classics

José Alberto El Canario & The Santiaguero Septet

Record Label: Los Canarios Music

In this category, the Septeto Santiaguero, originally from Cuba, is nominated for its fourth album “A Mí Qué- Tributo A Los Clásicos Cubanos”. This ensemble founded in 1995 recorded this production in the company of the Dominican interpreter José Alberto “El Canario” and other music stars. This record material has 13 Tracks and was released on May 25, 2018.

  1. Medoro Madera

Rubén Blades With Roberto Delgado and Orchestra

Record Label: Ruben Blades Productions

Medoro Madera
Medoro Madera
  1. The Party Continues

The Sonora Santanera

Record Label: Sony Music

Sonora Santanera
Sonora Santanera
  1. Omara Always

Omara Portuondo

Record Label: Egrem

Omara
Omara
  1. Reasons

Maria Rivas

Record Label: Angel Falls Artists Inc.

Maria Rivas
Maria Rivas

BEST TROPICAL SONG

  1. I want time

Juan Carlos Luces & Víctor Manuelle, songwriters (Víctor Manuelle Featuring Juan Luis Guerra)

Cut off: 7/25

Record Label: Sony Music Latin

Victor Manuelle 25/7
Victor Manuelle 25/7

The prominent Puerto Rican singer-songwriter and producer, Víctor Manuelle, began his professional career in 1993, and to date has sold millions of records worldwide. He has earned 16 LATIN GRAMMY and GRAMMY nominations, thus establishing himself as one of the most admired artists of his generation. He has placed 46 singles on Billboard’s weekly Hot Latin Songs chart. Eleven of his albums have reached the place of honor in the Salsa genre for sales in the United States and Puerto Rico.

His hit “Imaginar” (2016) as a duo with urban artist Yandel, broke records, reaching #1 on the tropical charts thanks to his fusions of salsa with urban rhythms. In addition, it was named the most popular tropical song of that year, marking the third time that Víctor has obtained this important recognition, after his hits “Me Da Lo Mismo” and “ Tengo Ganas”.

Tonny Succar
Tonny Succar

In this 2018, Víctor celebrates his silver anniversary as a professional artist with his new record label “25/7” under the Sony Music Latin label. This album nominated for best Salsa album features collaborations with international artists, such as: Wisin, Bad Bunny, Juan Luis Guerra, Gilberto Santa Rosa and Glenn Monroig. The single “Quiero Tiempo” taken from this production is designated as one of the candidates to win the award in this important category.

  1. Marry Me

Silvestre Dangond, Nicky Jam, Juan Medina, Mauricio Rengifo & Andrés Torres, songwriters (Silvestre Dangond Featuring Nicky Jam)

Record Label: Sony Music Entertainment US Latin

Marry Me Silvestre Dangond ft Nicky Jam
Marry Me Silvestre Dangond ft Nicky Jam
  1. Fall in love dancing

Jorge Luis Piloto, songwriter (Reynier Pérez y Su Septeto Acarey Featuring Gilberto Santa Rosa)

Cut from: Fall in Love Dancing

Record Label: Independent

SEPTETO ACAREY
SEPTETO ACAREY
  1. I fall more in love with you

Jorge Luis Piloto, Jean Rodríguez & Tony Succar, songwriters (Tony Succar Featuring Jean Rodríguez)

Record Label: Unity Entertainment

  1. Simple Hearts

Fonseca, Mauricio Rengifo & Andrés Torres, songwriters (Fonseca)

Record Label: Sony Music Latin

 

BEST LATIN JAZZ/JAZZ ALBUM

  1. Mind of a Master

Bobby Valentin & The Latin Jazzists

Record Label: Bronco Records

Bobby Valentin
Bobby Valentin
Tracks:
1. De Nuevo a la Carga 7.El Cumbanchero
2. Latin Gravy 8.Mellow Funk
3.Orocoa 9. Endless Love
4.Smooth Ride 10.Freedom
5.Blast Off 11. God Bless the Child
6. Coco Seco  

 

Roberto Valentin, better known as Bobby Valentin, was born on June 9, 1941 in the town of Orocovis on the island of Puerto Rico. At a very young age, Bobby learned to play the guitar thanks to the teachings of his father. At just 11 years old, he formed his first musical trio with which he won his first prize, after participating in a local competition. In 1963 Bobby Valentin joined the Tito Rodríguez orchestra traveling to Venezuela twice.

This phenomenal bass player and arranger belonged to the Fania All Stars for 20 years and also arranged music at the same time for celebrities such as: Charlie Palmieri, Joe Quijano, Willie Rosario and Ray Barretto.

In 1975 he formed his own record label “Bronco Records” and released the album, “Va a la Cárcel” Vol. 1 and Vol. 2, among others.

Over the years, Bobby has made collaborations on recordings for great artists of international fame, such as: Larry Harlow, Ismael Miranda, Roberto Roena, Cheo Feliciano and the always remembered, Celia Cruz.

Likewise, Valentin has taken over the stages performing live in the United States during this year, and more recently launched his new production “Mind of a Master”, on April 14, 2018, with which he is nominated. for this important award.

  1. The House Of A Jazz Pianist

Adrian Iaies Trio

Record Label: DBN

  1. Universal Nature

Hermeto Pascoal & Big Band

Record Label: Scubidu Music

  1. Back To The Sunset

Dafnis Prieto Big Band

Record Label: Dafnison Music

PRIETO
PRIETO
  1. Jazz Flute Traditions

Nestor Torres

Record Label: Alfi Records

Nestor Torres
Nestor Torres

For more information visit the official website of the Latin Recording Academy:

https://www.latingrammy.com/en

Charlie Aponte presents his best salsa album

North America / USA / Las Vegas

Charlie Aponte presents his best Salsa album. Partying with his first Latin Grammy 2018 nomination

Puerto Rican salsero Charlie Aponte has plenty of reasons to celebrate his first Latin GRAMMY nomination, with his second production

Charlie Aponte Flyer
Charlie Aponte Flyer

“Pa’ Mi Gente” which was recognized in the category of “Best Salsa Album” for the nineteenth installment of these prestigious awards that will be delivered on Thursday, November 15 in Las Vegas.

“Very grateful to the Recording Academy, especially its members, for this important support that is definitely one more step to continue reaping success” said the artist who is reaching his five years as a solo artist.

“Pa’ Mi Gente” achieved an important debut, reaching the top of the “record pools” lists, with its songs, “La Salsa se Hizo Pa’ Bailar” and “No se le Presta el Alma”, which have been the most listened to, likewise; “Nobody takes away what you dance”, which was the first promotional single and which contains a video on his official YouTube channel, by this artist who works independently with the Criollisimo Inc. label.

This album is made up of 11 songs, among them one of his own authorship under the guidance of the musical director on the album and all his presentations, maestro Sammy García, who together recorded this production in the MÁS Audio studio of the sound engineer and producer Angelo Torres.

Charlie Aponte, who will soon release his new music video “Besos de Azúcar”, continues with his artistic commitments, including New York, Medellín and various presentations in his native Puerto Rico, and to end the year he will be with the public of Colombia, in the “Heroic City” Cartagena.

Biography Charlie Aponte:

Charlie Aponte
Charlie Aponte

Charlie Aponte, one of the most beloved voices remembered by thousands of salseros around the world, returns to the stage as a soloist in 2015 after 41 years of belonging to the salsa university, “El Gran Combo de Puerto Rico” Now he’s back as a solo artist.

Born in Caguas, PR on February 2, 1951. It was in 1973 when, after the departure of Pellín Rodríguez, he joined the “Mulatos del Sabor”. Since then there have been many successes that have been proclaimed as successes through Charlie’s voice. He has contributed as a vocalist and displayed his capacity as a sonero in hits such as “Brujería”, “Amor Brutal”, “La Loma del Tamarindo”, “Compañera Mía”, “No hay cama pa’ tan tan Gente”, “Hojas Blancas”, “ Rice with Beans”. Among many others.

In 2014, together with the multi-award winning producer, Maestro Sergio George (Top Stop Music), he presented his new musical proposal “Una Nueva Historia”. This new proposal has the best and most recognized composers and arrangers. Presenting the song “Para Festejar” as his new single in promotion, and grateful for the public’s reception of his musical production, which was on the Billboard charts for 10 consecutive weeks, which catalogs it as an excellent piece of music.

He debuts as executive producer of his new proposal “Pa’ Mi Gente”, a production by the best musicians, arrangers, composers, available in all major stores and digital platforms. In this new project he has a bolero composed by the artist, among other surprises for the public that follows him.

Accustomed to leaving his soul in each of his performances, he assures that with this album he intends that his followers listen to him, dance and continue to appreciate the quality with which his music is made.

The King of Bass Mr. Bobby Valentin

North America / USA / Nueva York

One step away from the Latin Grammy. The King of Bass Mr. Bobby Valentin

The Latin Grammy nomination of the experienced Bobby Valentin in the category of Latin jazz with the production “Mind of a Master” is another recognition of honor for his half-century musical career as an arranger and conductor.

“Mind of a Master” is the production with which Bobby Valentín enters the competition on the nineteenth day of the Latin Grammy. (Archive National Foundation for Popular Culture). Bobby, nominated last year in the category of salsa with “My rhythm is good”, is one of the five contenders for the Latin Grammy in the “Best Latin Jazz Album” section.

The other finalists are also Puerto Rican Néstor Torres (“Jazz Flute Traditions”), Adrian Laies (“The house of a jazz pianist”), Dafnis Prieto (“Back To The Sunset”) and Hermeto Pascoal (“Universal Nature”). . In a conversation with this medium, Bobby said that he will immediately capitalize on the nomination to promote the album at international festivals.

“We have sent to several festivals in the United States a report of what the album is and my career. We are waiting for answers. Right now I have a presentation at the Interamericana on Wednesday, October 17, which celebrates the 20th anniversary of the Music Department and there is a person interested in going to Costa Rica. It’s slow, but I have a lot of faith that little things will continue to appear. Latin jazz is another audience, although I know that many people who like salsa like it”.

Bobby Valentin
Bobby Valentin

The King of the Bass added that he feels as if he has won the precious golden phonograph. “The nomination of what is a salsa album is another style. This is another corner. What I’m saying is that after one is competing, even if you don’t win, the competition is good, as is being nominated among so many productions. For me the competition in Latin jazz is stronger than in salsa”. Bobby presents “Mind Of A Master” alongside The Latin Jazzists, who are mostly the musicians from his salsa orchestra, like Angie Machado and Eliud Cintrón. Bobby isn’t worried about purists arguing that they’re not jazz soloists.

“The musicians are happy. It is a genre that they like. Here they have been more concerned with projecting their styles and expressions”, Bobby reacts. A salsa musician can play jazz. This is how history supports it. Mongo, Puente, Machito, Mario Bauzá, Mario Rivera, Eddie Palmieri, Hilton Ruiz and Jerry González, among others, began in mambo and Afro-Caribbean dance music, prior to their foray into jazz.

“Like Ray Barretto, who was also linked to jazz. Finally, we all look for that corner. The same Néstor Torres, who started with Batacumbele. After one has done so many things in the tropical genre, one seeks satisfaction as a musician by looking for another corner”.

Jazz, however, is not new to Bobby Valentín. “Latín Gravy”, “Codazos”, “Shinny Stockins” and “Maiden Voyage” are several of the works recorded on his salsa albums. “It always caught my attention. When I was in New York, Latin jazz was mambo jazz. Later the name changed, but before it was done for the dancer, although there were solos. It’s no longer for the dancer. Now people sit down to listen to him. It was a good change.”

Bobby has not decided if he will travel to Las Vegas to be present at the awards ceremony, to be held in November. “I still don’t think so. It’s not because I’m going to win or not. To be competing even if I don’t win is reason for joy. I feel very happy. I have no plans yet”.

Next Wednesday the 17th he will perform with The Latin Jazzists at the INTER Metro Jazz Festival. That night he will perform the “Mind Of A Master” sequence. “I feel very happy. This record is like a baby to me. Although we have played tropical music, this is a new baby and that it is nominated for a Latin Grammy makes me feel very happy”.

Ralph Rivera’s rol in the promotion of Latin Culture

Just as we have talked about musicians and singers who have left to the Puerto Rican culture in the highest in the rest of the world, it is also time to highlight the role of other figures who have contributed immensely to the way in which the Island of Enchantment is perceived by others: the cradle of several of the best artistic exponents from Latin America. One of them is Ralph Rivera.

From the Spaha Salsa Harlem Museum, we have always sought to promote Latin culture by giving space to figures who do their part in making sure we are respected on an artistic level. Such is the case of writer, producer and financial executive Rafael J. Rivera-Viruet, better known as Ralph Rivera, to whom we will dedicate the next lines of this article.   

Financial Executive Ralph Rivera
Puerto Rican financial executive and writer Ralph Rivera

Who is Ralph Rivera?   

Ralph Rivera was born in a coffee farm in the municipality of Utuado, the third largest municipality in Puerto Rico, which is located behind Ponce and Arecibo and is part of the mountainous region known as La Cordillera Central.   

Like many other Puerto Ricans of the time, his parents were seeking a better future for themselves and their child, so they made the decision to move to New York City, United States, thus becoming part of ”The Great Migration” in the 1940s, which consisted of a massive exodus of Puerto Ricans to Uncle Sam’s country as a result of its growing dominance over the island and the devastation caused by ”The Great Depression”, with which Puerto Rico was greatly affected.   

Once in the United States, the family settled in the South Bronx, where little Ralph spent his childhood and youth being part of New York’s public school system. It was full of children who wanted to get out of poverty through education and hard work. Ralph was certainly no exception, as he wanted the same thing and would do what he could to make it happen.   

Over the years, the young man acquired all the knowledge he could in the area he was most passionate about: business. Of course it was not an easy road, but Ralph managed to reach important positions in this field. When he worked for the auditing firm Price Waterhouse, he was hired by the talent agency Ashley Famous to handle the company’s financial affairs.  

Ralph’s beginnings were not easy
Ralph’s beginnings were not easy, but at the end he achieved all his goals

When he gained enough experience, he went for bigger challenges in his career. That was when he met his greatest mentor, fellow executive Marvin Josephson, with whom he created mergers and acquisitions in order to found International Creative Management (ICM) the Behemoth Talent Agency. 

Moving to Los Angeles 

At this point, Ralph had already fulfilled many of the dreams he had set out to achieve professionally, but he still has plenty to prove in the field. It turns out that, in the 1980s, he was given the opportunity to move to Los Angeles to work closely with Martin Starger, former president of ABC television, and Sir Lew Grade, who at the time was the head of Marble Arch Productions, a famous entertainment company in England. 

‘‘Sophie’s choice” and ”On Golden Pond” are among the projects the entrepreneur took on with the company, but his aspirations just kept growing and led him to work with Marvel Comics and Stan Lee himself on the television animation production side. Some of the Marvel titles Ralph worked on include ”Iron Man”, ”Spider Man”, ”The Fantastic Four” and many others.   

In the mid-1990s, he returned to his native island of Puerto Rico and settled in its capital, San Juan, to focus on producing documentaries about Hispanic American culture, including politics, cinema and, of course, music.   

Ralph’s book
Cover of the book ”HOLLYWOOD Se Habla Español

Ralph as a writer   

The multifaceted executive is not limited to the aforementioned facets, but is also a writer and author of the acclaimed book ”HOLLYWOOD: Se Habla Español”, which has won multiple awards since its release. 

In the text, Ralph describes some of the most important achievements of Hispanics in Hollywood films over the last century, stories that should make all of us Latinos who read them proud. They are proof that all the effort we have put into being recognized worldwide has finally paid off despite the obstacles.

Johnny Cru ISM corresponde in New York City

 

 

Read also: Pedro »Pacholo» Segundo apoya al Spaha Harlem Salsa Museum 

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 15
  • Page 16
  • Page 17
  • Page 18
  • Page 19
  • Interim pages omitted …
  • Page 37
  • Go to Next Page »

International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.