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Musician and entrepreneur of Latin origin Jorge Torres talks about his band and his company

American multi-instrumentalist and entrepreneur of Puerto Rican descent Jorge Torres had a conversation recently with us about his musical origins, his company Jimmy Jorge Entertainment, his band, and his work with music today. In International Salsa Magazine, we are more than happy to interview him and learn what he has to tell us.

Jorge Torres and his conga
Musician and entrepreneur Jorge Torres next to his conga

Jorge’s beginnings in music in his native Chicago

Jorge said that when he was very young, his mother got a large stereo system that included a record player and radio where she listened to all kinds of music. His brother had a copy album “Che Che Cole” by Willie Colon and a cowbell he used to play constantly, making it the first instrument he heard in his childhood.

In the fifth grade in Philadelphia, he became interested in learning to play the guitar, but at that time his school did not offer guitar programs, but violin. So he decided to try the violin, but only played it during that year. In the eighth grade, he returned to Chicago to live with his father following the death of his mother, and his interest turned to steel drums, which he also referred to as Caribbean drums. 

He spent another year playing this instrument until he reached high school and moved back to Philadelphia to live with his brother, which is when he changed his mind again and started loving the trumpet and the conga. He was so passionate about the latter that he bought his own conga, which he still has to this day. Then, other musician friends taught him how to play it, and the rest is history.

Jorge Torres playing
Jorge Torres playing the conga live

Early professional career

His learning to play the conga was the beginning of his life as a professional musician, and he played for various groups such as La Orquesta Cupey, Orquesta La Precaución, and Orquesta La Opinión, among others. During this time, Jorge learned to play many other instruments such as bongos and timbales. His teacher was Mikie Rivera, renowned Puerto Rican singer-songwriter and trova and jazz guitarist, who met with the young man and other musicians in the cellar of a friend’s house to mentor them and work with them.

These meetings aroused in him the idea of creating his own band in the future because of all that Rivera taught him about the music biz, and he wanted to put that knowledge into practice as soon as possible.

Jimmy Jorge and The Latin Jazz Expenses

Jorge’s band started as a small jazz group, but he did not want to settle for that. At some point, he was interested in having an orchestra with four wind instruments, three singers, piano, bass, bongos, timbales, and congas. That is how Jimmy Jorge and The Latin Jazz Express project arose.

This project started as a six-member Latin jazz band in 1995, but has managed to grow to the point that it has about 12 members and plays many other musical genres, although salsa is still very present in its repertoire.

Jorge Torres and the band
Jorge Torres and the rest of Jimmy Jorge and The Latin Express

Through hard work, Jimmy Jorge and The Latin Jazz Express have managed to position itself in the industry until they became the house band on the radio station called “La Mega 1310 AM” for some time and have played at all kinds of events such as The Puerto Rican Parade, La Feria del Barrio, Penn’s Landing’s Hispanic Fest, among others. 

Some of the current members of the band are Peruvian singer Joseito Rivera, Puerto Rican singer Lia Montalvo, Dominican singer Hugo Tavares, conguero Edwin “Papo Buda,” percussionist Orlando Santana, and trombonist Edgar Salias.

Jimmy Jorge Entertainment

When Jorge began performing with American orchestras, he noticed that some of them, in addition to their musicians, also had dancers and DJs who were part of the orchestra and the show. The inclusion of these professionals in concerts seemed like a phenomenal idea to him and wanted to put it into practice for his own project, so he took advantage of the contact he had made with singers, DJs, photographers, dancers, and dance teachers to recruit them for his own shows in the future.

So, he began asking for phone numbers in order to build a network of artists he could count on in case he needed their services. Today, he has a large catalog of options for every type of show, making Jimmy Jorge Entertainment one of the most important Latin entertainment companies in Philadelphia today.

Read also: Raúl Eliza: from the army barracks to the stage and recording studios

Carlos Jimenez offers his talent and passion to charm the audience in universities, hotels, and restaurants all over New York

We are very happy because this beginning of the year has brought us a very friendly conversation with brilliant bandleader, composer, vocalist, and flutist Carlos Jiménez, who kindly answered the questions we had for him. 

The New Yorker has many interesting things to tell, so we hope that everyone will enjoy the material below.

Carlos Jimenez playing
Carlos Jimenez playing the flute live

Carlos’ beginnings in music

Carlos was born in New York City, but moved to Puerto Rico with his family when he was six years old. It was on the Island of Enchantment that he discovered his inclination toward music thanks to his trumpeter father William, and his cuatrista grandfather Cruz, who encouraged him to take music lessons. Therefore, he also began to receive musical training and built competence for playing percussion instruments such as the timbales, bongos, and congas. 

His first lyrical instrument was the trumpet, which he learned to play under the tutelage of Professor Pablo León at Francisco Zayas Santana High School. However, inspired by Mongo Santamaría and his musical arrangements for his song “Song For You,” he decided to switch instruments and start playing the flute, which he has continued to do.

Carlos’ return to New York

As a young man, he decided to return to his hometown highly motivated by the vibrant Latin music scene there, which he describes as “the city where all our dreams come true.” While there, he enrolled at the Music Conservatory of Westchester to study classical flute, but his training have not been completed. 

He also studied jazz harmony and voicing with piano teacher Michael Longo, who he describes as a good friend and teacher to the point of making a recording together. Unfortunately, Longo was one of the many victims of the COVID-19 pandemic, which was an immense sadness for Carlos and those who had the privilege of knowing him. 

Orlando Marín and Carlos Jimenez
Orlando Marín ”El último Rey del Timbal” and Carlos Jimenez

Results of his prolific career

After more than 20 years of successful career, Carlos has built a great reputation in the industry at the point of passion and hard work. He himself says that his good name comes as a result of his responsibility, reliability, and, most importantly, his ability to play good music.

His great skills as a professional and musician have led him to play at corporate events for companies such as Victoria’s Secret, Nike, ScotiaBank, Regeneron, and many others. In addition to that, he has also been able to play and lead orchestras in performances for universities and cultural institutions such as Lehman College, Sarah Lawrence College, New York Botanical Garden, Columbia University, and many more. 

Likewise, Carlos’ band has performed in so many festivals such as West Harlem Jazz Festival, Harbour Jazz Festival, Fall Harvest Fishkill Farm Festival, Lake George Festival, Summer Sound Festival, and many others. 

Altruistic side

In addition to the above, Carlos has also earned the respect of his colleagues thanks to the numerous galas, charity events, and community activities the artist has been involved in recent years, which has made him worthy of numerous awards for his community service. This shows that the flutist is not only passionate about his craft, which is music, but also uses it to do good to those in need. We can also add that he has headlined numerous shows at well-known restaurants and hotels such as Casa Cipriani Hotel, The Marriott, Ritz Carlton, The Lexington Hotel, among others.

Carlos Jimenez and Eric Adams
Carlos Jimenez and former New York Mayor Eric Adams

The Carlos Mambo Dulcet

Together with his orchestra, Carlos has released several albums, including “Red Tailed Hawk Vol. 1,” “Red Tailed Hawk Vol. 2,” and “Despierta Boricua,” among others. The artist closed the conversation by saying that his group continues to be formed and has more than 100 musicians and all are are wonderful.

Read also: La Nota Band showcases the best of Venezuelan talent

Europe – March 2017

Buika thubnails - Europe - March 2017

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.