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Interviews

How Jacira Castro and Salsa Power changed the Latin music scene

How did Salsa Power start?

Latin culture, specifically the musical part, has had a large group of unconditional allies who have promoted it worldwide through their work and platforms, being Chilean-American Jacira Castro one of the best known. Jacira is a salsa casino-style salsa teacher and web designer who had the dream of spreading the typical rhythms of our countries, but she did not figure out how until she came up with a revolutionary idea: Salsa Power. 

Salsa Power was born in 1999 as part of an initiative created by Castro and graphic designer Julian Mejia, who practically became her partner until the moment when the page stopped working. From that year on that the dance instructor began to generate contacts and develop human networks with people inside and outside the world of music, especially from the salsa genre. A particularity of this system devised by Jacira was that it was fed by the information received from people from anyqhere in the world about everything related to concerts, festivals, press conferences, autograph signings and much more.

Jacira Castro - Salsa Power
Dance instructor and web designer Jacira Castro – Salsa Power

How did this project work?

Thanks to the technology that was advancing little by little in all this time, there were many more contact ways and social media came along to facilitate these activities. The website grew to such an extent that it came to have more than 300 correspondents in over 60 countries, many of whom did not even have professions or occupations related to music, but wanted to strive to make the initiative successful and Latin artists and orchestras have a dependable space to promote their work.

Contrary to what many readers may have thought, everyone involved in this project never received a single cent or publicity in return for all the work being done. In fact, it was Jacira herself who had to pay for all the expenses related to Salsa Power such as plane tickets, travel, lodging, food, wardrobe, among other things. Not to mention the website maintenance and other hosting costs for the domain to work properly.

Fortunately, all that effort and money were worth it because Salsa Power rose to become the largest salsa website on the internet and a true reference for any independent media planning to do anything remotely like that. Much of the fruits harvested by this beautiful project can still be found on the internet and consist of articles, interviews, event coverage, videos and many other things.

The name Salsa Power was so respected that you could not talk about the Latin salsa scene in the United States without mentioning it, especially in South Florida, a place where competition for the first places was at its higuest. This competition was not only between artists and musical groups, but also between media, associations and academies, triggering some inconvenience and regrettable situations like the one experienced by Jacira and Julián a few years ago.

Jacira paid for all the expenses related to Salsa Power
Jacira paid for all the expenses related to Salsa Power

Controversies

Jacira has had run-ins with some important personalities of the Latin music community in Florida because of her political positions, which went against the current of a large number of Latin artists and dancers at that time, especially those who are part of the Cuban exile. Her attitudes towards the political situation in Cuba have been highly controversial, mainly those related to the U.S. economic embargo on the Caribbean country and the limitations on free cultural exchange between both nations. Both Castro and other leaders of the entertainment industry were opposed to the decades-old blockade, which has been maintained until today.

This caused the dance teacher to make some enemies in the Miami music scene, which led to the hacking of Salsa Power with the caption ”This is a communist website” in big red letters along with a message whose author calls Jacira ”communist” and ”pro-Fidel Castro”. Obviously, she got worried and immediately called Julian to bring down the page.

As they began to diagnose the issue and its possible causes, they concluded that those responsible were part of an association composed of a dozen dance schools in Miami and its sorroundings called Salsa United. Around the same time, this organization had just created its own website, which published content very similar to that of Salsa Power, so much so that its principal spokesperson Jolexy Hurtado and Jacira came to have some arguments and run-ins due to how much alike the interviews were in both websites. The conflict reached at such a level that Jacira states that Hurtado told her she was messing with the wrong guy.

Undoubtedly, this whole situation was a big headache for the web designer, but has never let any of this daunt her or make her feel inadequate. On the contrary, she has grown before adversities and has faced them with the gallantry that has always characterized her, since she knows what her work is worth in terms of quality and globality.

However, there comes a point when the effort and time invested are not enough, so it is time to be realistic and assume that everything has its end, as the great Héctor Lavoe would say.

Jacira and Larry
Jacira Castro with producer, composer, and pianist Larry Harlow

Farewell to Salsa Power and Jacira’s current life

After 22 years of operation of the Salsa Power project, many of the correspondents who provided information for the page got married, had children, studied, moved and pursued other professional opportunities that did not allow them to continue their work. For the same reason, Jacira had no choice but to terminate the project that was her life for more than two decades and publish a farewell message thanking all her readers for their support over the years and assuring that she will continue to travel and enjoy salsa and dance.

In spite of abandoning her duties as administrator of Salsa Power, the great impact of the Chilean-American’s work on those who have come to know her and collaborate with her cannot be denied. On her LinkedIn profile, there plenty of favorable reviews about her professionalism and commitment in every activity she makes.

From International Salsa Magazine, we wish her the greatest success in every project she undertakes and that she enjoys all the stages that are to come.

Read also. Pacifica Radio, history, shows and controversy

Izis La enfermera de La Salsa talks about her passion for music and nursing

This is our interesting conversation

Right now we are talking to Izis La Enfermera de La Salsa Good afternoon, Izis, how are you today?

I’m super happy and feel very blessed. I believe that being healthy is already a great blessing.

One of the things about you that has caught my attention the most is the name you chose. Why are you called Izis La Enfermera de La Salsa?

I have been a military nurse for the last 15 years. I mean, I’m a soldier in the United States Army. I work for the army as a nurse.

La Enfermera de La Salsa

So you use that name because of your first profession.

That’s correct. I loved the name because I believe that music has the power to cure, distract and heal. So, I think that mix was perfect. The fact remains that the name comes from my profession, but I also use music as part of the cure for my patients.

You come from a musical family. Evidently, that also influenced the path you took later on. What did you like most about the musical world while still a child?

I was born in Puerto Rico and my parents are Puerto Rican, but I moved out because my dad served in the army, so I followed in his footsteps. Indeed my family is musical and specialized in jíbaro music, which is very typical in Puerto Rico. I think this was the connection with my native island and my family, so to speak. When I listened to their songs, it inspired me to follow this path and, in particular, salsa was the genre with which I have made the strongest conection. My parents listen to a lot of salsa music and I fell in love with it. Since I was a child, I always wanted to be involved in these activities of dance and song.

Your first instrument was the flute. Do you play any other instruments?

I play a little bit of cuatro, which is the Puerto Rican string instrument, but I focus more on the flute and the vocal part. I used to play flute in classical music when I was in school, but I never thought I would use it in salsa. It’s the perfect combination.

How have you managed to combine your facets as a singer and a nurse?

That’s the question my family, friends and co-workers always ask me. My answer is that my profession requires 12 hours, but the advantage I have is that I don’t have to work every day. I take advantage of my spare time to pursue my other passion which is music; that’s why I always tell people that music is like my baby. Those who have children know that you have to make many sacrifices for them. That’s the same thing I do for music. Sometimes, it may happen that I don’t sleep or eat well, but I pour all that passion into music.

When asked how I combine both facets, I think I use my two passions to serve others. What feeds my heart and soul is to serve, so I serve my nation as a nurse and soldier. As a singer, I serve my community and anyone who listens to my music. That’s what fills me with energy.

Izis playing the flute

Salsa as a medicine

I recently interviewed Jérôme Martin, a Frenchman who runs an Internet site called La Salsa Es La Cura. When asked why he uses that name, he replied that salsa and music heal everything, whether it’s a physical or emotional pain, do you agree with that statement?

I totally agree. Karina, I began my career as a general nurse, but there came a point where I had the opportunity to specialize as a labor and delivery nurse. However, I felt I was missing something and that’s where I made the change for mental health. It is in this field that I have seen results related to music.

Although I was not a psychiatric nurse, I have had moments in which I have cared for patients with pills as I have mentioned in other interviews, but I felt they needed something more. When I started singing to them, I started noticing physical and mental changes. I remember a comatose patient who, when she came back, told me that all that she remembers was my voice. So, I myself have seen and experienced what music can do for your health.

Psycho-oncologist Argelia Melet states that the physical part won’t improve unless the mental part is well. In fact, she uses music in several of her therapies. It has much to do with what you are telling me.

That’s is absolutely true. If you don’t feed your body and your mental health, you are going to fail in many things.

Izis performing on stage

How was your musical activity during the pandemic?

As a soldier, at that time, the army had sent me to a town in the middle of the desert and that’s when I knew that I would not be able to have so much musical activity because I was far away from everything. I did events for the military community here and there, but all that is over because of Covid.

At that time, I started recording and connecting with other people through a virtual initiative called Corro Con Salsa with which people can listen to this genre from anywhere and at the same time. The point of the show is to exercise with music and that project combines everything I believe in, that is, the physical, mental health and music. That made me cheer myself up a bit, as I was a little sad not to see my audience. As artists, the audience is our fuel.

During the pandemic, I got connected to my musical roots, that is to say, my uncle, my aunt and my cousins. We join together to make a song together online, which I don’t believe we could have done without Covid due to our occupations.

Let’s talk about your new album and the genres in which it focuses on.

You know that my passion is salsa, but I sing anything. I usually record salsa, but I have also recorded several bachata songs and one or another merengue song. However, I am no longer focused on albums because the release of a full album is not like it was before. Now, what I’m doing is releasing one song at a time. I’m releasing a Madonna song in a salsa version called Like A Prayer. I have been releasing songs in English because I live in the United States, so if I want Americans to understand me and feel the same passion for salsa, we have to have something in common, that’s where the language comes into play.

Besides music and nursing, what other passions do you have?

I love to paint. I paint on hats, shirts and many other things. This passion for art is like an extension of my passion for music and my way of connecting with the public because, oftentimes, I perform on stage and then I go to my sales kiosk where I interact with my fans, sign autographs, paint hats, among other things.

Almost all of my designs are related to music. In fact, many important artists have used them such as Larry Harlow, La Sonora Ponceña, El Gran Combo, and so on. Almost all my designs include musical notes, maracas, drums, among other musical elements.

One of the hats where Izis has painted

Enriching conversation with Afrocuban music group Okan

Here is the interview

We are here with the Cuban Group Okan whose members, Elizabeth Rodriguez and Magbelis Savigne, are based in Canada. How are you, girls?

All right, thank you very much!

It’s a real pleasure for me to have you here. How’s it going?

We’re doing great and trying to start over after this big break. We are ready to be on tour very soon and do more things.

Elizabeth Rodriguez and Magdelys Savigne, members of the group Okan

Where is the name Okan coming from?

We wanted a name that had something to do with our Afro-Cuban roots, so we were doing some research on the closest thing to what we wanted. So, Okan comes from the Afro-Cuban dialect meaning heart. Elizabeth’s saint’s name is Okantomi which means Heart of Oshún, so we thought that sounded perfect for the kind of music we make that comes from our heart. We wanted to pay homage with that and have a name that Canadians could easily use. There have always been problems with the band’s name because they didn’t know how to say it, so Okan seemed to us the most appropriate.

In your music, the essence of Cuba stands out over everything else, but I imagine that your songs are also a mix of what you have learned since you left your country.

Yes, definitely. We have understood and learned that Cuban music is very good, but there are also many other things in the world. Living in Toronto has helped us to see how diverse music is and how similar it is to Brazilian or Turkish music, so you can say that we are influenced by different cultures and try to make music from the heart, from what we learned and from what surrounds us. In that sense, Toronto has many things to take advantage of

Which foreign rhythms have you been including in your work?

In addition to Cuban rhythms, we have also included Brazilian rhythms. We love Brazilian music and have a great love for Brazil – we include classical music genres as well because the two studied classical music in Cuba, so we are also influenced by that. Our next album is going to have a bit of Afrobeat, so it will be a bit more commercial than what we’ve done at the moment.

Living in Toronto helped Elizabeth and Magdelys to see how diverse music is

What did Jane Bunnet mean to you and other artists of your kind?

For us, she represented the opportunity to be able to go to festivals and learn more about the business. Of course, we learned by ourselves, since she taught us nothing. However, those tours gave us a lot of experience. The most important thing about playing with Jane Bunnet was to have gained experience and participated in important events we would’t have attended on our own. I think the most important thing was being able to achieve so much on our own and to play Afro-Cuban music representing the Afro-Cuban race and culture

Future genres

Are there any rhythms or genres that you don’t like or haven’t tried?

One of the songs on our next album is influenced by the rock of the 60’s because we like it a lot. Right now, there is some kind of Cuban reggaeton that has become very popular, but we haven’t done anything with that urban genre. We don’t really listen to the latest kind of reggaeton, so we prefer Afrobeat. We don’t say we’ll never do it, but we have to find some exponent of the genre who knows more about it to inform us. We have done some collaborations with Lido Pimiento and Bomba Estéreo.

We want to recover old Cuban genres that many people don’t know, which is why we have sung mozambique, pilón, changüI, among others. Cuban music is very broad and we got a long way to go in that regard.

I have noticed that the coloring is very important for you and this can be seen in your album covers and outfits, which are very colorful. What do you want to reflect with that?

What happens here is that clothes are super boring (chuckles) because many people dress in black or gray. In contrast, in Cuba and Latin America in general, people have always worn much more colorful clothes and we took that. Also, we met a Nigerian designer, who is the one who makes our clothes and outfits; besides, our Afro-Cuban roots also come from Nigeria, so we wear those clothes in honor of our ancestors. At first, we were doing this because it looked nice, but then people started asking why we did it, so it’s part of us now.

The coloring is very important for Okan

What reaction does the Canadian public to your outfits and music?

For the most part, the reaction is very positive. Many people say they came back to life when they hear us sing. We met a Cuban woman who had many years without going to Cuba and was very excited to hear us and that made us very happy because that’s the reason why we make music. Even though Canadians don’t understand the language, they like it because they see the chemistry between us and the musicians. People can see that and connect to us, even if they don’t understand the lyrics.

What have been the biggest obstacles you have had to face as immigrant artists?

The first problem is that people in this part of the world don’t respect the music done by professional musicians as much as they should although everyone consumes this product. In fact, payments do not correspond to the work done because people think that having a concert is very simple, but that implies a lot of prior preparation, songs written, sound tests, rehearsals, among other things. After all that, they want to pay 100 pesos for a concert. Music is not appreciated as a career and we consider that to be one of the main challenges we have had to face.

The other issue is that we come from a system in which we are not taught how the music business works. Behind it, there is a huge industry and a huge business, so you have to suffer so much to learn it.

Language is another barrier that closes many doors. Our advice to those who hear us is to know that it is possible make a living from music, but you have to speak the language of the country where you are living. You also have to find a good manager who believes in you and in your music; if it is someone born in the country, so much the better.

These girls have to face some obstacles as immigrant artists, but it was all worth it

How do you see the role of the internet in music?

We believe that excess is bad. It’s not fair what Spotify and other digital platforms pay, but you also have to understand that your music gains access to a larger audience. We’ve heard of people listening to us from Russia, Poland, Brazil, Colombia, Puerto Rico, Australia and many more countries. You have to see the positive part and understand that you can reach audiences from anywhere in the world. We can’t view the internet as an enemy, but as a tool and an advantage; it has its negative aspects, but many positive things.

What will be the name of your new album?

The name of our new album will be Okantomi, Elizabeth’s saint’s name and each track will be very different from the other one in terms of rhythms. We will have many guest artists and a super special song dedicated to Cuba in relation to the current situation, but seen from the point of view of Cubans in exiles. It will be called No volví. 

Occupations when you are away from the stage

We give music, violin, singing and piano lessons.

Cuban singer Daymé Arocena and her pride of being Afrocuban

This is our conversation

Here we are with Cuban artist Daymé Arocena who lives now in Canada. How are you, Daymé? Nice to meet you and great to have you here today.

Hello, nice to meet you. Thank you very much for the invitation. It is my pleasure to be here talking to you.

I understand that your musical career started at the age of eight. What made you start walking this path? What was the experience that made you make that decision?

I never made the decision to become a musician. I think it was part of the package. I never said that this is what I wanted to do because I’ve always done it. From the age of eight, my parents began taking me to music lessons and preparing me to came to the art and music school and the conservatory of music. I started singing with the choir in the community of 10 de octubre, where I came from. That’s how I started performing and getting up on stage as a soloist of a choir.

Daymé Arocena was born in Havana, Cuba

Considering that you come from a musical family and that music was always present at home, I imagine that also influenced your interest in making a career of it.

My family is profoundly musical, but they are not professional musicians. My dad is a music lover, but he is not a musician. My mother is a health care worker, qualified as a child cardiovascular surgeon. Actually, these are people who have a very nice sensibility for music, but they are not professionally dedicated to it.

I grew up in an intense environment. My house had many people; when I was born, there were already 22 people living at home, but some of them found more comfortable spaces to move and we became a family of 14. I was born in the 90’s, which was when the big crisis occurred and big power cuts were more frequent. There were electricitiy for very few moments during the day, so we couldn’t listen to the radio or TV. Then, my uncles and cousins kept singing, so I grew up watching the family sing and dance. In fact, several of my cousins today are folk musicians who went on to play in various traditional musical groups. It was a deeply spontaneous issue. I saw people enjoying and trying to alleviate the sufferings and shortages they were experiencing.

I imagine that musical and artistical growth in this context was very difficult. What challenges did you face in Cuba in becoming the artist you are today?

The mere fact of being born in Cuba is a challenge, but I had to face things beyond the fact that I was born on an island ruled by a dictatorial regime and all that that means. There was a lot of deep racism and a way to slyly to deal with social classes. For all these years, I have tried to purge my energy of resentment and pain caused by the situation and turn all these feelings into light and creativity. In my case, A lot of things happened like feeling uncomfortable in my own skin and not knowing how to deal with my skin color, my hair and my race. Today, I am deeply proud of my blackness and defend it to the death, but I went through a very hard and aggressive process before that.

The young and not so young prople have to know that you can make art and music through your own essence without having to please the eyes of a few.

So you would say that those things that were an obstacle are now part of your cover letter.

Totally. And proudly, too.

Daymé is deeply proud of her blackness

After leaving Cuba

When you left Cuba, what kind of support did you receive? What was the hardest moment?

Although I’ve spent years touring and working for years, I made the decision to leave Cuba a couple of years ago. I received a lot of international support that made my music visible, but it started playing long before I left my country. In Cuba, there is a control mechanism for artists consisting on a permit issued by the minister of culture to be able to practice that profession.

You can graduate from art school with full honors in the world, but that’s irrelevant because you graduate to be a music teacher, not a musician as such. In order to go on stage and get paid for your work, you need a permit issued by the Minister of Culture himself. To get it, you have to go through a lot of bureaucratic barriers such as commissions, auditions, among others. I didn’t have that permit to sing and profit from my singing when I met the record label that launched me as an artist. One day, I was singing in a deeply underground space without anyone’s permission. When I started to sneak into those spaces, my mom always told me to sing with energy because I never knew who was going to listen to me.

One day of those, a person named François Renié was watching me from the audience. This man was the creative director of the Havana Cultura platform. At that moment, they asked me to make a record with international DJs and singers. They invited me to do a casting, I showed up there, was selected and recorded the album despite not having permission to sing. When I was invited to the realease of the record in England, I showed them the music I Wrote and they offered me to sign with them officially.

You have been compared to Celia Cruz, Nina Simone and other artists of this stature because of your style, what do you have to say?

I had no idea who Celia Cruz was and it’s something I’m ashamed of. When I was compared with Celia Cruz, I wondered who she was. I think I really knew her following those comparisons.

Daymé thinks new generations have to know who Celia Cruz was

I think it has to do with that idea of homogenizing Cuban music into one thing. It was when I was compared with Celia that I started to find out about her and knew that she was the most universal of Cuban artists. She had a phenomenal way of petforming, transmitting, impacting and being as authentic. Musicians who do have access to Celia must do their utmost to let the new generations know who she was. If they can’t listen to her on the radio or TV, they can go online to listen to her and find out who La Guarachera de Cuba was.

How do you think Canadians perceive your music? 

I have done very few concerts in Canada as a soloist. In fact, I’m not even there at the moment, but in Puerto Rico. I can’t provide an overview of how Canadians perceive me, but I do think that they are super friendly, docile and open to all kinds of music. They appreciate, dance and enjoy whatever you play. I must thank my ancestors for the expansion of my music beyond the Canadian framework, so I don’t rely on that market for a living.

Do you plan to stay in Puerto Rico permanently?

I came to Puerto Rico to record my next album. I’m super happy and honored to be able to do it on this island so similar to mine because it has so much culture and colorful art. Here, I found the industrialization and visibility that Cuba doesn’t have. I still don’t know if I’m going to stay here for the rest of my life, since Canada enters into my plans in some way, but this is the stage I must live now.

Daymé Arocena is now living in Puerto Rico and recording her new album

Incredible conversation with Felipe Martínez about his career in the SF Bay Area

Here is the conversation 

We are here with Felipe Martínez. He is a dance instructor, broadcaster and event organizer. Good afternoon, Mr. Martinez, how are you today?

Very good afternoon. Thank you very much for the invitation.

How did you start your way in the world of music? Did you do it in your native Colombia or there in the United States?

It officially started officially here in the United States, but Colombia also played an important role in this process. In my country, I played soccer and many of my football buddies came from the coast or north of Colombia. I am from the center of the country in Bogotá. When it was our turn to meet in the bus that would take us to our place of practice, each one of them carried a cassette tape to listen to salsa or music from the Colombian Caribbean. That is how I was gradually introduced into the world of music and got interested in salsa and Caribbean music, but I grew up listening to rock and pop.

Felipe Martínez in his studio

So, we can say that your taste in music started in Colombia, but you developed professionally in the United States, is that right?

That is correct. When I came to the United States, I started dancing professionally.

You started working as a dance instructor and then as a DJ when you arrived in the United States. Meaning that you had no experience in these things from your country, but you gained it in your new country of residence.

That is right. In the case of locution, I worked as a radio host for about three years in Colombia. I hosted a show with my friends while attending high school, but we were dedicated to rock because it was the genre I listened to the most. When I came to the United States in 1998, I started dancing, working with several dance companies, and studying for a while before I started teaching, so it did not happen immediately. I studied for about four years, and after that, I decided to teach. As for my work as a DJ, that almost happened immediately. In 1999, I started making music in a little club called Café Caracas in Berkley. It was by pure chance because the hired DJ didn’t show up, so the owner of the club asked me to play for a while to cover that space. I replied yes, so I started playing music that night and it all worked out. They proposed me to keep doing it permanently, I accepted and that’s how my career as a DJ began.

Luis Medina told me in his interview that he is sometimes forced to play music he doesn’t really like, but it’s what the public wants. Apart from salsa, what other genres do you play or mix?

Salsa is just a general term for all these rhythms we have. I usually mix salsa with bachata, merengue or cha cha chá. However, I don’t usually include reggaeton in my repertoire despite its popularity.

Felipe Martínez in his work as a DJ

How World Salsa Radio started

How did World Salsa Radio start? What drove you to found it?

Worldsalsaradio.com (www.worldsalsaradio.com) started as an adventure alongside a friend at another radio station. The main idea was to educate listeners about the history of records and what they include such as singers, artists, musicians, etcetera. These days, you buy an MP3, but all you can see is the name of the song and the picture, so you lose all the album information such as credits, recording place, among other details.

In my travels around the world, I have known many DJs, whom I contacted when this project started to get them to this station to do shows. Remember that the main objective was to educate the public, then, the guy with whom we started the station took a different path because we had artistic differences, so we decided to separate.

That’s how World Salsa Radio started. During the pandemic in 2020, I was here at home for about three or four months arranging everything. I invited two other friends from the Bay Area, one of them was DJ Orlando Felix, DJ Boricua, and Ivette Fuentes, DJ La Coqui. The three of us started shaping the idea of World Salsa Radio with the same goal of educating as in the beginning. I take care of all the technical part, invite DJs to play, teach them to use the software and tell them what to say. We are already 27 DJs from all over the world and, at the moment, DJ Boricua and I are the ones who run the station.

Indeed, you have DJs from the five continents. How did you manage to unite them all in the same project?

I think the idea that brings us together is the goal of educating the public that listens to us. We want to play great music, but we also want to educate people about what we play. This is something that attracks music collectors because all that information is being lost due to the digital age. I know many who are on World Salsa Radio in person, but I heard the rest of them by other means such as a Facebook Live or YouTube. I contact the ones I like, we exchange ideas and it is explained to them what they should do.

Cuban singer Omara Portuondo and Felipe Martínez

What have been the most noticeable differences in the team?

Each DJ has a different style. We all have a different style even though we are playing Afro-Latin music. Everything played here in California is very different from everything played in Lithuania. Although we all collect the same music, everyone plays it differently.

How dod the public receive World Salsa Radio?

At first, the audicence reception was very small. The first month, we had barely 300 listeners, but we have a very large group of listeners who stay tuned to us despite the time. There are about 100 listeners who are permanently connected with us. We started the project during the pandemic, which was very good for us because everyone was home. So, people who enjoy this music, dancers or musicians listened to our shows on a recurring basis. Two years later, there are already 16,000 people who tune us in every month.

There are many people supporting us without any profit motive because we do this for free. No one is paying us to move the project forward, so we are financed by donations. We also have great support on the advertising side, which has helped us grow.

World Salsa Radio is now ruled by Felipe Martínez

As a dancer and instructor, what do you think people are most passionate about in your classes? What rhythms do they enjoy the most?

As to how I teach, I use percussion much. Since I play the conga, I use this tool to give my classes. I try not to give so much importance to numbers. Many instructors use counting to teach their students, but I try to keep out of it and use percussion. For example, I use the clave and the tumbao.

I think this method works best. If you go to a club with an orchestra playing, the singer is not going to be counting on you to dance, he’s going to be focused on making his music and providing entertainment. For the same reason, you must learn to follow the music without counting.

What have you done to balance all your activities in music?

My activities are linked, but they are separated at the same time. My personal projects have nothing to do with World Salsa Radio. However, when an event invites several DJs from the station, the World Salsa Radio logo joins that production. However, I try to take things apart most of the time.

Your pages, social networks and links to financially support the station.

You can find all the information through worldsalsaeradio.com. In the main part, there is a button that says Donations, which takes you to the station’s PayPal account. People can donate whatever they want to help us, but nothing happens if they can’t. In that case, they can spread the word about the station. In that case, they can show what we do through their social networks and give us publicity.

Felipe Martínez does not combine his activities

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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.