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Marcial Isturiz from Capaya with soneos and melodic phrases and his popular “Agua pa’ los Gallos “Puerto Rico

In 2023 Sergio George, the famous “magician” who produced the artistic career of famous salseros and artists, said that salsa was “dead” and called on new artists to resurrect it and support each other as urban singers do.

Marcial Isturiz de Capaya
Marcial Isturiz de Capaya

This caused commotion and controversy among salseros and made them doubt without a doubt what is the reality that salsa lives and more with the progressive physical departure of emblematic legends who made history in the world, coupled with the proliferation of the so-called “DJ” who multiply many times the nostalgia of the public for living the times of said legends and who became a trend due to this fact. In 2024 we saw how important salsa concerts were held in our country Venezuela where foreigners who had not visited us for a long time did so and so we enjoyed what some call “the last of the Mohicans”, as well as Venezuelans who took to various stages making it clear that, if they continue creating, either by adjusting the sound of the old and modernizing with quality staging or simply delighting with their career and style what they have already established.

We think that there is a lot missing since there is plenty of musical talent and a new generation in every sense, but not who listens to them and supports them, this being a truth bigger than the size of the sun.

Marcial Isturiz
Marcial Isturiz

After this necessary reflection we want to talk about Marcial Isturiz who was born in the sandunguera town of Capaya, Barlovento in the Miranda State of VENEZUELA, and we put it in capital letters because this “extraordinary sonero who wandered through the streets of Petareña hitting any pot he found in his path, finding out where and at what time the “arayé” was lit, always on the “hunt” for a good opportunity”, a quote was written by Ángel Méndez in his book “Entren que Caben Cien” describing how clear this man has been since childhood in pursuing and having the firm certainty of where he had to go to achieve his dream. He understood, from my point of view, that he who perseveres succeeds and we have seen his professional growth during all these years, thirty years recently completed, being a musician performing several instruments, going on to be also a composer and arranger, accompanying with his voice in duos of consecrated stars and groups, renowned orchestras as well as others not so well known, his voice being a characteristic seal that draws the attention of his followers, a sonero that we can say “gets lost from sight”.

 

A man who has earned the respect and affection of the public wherever he goes and to name one of the presentations in which he has demonstrated his “people skills”, we had the opportunity to travel and share with him closely accompanying him Sonero Clásico del Caribe in that free event that the Barquisimetanos salseros put on at the end of January 2024 to Ramón Méndez, where by the way Marcial took advantage of the invitation to perform the National Anthem the day before at the Cardenales – La Guaira Game, impeccably. Undoubtedly, that presentation was an omen of good fortune for what would be a year full of success.

 

Marcial Isturiz began hitting a home run this 2025 by performing on January 5 in Puerto Rico on the “Island of Enchantment”, at the traditional Three Kings Eve dance at the Sheraton Hotel, Convention District, with Don Perignon and La Puertorriqueña, with salsa figures such as Herman Olivera, Pedro Bull, Pichie Pérez, Joe González, Rico Walker, Josué Rosado, Jerry Rivas, Gilberto Santa Rosa and of course our Marcial Izturiz.

Joe, Rico, Marcial, Herman
Joe, Rico, Marcial, Herman

We saw him singing choruses with these greats, specifically next to Herman Olivera and Rico Walker waiting for his turn like each of those called to this meeting until Peter Perignon introduced him for the first time with his Orchestra La Puertorriqueña and said that the person responsible for that invitation and presence of our sonero there was his friend Gilberto Santa Rosa.

Briefly, Perignon told the audience that he knew Marcial since he was part of Bailatino and he fell in love with that group, since then he had been following him and now recently in his participation with the Latin Dimension he knew that Marcial with this performance made his dream of being in that country come true.

Saying good night to Puerto Rico he performed the song “La Familia” (authored by José Curbelo and musical arrangement by Louie Ramírez, inserted in the production titled Indestructible by Ray Barretto and his Orchestra in the voice of Tito Alen for the year 1973) with soneos and melodic phrases and his popular “agua pa’ los gallos Puerto Rico” left established what this Venezuelan is made of, acclaimed and congratulated by his peers on stage.

Joy is not enough for what we salseros in Venezuela feel for this representation that should not be overlooked because if there are soneros from Venezuela and with class: Marcial Isturiz is one of them; with his own style and professionalism, this is how our “Mayor of Capaya” was seen next to these greats, comfortable, safe and proudly waving our tricolor wherever he goes.

 

At Swing Latino we say congratulations to Marcial, keep doing your thing without resting like until now, because later it will be too late:

AGUA PA’ LOS GALLOS  y

¡Ponle Sabor!

Source: Giorgenling Méndez from Swing Latino

Also Read: Salsa at its best, led by the leader of La Puertorriqueña: Don Perignon

“DeBÍ Tirar Más Fotos” is not just an album; it is an invitation to reimagine music and the cultural impact it can have in an increasingly interconnected world

Bad Bunny was born as Benito Antonio Martínez Ocasio in San Juan, Puerto Rico, on March 10, 1994. He is a composer and singer of urban music, especially trap and reggaeton.

Bad Bonny DeBÍ TiRAR MáS FOToS
Bad Bonny DeBÍ TiRAR MáS FOToS

Although he never took formal music classes or studied any instrument, he is a singer, composer and creator of his own songs. The first samples of his art were seen on YouTube, where he slowly began to gain fans.

In mid-2016, Bad Bunny joined Hear This Music, a label created by DJ Luian and Los Mambo Kingz, presenting the hit “La Ocasión,” an anthem of trap music. There he also recorded singles such as “Diles,” “Soy Peor,” and “Tú No Vives Así.”

Bad Bunny has also participated in songs with numerous artists, such as Farruko, De La Ghetto, J Balvin, Maluma, Nicky Jam and Ozuna, among other urban music stars.

In 2017 he conquered Europe, touring with more than 20 concerts in 20 days. Upon his return he sang “Si Tu Novio Te Deja Sola” at the 2017 Billboard Latin Music Awards with J Balvin.

In addition, he sold out concerts at the Luna Park in Buenos Aires on September 8 and 9. In November he released “Sensualidad” with Prince Royce and J Balvin.

The year 2018 began with great success.

On January 12, he released “El Baño”, a collaboration he recorded with Enrique Iglesias.

On February 6, he released “Salimos A Buscarte”.

On the 9th, he presented “Fantasía”, with Alex Sensation.

On the 14th, she released a version of the hit “Báilame” by Nacho, together with Luis Fonsi, Yandel and Daddy Yankee.

On the 15th, she released “Amorfoda”, a new single in which she says “no” to love.

She didn’t wait and on the 22nd, she released “Dime Si Te Acuerdas”.

On March 16, she released a song with Khea, Düki and Cazzu, titled “Loca”.

On the 23rd of that month, “Dime” was released, recorded with Revol, J Balvin, Arcángel and De La Ghetto.

On April 1, she presented “Me Rolié”. In the same month, she released: “Te Boté”, with Ozuna, Nicky Jam, Nio García, Darell and Casper Mágico; and “Explícale”, with Yandel, Noriel Cosculluela and Brytiago.

On May 5, she recorded “Contigo”.

Bad Bunny nació como Benito Antonio Martínez Ocasio
Bad Bunny nació como Benito Antonio Martínez Ocasio

On the 12th, 13th and 14th she presents her songs live, again at Luna Park. In between these concerts she releases “Sólo Avísame”. Then she releases “Quiere Verme”, together with Anuel Aa and “Diles”, with Ledy Medina.

On June 22nd she releases “I Like It”, recorded with Cardi B and J Balvin. On the 28th of the same month she releases the single “Estamos Bien”. She participates in Marc Anthony’s song “Está Rico”, together with Will Smith. On October 11th she releases “Mía”, in a spectacular collaboration with Drake singing in Spanish. On December 8th she releases the hit “Desde el Corazón” and on the 14th of the same month she presents “Sólo de Mí”, whose video reflects gender violence. On the 23rd her debut album goes on sale, under the name “X100Pre”.

On June 28, Bad Bunny & J Balvin present the eight-song album “Oasis” with the first single, “Qué Pretendes” (with special appearances by Mr. Eazi and Marciano Cantero of Enanitos Verdes)

Following the death of basketball player Kobe Bryant, Bad Bunny paid tribute to him with an emotional song titled “6 Rings.”

YHLQMDLG was released by the artist at midnight on February 29, 2020. The title means “I do what I want” and features collaborations with Daddy Yankee, Yaviah, Jowell & Randy, and Ñengo Flow. The album is a tribute to the marquesinas (garage parties) that Bad Bunny grew up attending, and features many nods to reggaeton from the early and mid-2000s

On May 10, 2020, he released his third studio album “Las que no iban a salir,” which features the participation of Don Omar, Zion & Lennox, Nicky Jam, Yandel, among others.

In July, after being the first Latin urban artist to be on the cover of Rolling Stones magazine, El Conejo Malo becomes the protagonist of the first digital cover of the legendary Playboy magazine.

On July 25, he releases the song and video: “Un día (One Day)” with Dua Lipa, J Balvin and Tainy.

On January 3, 2021, he releases the video for his song “Booker T”. That same year, he releases the single and video clip “Lo sentir BB” with Julieta Venegas and Tainy.

Bad Bonny
Bad Bonny

Throughout the year, he publishes several singles and video clips.

On May 5, 2022, he releases the album “Un verano sin ti”.

On June 2, he releases the video clip for the song “Tití mepregunta”.

On November 30, he releases the single “La Jumpa” with the video clip.

On December 22, he released the single “Gato de noche” with Ñengo Flow.

On February 15, 2023, he released the video for “Ojitos lindos” with Bomba Estéreo.

On May 18, he released the single “Where she goes” along with its video.

On July 21, he collaborated with Travis Scott on the single “K-Pop” with The Weeknd.

On September 25, he released the single and video “Un preview”.

On October 13, he released the album “Nadie sabe lo que va a pasará mañana” becoming a hit single.

Becoming the most listened to album of the year in a single day.

“What are we overlooking in Bad Bunny’s ‘DeBÍ TiRAR MáS FOToS’? Beyond reggaeton, a lesson in artistic evolution.”

While social media is boiling with divided opinions about Bad Bunny’s new album, it is worth moving away from the extremes and analyzing “DeBÍ TiRAR MáS FOToS” from a broader perspective.

Beyond being a reggaeton album, this work is an artistic, cultural and strategic manifesto that leaves valuable lessons for all musical genres, including salsa.

Bad Bunny has used his position as a global artist to fuse elements such as salsa with urban rhythms, achieving a musical dialogue that transcends generations and tastes. However, the impact of this project does not stop there.

I’d like to share five key aspects that other artists could learn from this release to innovate and connect more deeply with their audiences.

  1. The power of nostalgia: plastic chairs as a universal symbol

The album cover, with the humble plastic chairs, connects directly with the everyday life of Latin American neighborhoods. These common objects evoke memories of family gatherings, celebrations, and moments of community. The message is powerful: simplicity can be deeply meaningful and resonate globally.

  1. Exclusivity that generates value: “Residencia” concerts

Instead of a world tour, Bad Bunny is betting on “Residencia,” a series of exclusive concerts in Puerto Rico. With this strategy, he not only boosts tourism and the local economy, but creates a “FOMO” (fear of missing out) phenomenon in his fans. This generates massive advance reservations on hotels and flights.

  1. QR codes: intelligent digital interaction

Integrating technology with music is something that Bad Bunny has done masterfully. QR codes in Puerto Rico allow fans to interact with the album in innovative ways, unlocking exclusive content and creating a bridge between the physical and the digital.

  1. Incorporating traditional genres and sounds

Bad Bunny is not afraid to mix salsa with reggaeton, betting on musical arrangements that celebrate his cultural heritage. This shows that genres are not compartments or “silos”, but platforms for dialogue

  1. Expectation and release strategy

From the announcement of the title to the release date, passing through a short film full of cultural references, everything in this project has been designed to create a narrative that maintains the interest of the public. The lesson here is clear: music is not just released, it is experienced as a complete cultural event.

Final thoughts: innovation and evolution

In a world dominated by technology, staying traditional is not an option for artists who want to grow. Tools like Web 3.0, Blockchain, NFTs to offer immersive experiences and AI are revolutionizing the way musicians interact with their audiences and generate income.

While some lose themselves in criticism, others take advantage of these tools to redefine their art and project themselves globally. The lesson is clear: you have to look ahead and dare to evolve.

“DeBÍ TiRAR MáS FOToS” is not just an album; it is an invitation to reimagine music and the cultural impact it can have in an increasingly interconnected world.

Also Read: Sessions from La Loma brings together salsa fans from all over the world in Puerto Rico

Latin America / March 2025

Papo Vázquez the Pirate & Troubadour of Our Latin MusicSo that you know something more about the DJ. Jaime Guanipa, the Vinyl of Salsa

"DeBÍ Tirar Más Fotos" is not just an album; it is an invitation to reimagine music and the cultural impact it can have in

Marcial Isturiz from Capaya with soneos and melodic phrases and his popular “Agua pa' los Gallos “Puerto Rico

Calibrated maracas

DIRECTORY OF NIGHTCLUBS

Argentina flag
ARGENTINA

Aruba circular flag
ARUBA

Belize circular flag
BELIZE

Bolivia circular flag
BOLIVIA

Brazil flag
BRAZIL

Chile circular flag
CHILE

Colombia
COLOMBIA

Costa Rica circular flag
COSTA RICA

Cuba circular flag
CUBA

Dominican Republic
DOMINICAN REPUBLIC

Ecuador circular flag
ECUADOR

Guatenala circular flag
GUATEMALA

Mexico Circular flag
MEXICO

Panama circular flag
PANAMA

Peru circular flag
PERU

Puerto Rico circular flag
PUERTO RICO

Venezuela circular flag
VENEZUELA

 

12th edition of the distinguished Salsero and tourist Festival of Venezuela

Latin America / Venezuela / Caracas

Venezuela land of salsa by nature year after year offers us a space dedicated to this beautiful dance, mainly framed in the presentation of the talent of more than 150 dance schools registered as diffusers of Salsa in this country and an expected visit of guests and foreign public. will make the so named Venezuela es Latina an event to remember. With 12 years of successful editions, it invites us not to one more edition, it calls us to enjoy 4 nights and 3 days of multiple activities, best of all, nights of great social parties.

Venezuela es Latina XII Festival - Flyer
Venezuela es Latina XII Festival – Flyer

Venezuela is Latina, an event with more than 11 years of experience, organizes for this 2018 edition a festival full of workshops, seminars, forums, certifications, bootcamp, shows, competitions and good local tourism, the ideal space for everyone who wants to meet one of the most emblematic tourist and salsa lands in the world, the famous Venezuela.

This 12 installment gives us a cycle of more than 20 hours of classes and training cycles distributed in workshops, seminars and Bootcamp on days dedicated to the professional training of dancers or dancers, as well as instruction for visitors, novices and / or dance fans.

We will be able to delight ourselves with the knowledge of the best instructors from Colombia, Ecuador, Cuba, Venezuela among other countries that remain to be confirmed, with workshops of the most sought-after disciplines, added to this 3 high-caliber seminars of theoretical and practical content that seeks to certify participants.

For the general public, Bootcamps are offered guided by the organizing academy, the Son Rumbero school, which for 2 years has brought this famous practice to the festival, giving attendees the opportunity to do a cycle of classes that ends when they appear on stage. along with the best dancers of the moment on the main night of the festival.

For lovers of good music, there will be a meeting of salsa and timba fans or collectors, where we can enjoy the best musical themes, acquire good music, together with 3 nights of parties and social dancing to share with all attendees, framed in nights of enjoyment and sharing between dancers and sympathizers of these great rhythms at the hands of the best guest DJs.

Stage of the Venezuela es Latina XII Festival
Stage of the Venezuela es Latina XII Festival

For those who wish to visit this great event, the organizing committee has distributed all-inclusive packages for Colombia, Ecuador, Peru, Uruguay, Chile, Argentina, Central America, North America and Europe, with 5, 4 and 3 star hotels adapted to each need. In the same way, free packages are offered for promoters, directors or group managers who visit the festival.

Everything is ready for the 12th edition of this festival, the city of San Cristobal – Táchira State will offer us the best spaces to enjoy 4 days of great Latin things, a city 30 minutes from the border with Colombia in Cúcuta that speeds up access from the south. Dare to be part of this great festival, for more information, contact through social networks: @vzlaeslatina on Instagram and Facebook. Telephones: +573114061366 / +584126142562.

Yamilet Pinate

Latin America / Venezuela / Caracas

Yamilet Pinate. The Salsa Designer

Born in Caracas-Venezuela, she grew up in the Parroquia 23 de Enero, there since she was a child she began to enjoy, listen and dance good Salsa. Graduated in Administration, with a study of speech and in other areas so different from advertising design.

Yamilet Piñate
Yamilet Piñate

I started in this field of design in 2010. My first images were collages that I made for a website dedicated to promoting and supporting the genre that makes us move our feet… Salsa. Little by little, the interest in learning how to use the appropriate programs to design grew and that is how the passion for making designs for events began, initially for Salsa events.

I have done advertising for events held in the cities of Maracay, Caracas, Los Guayos, San Felipe, Puerto Cabello. Among them, with great productions such as Las Noches The Bronx presenting international artists such as Adalberto Santiago, Franquie Vásquez and Luigi Texidor, I have advertised for important events in our country such as El Arepazo, Las Tradicionales Fiestas de Rafael Muro, Producciones Sol100% Salsa, Rest .

El Lagar, The Traditional Black Night in Maracay, El Guateque de Producciones Taylor presenting Bailatino, Naty and his orchestra in Valencia, Bacheo Orchestra in Maracay, Naty and his Orchestra in Maracay, Grupo Mango in Maracay, presentation of the Tribute Orchestra Cheo Navarro in Maracay, Rodrigo Mendoza, Marcial Isturiz, in Puerto Cabello. Meeting of great Salsa DJs in Guatire, presentation of the Salsaboryson Orchestra in Los Guayos, presentation of the Palo Mayor Orchestra in the Sarao Caracas.

 

Yamilet Piñate flyer
Yamilet Piñate flyer
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International Salsa Magazine (ISM) is a monthly publication about Salsa activities around the world, that has been publishing since 2007. It is a world network of volunteers coordinated by ISM Magazine. We are working to strengthen all the events by working together.