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Ralph Mercado: The Visionary Who Turned the Rhythm of the Barrio into a Global Phenomenon

The Giant of New York Salsa

Ralph Mercado was a music promoter and an iconic figure of Salsa and Latin music in New York. More than just an entrepreneur, Mercado was the strategist who took Salsa out of local New York clubs and placed it on the world’s most prestigious stages.

Through his vision, the sound of Latin identity found a commercial language without losing its “street” essence, making him the most influential tropical music mogul of the 20th century.

Ralph Mercado, the visionary who transformed the rhythm of the neighborhood into a global phenomenon

Creator of “The Perfect Combination”; Early Days in the Bronx and Brooklyn

Of Puerto Rican and Dominican descent, Mercado was born on September 29, 1941, in Brooklyn. As a mere teenager, he was already organizing parties and dances as the president of a neighborhood social club.

He later founded the 3 & 1 Club on Atlantic Avenue, which hosted local bands and musicians such as Eddie Palmieri and Richie Ray & Bobby Cruz, among many others. Shortly thereafter, he created his first production and promotion company, Showstoppers, through which he promoted R&B acts of the caliber of James Brown, Aretha Franklin, Gladys Knight & the Pips, The Stylistics, and The Chi-Lites.

Expanding the Empire

He eventually ventured into Manhattan, where he helped expand the legendary Fania All-Stars, promoted dances at the Cheetah Nightclub, and presented Latin Jazz artists at venues like the Red Garter and the Village Gate. In 1972, Mercado established RMM Management, representing Palmieri and Ray Barretto.

Ralph Mercado was a music promoter and an emblematic figure of salsa and Latin music in New York

He managed the genre’s biggest stars, including Tito Puente and Celia Cruz, with whom he worked for 25 years. “I learned so much from her,” Mercado told the AP in July 2003, following the passing of the “Queen of Salsa.” “I witnessed the impact she had in every country we visited.”

Mercado credited Cruz and Puente with the internationalization of Salsa. “They were two artists with so much talent and such good hearts… something unrepeatable,” he expressed at the time.

The RMM Phenomenon

By 1987, his popular “Latin Tinge” nights at the Palladium attracted hundreds of salseros every Thursday. In 1992, he founded the independent label RMM, which branched into RMM Records, RMM Filmworks, and two publishing houses. With a catalog of over 140 artists, the label sold millions of albums annually.

Mercado brought Salsa to South America and to places as remote as Africa, Asia, and Israel. He personally discovered and launched the careers of talents like Marc Anthony, La India, Domingo Quiñones, Tony Vega, José Alberto “El Canario,” and Tito Nieves. For his work, he received numerous accolades, including the Billboard Lifetime Achievement Award in 1999.

Mercado creador de La Combinación Perfecta; RMM

The RMM Label: A Hit Factory

Mercado’s impact was solidified by his ability to adapt tradition to changing times. While others clung to the past, Ralph understood the potential of Salsa Romántica and the power of international collaborations. RMM didn’t just produce records; it produced culture, documenting the history of the rhythm through videos and massive concerts that redefined the concept of Latin entertainment.

His influence extended far beyond recording. As a promoter, he opened markets in Europe, Asia, and throughout Latin America, ensuring the tumbao was heard in every corner of the planet. He was a relentless negotiator and a protector of the legends’ legacies, ensuring that Latin Jazz and Salsa Dura maintained their academic prestige while dominating the pop charts.

An Indelible Legacy

“Without him, I don’t believe the Fania All-Stars would have achieved the success they did,” stated Eddie Palmieri. Meanwhile, promoter Leo Tizol remembered him as someone “accessible and noble” who never refused to share his knowledge with those starting out.

Ralph Mercado passed away on March 10, 2009, surrounded by his wife Cynthia, his five children, his siblings, and his grandchildren. His departure left a void that as the greats of music often say can never be filled.

Source: RMM / Photo: Ralph Mercado Archives

Also Read: Hector Maisonave Manager of the Greatest Salseros in New York

Uruguayan composer and multiinstrumentalist Sebastián Natal and his band Grupo Sensación

After having contact for days and overcoming some pitfalls, we could finally get to talking with producer, composer, and multi-instrumentalist Sebastián Natal, who kindly attended and revealed his views on the path he has followed to become the great artist he is today.

Sebastián Natal posing for the camera with his instruments

Sebastián Natal’s beginnings

First, Sebastián appreciated our interest in learning a little more about him and began to describe his native country’s musical and cultural context at the time. First of all, the artist was born in Montevideo, Uruguay, where a tropical music movement was established by then, considering many genres from the tropics and the Caribbean, such as salsa, bachata, merengue, cumbia, guaguancó, and many more.

Obviously, these genres did not originate in Uruguay, as bomba is Puerto Rican, salsa is Cuban, and bachata is Dominican. However, there were quite a few groups and musicians who used these tropical roots to create their own identity. Outside of Montevideo, other provinces listened much more to cumbia and charanga.

The orchestras that played these rhythms were dedicated to developing covers of salsa songs, but by bringing them into other genres that were emerging at the time, such as plena, plena danza, and bomba, among others. Sebastián grew up with this sonority in his country, so the whole musical environment he was exposed to abroad became very familiar to him and easy to assimilate. From the early ‘nineties, as a young boy, he began to absorb all the influence from the dawn of romantic salsa and iconic songs such as “Aquel Viejo Motel,” “Cinco Rosas,” “Sin Sentimiento,” “Amores Como El Nuestro,” and many others of its kind.

It is worth adding that Sebastián comes from a family of musicians, starting with his own father, Yeneca Natal, who was the musical director and pianist for Grupo Sensación. Music always surrounded him, so it can be said that he was meant to follow this path.

Sebastián and Yeneca Natal — Sebastián Natal next to his father Yeneca Natal

When and why Sebastián left Uruguay and moved to New York

In 2005, at just 21 years old, Sebastián joined the Sonora Borinquen, which was the most popular orchestra at the time. Thanks to them, he had the opportunity to tour the United States and Canada, where he could see environments and ways of working that were completely different from what he was used to. Two years later, he toured the United States again, but by then he already saw the country as a new destination to advance his career.

Unfortunately, Uruguay was becoming too small for the plans he had for his development in salsa, which sparked his curiosity about the Big Apple and all it had to offer him musically speaking.

By 2008, he decided to move to New York for a few months, but so many doors opened for him that he never left and continues to live there to this very day.

Sebastián, the multi-instrumentalist

The first instrument Sebastián came in contact with was the piano, which he started playing it at age four and from which he graduated at age 11. Since he had not attended high school yet, he could not study a master’s degree to continue his musical education. In addition, he was a child who wanted to play football and do the usual things for his age, so a few years later, his father made him join an Afro-Uruguayan music group. In that orchestra Sebastián played piano and bass, which allowed him to further develop his skills with those instruments.

Sebastián in Panama — Sebastián Natal in Panama City

After that, he began to create his own tropical music band, inspired by the Venezuelan orchestra Los Adolescentes. All the members were minors, and, as well as in the previous group, Sebastián also played piano and bass.

Sebastián as a producer and composer

Regarding his role as a producer and composer, Sebastián confessed that he has no idea how he came to learn these areas of music. He did emphasize that he always lets his music and his feelings flow to deliver the message he wants to convey in each of his pieces. After that, he defines the ideas and adds the music.

He says he greatly admires professional lyricists and composers. He admits he is neither the best nor the worst composer, but he always tries to reach his own heart to convey what he feels.

Sebastián Natal Y Grupo Sensación

The idea of Grupo Sensación started with the orchestra of the same name where his father worked in 1982, but unfortunately the group did not have much impact due to how closed that environment was at the time. There were a number of orchestras that got the best contracts, and it was very difficult for the rest to achieve. Over time, Yeneca left Grupo Sensación and managed to join several of these more established orchestras to gain more reputation.

Soon after, when Sebastián moved to the United States, he almost immediately noted that the Uruguayan community needed a tropical orchestra, but he did not know what name give it. With the passing of his father on October 19, 2010, he chose to use the name “Grupo Sensación” as a way to continue the legacy of his father and the tropical movement born in his country so many years ago.

Sebastián and Pedrito — Pedrito Martínez and Sebastián Natal on stage

Artists he has collaborated with

Sebastián has had the opportunity to collaborate with artists of the stature of Nino Cegarra, Oscar D’León, José Alberto “El Canario,” Domingo Quiñones, Tony Vega, Roberto Blades, Cheo Feliciano, Tito Nieves, Viti Ruiz, and many more. However, few were the ones with whom he has truly been able to have a conversation or a close connection beyond purely profesional relationships.

“You can only say you played with someone if you’ve had a connection with that person. I’ve been able to play with great artists, but many times they don’t even know who I am. That’s why I don’t include them on my resume. Now if they call you back, then you can say you did things very well and that there’s someone really interested in you,” said Sebastián on this interesting subject.

The cases of Bill Murray and Camila Cabello were completely different, as he managed to record songs with them through his friend and fellow musician, Pedrito Martínez, whom he describes as “the best percussionist in the world”. It was also Martínez who connected him with the world-famous composer and guitarist Eric Clapton, with whom he performed at the American Airlines Center in Dallas—one of the most beautiful experiences he has had in his career and his life in general.

Oscar D’ León. Confessions by Oswaldo Ponte by William Briceño Part II

Latin America / Venezuela / Caracas

“Continuing the musical biography of Oscar D’ León. He moved on to new horizons, new learnings, difficult experiences, and decisions, as life always holds a wide variety of surprises over time. One of those changes was his breakup with Dimensión Latina due to various internal group problems.

Photo 1: Oscar D' León — Photo 1: Oscar D’ León

Oscar’s departure caused issues for the group, as several of their scheduled performances in other countries were canceled, and over time, they lost audience, leading most of their members to split up and leave. Nevertheless, the group managed to carry on successfully but without the unique touch or ‘sazón’ that Oscar D’ León provided.

After leaving Dimensión Latina, Oscar ingeniously created La Salsa Mayor in 1976 and was able to release his first discography with his new group, thanks to the record label TH, which provided it because they were very interested in his new project, naming it ‘Con bajo y to’.’ From that moment, Oscar knew that he could consolidate himself with this group or any other, as his exceptional and unparalleled talents, so much originality, had never been witnessed”

“In any generation of Venezuelan artists. He also created another group called ‘La Crítica’ with the purpose that if any member of the Salsa Mayor Group was absent, one of them would substitute. However, the orchestra ‘La Salsa Mayor’ lasted only 4 years due to a strong disagreement Oscar had with his band on stage because the songs played during those two performances ‘were not accepted,’ leading to the closure of ‘Salsa Mayor.’ From that moment, he began to practice with his orchestra ‘La Crítica’ before his performances in Curaçao, where his songs, ‘Suavecito,’ ‘No ha pasado nada,’ served as a way to allude that everything had been overcome.”

“With this group, he achieved significant success. From that era, Oscar D’ León was known as the leading artistic figure in the country and on the American continent, with his music being heard in various homes in Venezuela and other Latin American countries. During that time, he traveled throughout the Latin American continent, the Caribbean islands, and the United States. From that moment, he leveraged his figure as he ventured into artistic promotion. He did so with Daniel Santos, Héctor Lavoe, El Gran Combo de Puerto Rico, and Celia Cruz.

If we have to mention which country Oscar liked or idolized the most, it was Cuba, because ever since he was very young, he loved the music played there, which over the years underwent various transformations in different stages, such as ‘La inmortal guaracha Celia Cruz’ which brought glory to the island; ‘la sonora Matancera’ carried the name of Martí’s land around the world; ‘Dámaso Pérez Prado,’ among other artists who contributed to the origin of Cuban music.”

“When Oscar D’ León first visited Cuba, it was an unforgettable experience and held extraordinary significance not only for the young artist but for the country itself. Its magnitude was such that, first and foremost, the ministers of culture and foreign affairs welcomed him, and every time he performed, large numbers of fans awaited to see and hear him. The respect and admiration for him were immense. In fact, this book mentions that ‘Cuban music,’ among other things, made Oscar D’ León’s existence as an artistic figure and as a person possible.”

Photo 2: Oscar D' León presenting his bibliography — cccc

“For Cubans, Oscar D’ León’s arrival had a profound effect; it was the rebirth of existing music. In short, he rescued it, causing Cuban music, ‘son,’ the central show, and entertainment venues to become their activities for relaxation and fun.

Oswaldo Ponte, in his research, mentions that when he looked for everything related to Oscar D’ León, there was immense admiration for him. Everyone he interviewed, even if they knew he was his manager and his biographer accompanied him, always said incredible things about Oscar. He not only rescued Cuban ‘son’ but also taught them to dance Cuban music, opening the minds and perspectives of Cubans, as Cuban ‘son’ continued to be known internationally. Everyone mentions what a good musician he is, that they can’t believe he isn’t Cuban and has that ‘sazón’ (flavor/charisma).

He was famous not only in Cuba but also in other countries. An example of this was Oscar’s participation in the Rome Festival when he sang a song by Adalberto. Mr. Adalberto Álvarez passed backstage and commented: ‘Cuba will never be able to repay Oscar for what he has done for Cuban music. He has kept it alive; if it hadn’t been for him, for Johnny Pacheco, for Celia Cruz, for La Sonora Ponceña and others who took it upon themselves to keep ‘son’ alive outside our country’… ‘and of all of them, the fundamental leader was Oscar D’ León because he is the most connected to authentic Cuban musical roots.'”

“In short, every time Oscar goes out to sing and dance, he is representing Cubans. For Cubans, dancing is almost a ritual. In 1950, they danced ‘son,’ ‘danzón,’ ‘mambo,’ ‘chachachá,’ ‘rumba,’ and other dances, some of which lasted a very short time, such as ‘dengue,’ ‘monzambique,’ ‘pilón,’ ‘carioca’; and others transcended time, like ‘conga’ and ‘rumba.’ Salsa is the continuation of, or the same as, ‘son,’ which can be danced with the same style or with different styles.

Photo 3: Oscar D' León in concert — Photo 3: Oscar D’ León in concert

Oswaldo Ponte began his promoter plan by hiring figures, among whom was Oscar D’ León. Becoming a serious entertainment promoter, he took the risk of doing it internationally (outside Venezuela) where he bought a contract from Guillermo Arena to present Celia Cruz with La Sonora Matancera. He also partnered with Juan Caravallo and managed to present the biggest show in Higuerote, Venezuela; with this great step, he was becoming a potential successful entrepreneur in international shows.”

“In 1983, he hired Oscar for 3 performances with ‘Roberto Blades,’ two at the Ávila Hotel and one at San Jacinto Park (both in Venezuela). At that time, Oscar was returning from Cuba, and with a new event, Oswaldo, upon seeing the show, pondered the difference between the two artists.

The Panamanian star was well-managed by his team. However, when it came to judging which was the better show, it was Oscar D’ León’s. When Ponte went to talk with him, he proposed becoming his manager on the condition that Oscar follow his instructions, as he always directed everything, which Oscar accepted. From that moment, many things changed not only artistically but also personally, offering the public not just Oscar D’ León and his orchestra, but Oscar D’ León himself, giving more charm and charisma to his audience.

One of the challenges he had to face was a stagnation in record sales. His new record productions weren’t taking off, so he decided to rely on television. Venezuela was both a recipient and a transmitter country, so his performances were broadcast on different television channels that gave great musical importance, such as ‘Siempre en Domingo,’ which covered the center and north of the American continent, and ‘Sábado Gigante,’ which covered South America, thus giving him international exposure.

One of his best and most unforgettable collaborations was with singer Celia Cruz, who was a great friend of Oscar’s. They participated in many events, one of which was in 1993, where Ralph Mercado did what he called ‘The Perfect Combination,’ which consisted of combining stars for public performances.

Participants included Oscar D’ León, Celia Cruz, Marc Anthony, La India from New York, Tito Nieves, Tony Vega, Cheo Feliciano, José Alberto El Canario, and Domingo Quiñones, of which the most recommended songs were ‘El Son de Celia y Oscar’ and ‘Vivir lo nuestro’ by Marc Anthony and La India. At that time, Oscar had left the TH label and was now with Ralph Mercado; his colleagues were Tito Puente, Celia Cruz, Sergio George, Cheo Feliciano, Tito Nieves, La India, José Alberto El Canario, and other significant stars.

There are many other details and more events up to the present day, but it would be too much to explain in one article. What is very clear is that Oscar D’ León has conquered countless goals in his life, and we can all do the same in the different areas in which we operate, if we set our minds to it with determination and an iron will.

Photo 4: Oscar D' León and his bibliography — Photo 4: Oscar D’ León and his bibliography

To learn more about this, we recommend reading ‘Oscar D’ León, Confesiones De Oswaldo Ponte’ by William Briceño, published by Fundación Simón Bolívar.”

How Money Is Made Today: Recording Artists, Record Labels, and Digital Platforms

Carlos Navarro is a renowned multi-percussionist, producer, bandleader, and singer, known for leading the Orquesta Son y Clave. Here are some key details about him and his music:

Musical Style: He specializes in genres like salsa, mambo, merengue, and Latin jazz.
Orquesta Son y Clave: The band has gained popularity in recent years, even sharing the stage with world-class artists like The Rolling Stones.
Collaborations: He has worked with major talents in Latin music in Los Angeles, including Tito Nieves, Luis Barbarán, and others.
Family Connection: He is the brother of the famous singer Cherry Navarro.

Carlos Navarro reconocido multi-percusionista, productor, bandleader y cantante, conocido por liderar la Orquesta Son y Clave

1). What’s the current process for recording, music production, and royalty distribution?

The current process begins with recording, which can now be done in professional studios or in home studios equipped with high-quality technology. Next is music production, which includes editing, mixing, and mastering to ensure the material meets industry standards.

Once the final product is complete, it’s distributed digitally through aggregators or distributors who place it on platforms like Spotify, Apple Music, and YouTube, among others. As for royalties, these are mainly collected by collective management societies and the platforms themselves, who distribute the income based on streams, downloads, or licenses, assigning it to the author, performer, and producer as stipulated in their contracts.

2). What is the impact of digital platforms that artists use to release their music?

Digital platforms have transformed the music industry by democratizing access. Today, any artist, regardless of their fame or resources, can distribute their music globally. The biggest impact is visibility: a song can reach millions of listeners without the need for a traditional record label.

However, there is also the challenge of market saturation, which requires artists to accompany distribution with solid strategies for digital marketing, branding, and social media presence.

3). How are the revenues distributed once the product is complete?

Revenue distribution varies according to contractual agreements, but generally, it’s split between authors and composers (publishing royalties), performers and producers (master recording royalties), and the distribution company or label.

In the digital environment, streaming platforms pay a percentage for each stream, which first goes to the digital distributor and is then divided according to the percentages agreed upon in publishing and production contracts. This system makes good administrative management essential so that everyone involved receives what they’re owed.

At The Blind Tiger Super Club in Santa Barbara California. Son y Clave Orchestra Carlos Navarro. Great venue.

4). Name some current business models for producing a record.

Independent Digital Distribution: The artist pays a digital distributor (e.g., DistroKid, CD Baby, TuneCore) and keeps most of their rights.
Record Label Contract: The label invests in production and promotion in exchange for a percentage of royalties and even the master rights.
Licensing and Sync: Producing music geared toward films, commercials, and video games, generating income from usage licenses.
Crowdfunding: Fans support the funding of the album in exchange for exclusive rewards.
360 Deal: The label or company handles not only production and distribution but also concerts, merchandise, and image rights, in exchange for a larger percentage.

5). What strategies can artists use to monetize their work in the digital environment?

Streaming and Digital Downloads: Maximizing presence on Spotify, Apple Music, Deezer, etc.
YouTube and Content ID: Monetizing through views, ads, and copyright control.
Digital and Physical Merchandise: T-shirts, vinyl records, NFTs, and exclusive products.
Social Media and Subscriptions: Platforms like Patreon or TikTok offer the possibility of direct income from fans.
Licensing and Sync: Offering music for TV series, films, video games, and advertising campaigns.
Virtual Concerts and Exclusive Experiences: Monetized live streams, digital meet-and-greets, or access to exclusive content.

6). What do you think about creating a digital platform among us, the Latin musicians, where the profits go to the artists?

I think that’s an extremely valuable and necessary proposal. A digital platform created by and for Latin musicians would have a direct impact on the independence and sustainability of our artistic projects. By eliminating traditional intermediaries and ensuring most of the profits go directly to the artists, it would foster a fairer and more equitable industry.

Furthermore, this kind of initiative would not only allow for a better distribution of income but also the creation of a strong community where we can support each other, give visibility to emerging talents, and preserve the cultural identity of our music. In a market dominated by global platforms that prioritize volume over quality, having our own space would be a strategic tool to strengthen our voice as Latin artists and give true value to our creative work.

Also Read: How Money is Made Today as a Recording Artist with Record Labels and Digital Platforms

Unity, The Latin Tribute to Michael Jackson

North America / USA /

Unity, The Latin Tribute to Michael Jackson is a testament to the power of music and one man’s indomitable spirit. The passion project of Peruvian-born, Miami-raised producer / multi-instrumentalist / arranger Tony Succar, Unity features more than 100 musicians, such Latin superstars as Tito Nieves, Jon Secada and Obie Bermudez and the mixing magic of Jackson’s legendary engineer Bruce Swedien in the first ever Latin album salute to The King of Pop.

Fueled by his relentless commitment, quiet determination and passionate faith in the loving message behind much of Jackson’s music, Succar has spent the last four years carefully creating Unity: The Latin Tribute to Michael Jackson. He overcame seemingly insurmountable obstacles, turning each roadblock into a stepping stone to take the project to new heights. In the process, he married Jackson’s timeless pop and R&B tunes, such as “Thriller”, “Bilie Jean”, and “I Want You Back” to his glorious salsa and tropical rhythms, creating innovative, vibrant arrangements that snap to life with exhilarating energy.

“American funk, soul, jazz – all those styles that were influencing Michael – were inspired from African music”, Succar says. “Same with Afro – Peruvian music, Cuban music. These songs were meant to be. Their original flavor lends itself to these Latin rhythms”.

Succar, 28 grew up listening to his parents play Jackson’s music, and by 13 had begun his own music career. He started on piano and segued to percussion, graduating with a degree in jazz performance at Florida International University in 2008. But it wasn’t until after the superstar’s untimely passing in 2009 that Succar, who earned his Master’s in Jazz performance from FIU in 2010, took a deep dive into the music and the man.

Unity, The Latin Tribute to Michael Jackson - Flyers — Unity, The Latin Tribute to Michael Jackson – Flyers

“That’s when I became a fanatic, memorizing all his lyrics” he says. “He was an amazing singer. I started analyzing every single detail”.

As Succar pored through Jackson’s material, revisiting songs like “Man In the Mirror”, “Earth Song” and “They Don’t Care About Us” – all of which are reimagined on Unity – he came to a realization: “Michael wasn’t only a musician, he was a spiritual person. He was speaking to people’s hearts through his music. He was a true role model and leader, not only in the music industry, but life in general”, he says.

Concurrent with his discovery, Succar arranged a salsa-infused version of “Thriller” for a Halloween party at Miami’s legendary, now closed Van Dyke Café. The reaction was so immediate and overwhelmingly positive to the performance of this new arrangement, that Succar recorded a version in his bedroom with his band, posted in online and gave away copies. Djs started playing the track and Succar began getting requests from around the world for a full album of Latin – flavored Jackson songs. “That sparked it”, Succar says. “I was such a fan. I felt like I had to do something”.

He launched a Kickstarter campaign and raided more than $10,000, which allowed him to record basic tracks and the idea and harmonious ideal of Unity was born. “The one thing that stood out in Michael’s usic was love. The reality was unity,” He says. “I also wanted the title to stand for something: a real marriage between Latin roots and American pop culture and to help keep Michael’s legacy alive”.

Part of keeping Jackson’s legacy alive meant incorporating elements of the original production in each of his fresh renditions for Unity. “Even the horn lines, I would transcribe them from Quincy Jones’ produtions and then apply them to the arrangement in a different way,” Succar says. “The essence of every song was respected. I gave it my best to create this very thin line between what Michael did with his production and what I brought to the project”.

As Succar proceeded, an astounding number of coincidences buoyed the project. Succar’s initial plan was to record the album with one vocalist, soulful Broadway veteran Kevin Ceballo, but as Succar finalized the arrangements, the idea of a compilation album cae to him. The first artist he reached out to was legendary salsa singer Nieves. He heard nothing back for months . Then, one day in the studio someone suggested Nieves fo “I Want You Back”. Succar explained he’d had no success contacting Nieves.

It’s turned out a studio visitor knew Nieves, called his manager, sent Nieves an MP3, and within 10 minutes, Nieves was on the phone asking when he should come in to record his vocals.

Nieves became the project’s godfather, bringing in other Latin stars, such as India and Jean Rodriguez. “If it weren’t for Tito, I would never have been able to develop this into what it is, “Succar say. “He really opened the doors for me”. Nieves even brought in his son, Tito Nieves Jr. to duet on the album closer, an emotional take on “You are Not Alone”.

As the project progressed, Succar sought out Secada, but once again, was running into walls. He had switched to a different studio and the recording engineer just happened to have worked wih Secada and upon hearing Succar’s story, gave Succar the singer’s direct email. Secada immediately replied that he wanted to record “Human Nature,” his favorite Jackson track.

But there was more to come. Succar contacted Swedien about mixing some tracks, but failed to get a yes after more than a year’s effort. He met his engineer Nick Valentin through a mutual friend, who piped up that he’d been Swedien some music and next thing Succar knew, he’s sitting beside his hero at Swedien’s ranch as Swedien mixed “Earth Song” and “Smooth Criminal. “He was the cherry on top,” Succar says. “When we were mixing, he would put up the original Michael songs and put on our remixes to compare and contrast. He mixed the tracks on the same Harrison 32C model console he mixed ‘Thriller’ on”.

The groundbreaking album, a joint project between Universal Music Classics, Universal Music Latin Entertainment and Universal Music Mexico, embodies Jackson’s spirit of harmony and bringing diverse cultures together through music.

Members of Unity, The Latin Tribute to Michael Jackson

Where there once was nothing but a dream, Succar now sees unlimited possibilities. Not only will there be a tour to support Unity: The Latin Tribute to Michael Jackson, but he is considering future Unity projects that could salute the music of other timeless artist, such as the Beatles or the Bee Gees, filtered through a Latin musical lens. “Unity is going to become a movement,” he says. And given how far Succar’s come already, who could possibly doubt him?